AI in Marketing

OpenAI's ChatGPT Images Launch, Waymo's Ride Growth, and DoorDash's Strategic Moves

In this episode, we dive into the latest tech developments shaping the industry. OpenAI has launched ChatGPT Images, a new AI image generation tool designed to compete with Google's Nano Banana, offering faster and more precise image creation. OpenAI is also rolling out its OpenAI for Countries program to develop AI infrastructure globally, aiming to promote Western AI models. Meanwhile, Apple's Safari 26.2 update enhances web performance metrics, allowing site owners to measure Core Web Vitals for better user experience analysis. We also explore Waymo's ride-sharing growth, with the company reaching 450,000 weekly paid rides and planning expansion into new cities. DoorDash is expanding beyond food delivery through strategic acquisitions and partnerships, including a collaboration with OpenAI. However, CoreWeave faces financial concerns amid a potential AI bubble, driven by debt and data center delays. Finally, we discuss the importance of SEO keyword research tools for enhancing content visibility, highlighting free and affordable options for marketing teams. Join us as we unpack these stories and their implications for the tech landscape. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! 📚 SOURCES: * HTTPS://MASHABLE.COM/ARTICLE/OPEN-AI-LAUNCHES-NANO-BANANA-COMPETITOR-CHATGPT-IMAGES [https://mashable.com/article/open-ai-launches-nano-banana-competitor-chatgpt-images] * HTTPS://TECHCRUNCH.COM/2025/05/07/OPENAI-WANTS-TO-TEAM-UP-WITH-GOVERNMENTS-TO-GROW-AI-INFRASTRUCTURE/ [https://techcrunch.com/2025/05/07/openai-wants-to-team-up-with-governments-to-grow-ai-infrastructure/] * HTTPS://WWW.SEARCHENGINEJOURNAL.COM/APPLE-SAFARI-UPDATE-ENABLES-TRACKING-TWO-CORE-WEB-VITALS-METRICS/563465/ [https://www.searchenginejournal.com/apple-safari-update-enables-tracking-two-core-web-vitals-metrics/563465/] * HTTPS://WWW.THEDRIVERLESSDIGEST.COM/P/WAYMO-SURGES-TO-450K-WEEKLY-TRIPS [https://www.thedriverlessdigest.com/p/waymo-surges-to-450k-weekly-trips] * HTTPS://WWW.INVESTING.COM/ANALYSIS/DOORDASH-EXPANDS-BEYOND-FOOD-WITH-DELIVEROO-INTEGRATION-AND-NEW-AI-PARTNERSHIP-200670556 [https://www.investing.com/analysis/doordash-expands-beyond-food-with-deliveroo-integration-and-new-ai-partnership-200670556] * HTTPS://TS2.TECH/EN/COREWEAVE-STOCK-SLIDE-SPARKS-FRESH-AI-BUBBLE-FEARS-AS-DEBT-DATA-CENTER-DELAYS-AND-CHIP-DEPRECIATION-TAKE-CENTER-STAGE/#GOOGLE_VIGNETTE [https://ts2.tech/en/coreweave-stock-slide-sparks-fresh-ai-bubble-fears-as-debt-data-center-delays-and-chip-depreciation-take-center-stage/#google_vignette] * HTTPS://BLOG.HUBSPOT.COM/MARKETING/BEST-KEYWORD-RESEARCH-TOOLS [https://blog.hubspot.com/marketing/best-keyword-research-tools]

Google's NotebookLM & Gemini Unite; Resemble AI Secures $13M; AI's Impact on Influencer Marketing

In this episode, we explore Google's integration of its NotebookLM tool with the Gemini chatbot, allowing users to attach notebooks directly within chats for enhanced interaction. This feature is currently in limited release, with a broader rollout expected soon. Next, we delve into Resemble AI's recent $13 million funding to combat deepfake cyberattacks, highlighting the growing financial impact of such fraud. We then examine AI's expanding role in influencer marketing, addressing operational challenges and enhancing campaign execution through data analysis and automation. Reddit users have identified common indicators of AI-generated text, such as the overuse of em dashes and certain phrases, which can reveal non-human authorship. We also discuss Google's AI Mode's impact on recipe creators, as AI-generated content affects their ad revenue and traffic. Klarna's new Agentic Product Protocol aims to improve product discoverability by AI agents, enhancing commerce through structured data feeds. AI-driven email marketing strategies are transforming campaign creation and measurement, offering personalized content and improved performance. Finally, we look at the stabilization of semiconductor stocks following AI-driven volatility, with a focus on AI-linked growth and market dynamics. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! 📚 SOURCES: * HTTPS://TECHHOUNDER.COM/GOOGLE-NOTEBOOKLM-GEMINI-INTEGRATION-ROLLOUT/ [https://techhounder.com/google-notebooklm-gemini-integration-rollout/] * HTTPS://WWW.PYMNTS.COM/ARTIFICIAL-INTELLIGENCE-2/2025/RESEMBLE-AI-RAISES-13-MILLION-TO-TACKLE-DEEPFAKE-CRISIS/ [https://www.pymnts.com/artificial-intelligence-2/2025/resemble-ai-raises-13-million-to-tackle-deepfake-crisis/] * HTTPS://MARTECH.ZONE/HOW-AI-IS-RESHAPING-INFLUENCER-AND-KOL-MARKETING-FOR-MODERN-GROWTH-TEAMS/ [https://martech.zone/how-ai-is-reshaping-influencer-and-kol-marketing-for-modern-growth-teams/] * HTTPS://MASHABLE.COM/ARTICLE/REDDIT-TOP-TELLS-AI-WRITING [https://mashable.com/article/reddit-top-tells-ai-writing] * HTTPS://WWW.THEGUARDIAN.COM/TECHNOLOGY/2025/DEC/15/GOOGLE-AI-RECIPES-FOOD-BLOGGERS [https://www.theguardian.com/technology/2025/dec/15/google-ai-recipes-food-bloggers] * HTTPS://WWW.PYMNTS.COM/NEWS/ARTIFICIAL-INTELLIGENCE/2025/KLARNA-LAUNCHES-OPEN-STANDARD-MAKING-PRODUCTS-DISCOVERABLE-AI-AGENTS/ [https://www.pymnts.com/news/artificial-intelligence/2025/klarna-launches-open-standard-making-products-discoverable-ai-agents/] * HTTPS://BLOG.HUBSPOT.COM/MARKETING/AI-EMAIL-CONTENT-SUGGESTIONS [https://blog.hubspot.com/marketing/ai-email-content-suggestions] * HTTPS://TS2.TECH/EN/SEMICONDUCTOR-STOCKS-TODAY-NVIDIA-REBOUNDS-MICRON-AND-CHIP-EQUIPMENT-RALLY-WHILE-BROADCOM-AND-ARM-LAG-ON-FRESH-ANALYST-CALLS-DEC-15-2025/#GOOGLE_VIGNETTE [https://ts2.tech/en/semiconductor-stocks-today-nvidia-rebounds-micron-and-chip-equipment-rally-while-broadcom-and-arm-lag-on-fresh-analyst-calls-dec-15-2025/#google_vignette]

AI Ad Backlash at McDonald's, Netflix House Expands, and Apple's Handmade Holiday Films

In this episode of the AI in Marketing podcast, host Stan Berteloot dives into the recent backlash faced by McDonald’s Netherlands over its AI-generated Christmas ad, criticized for lacking creativity and being too dark for the holiday season. This incident underscores the ongoing tension between AI and human creativity in advertising, with industry experts emphasizing the irreplaceable value of human storytelling. We also explore Netflix's innovative transformation of former department stores into experiential venues called Netflix House, designed to attract younger crowds with themed games and experiences based on popular shows. This move highlights the shift towards experiential retail spaces in malls. In contrast, Apple emphasizes handmade authenticity in its holiday films, using puppets and practical effects to convey a message of human creativity and originality, setting itself apart from the AI-generated content trend. The episode also touches on growing privacy concerns in the app-connected sex toy market, where data collection practices raise questions about user privacy and data security. Finally, we discuss the misinformation spread by Grok, a chatbot developed by Elon Musk’s xAI, and the rise of AI-generated deepfakes in Ukraine, which complicate the public's ability to discern truth from fabrication in the ongoing conflict. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! 📚 SOURCES: * HTTPS://WWW.THEDRUM.COM/NEWS/THE-MOST-TERRIBLE-AD-OF-THE-YEAR-MCDONALD-S-PULLS-AI-AD [https://www.thedrum.com/news/the-most-terrible-ad-of-the-year-mcdonald-s-pulls-ai-ad] * HTTPS://WWW.MODERNRETAIL.CO/OPERATIONS/NETFLIX-TRANSFORMS-FORMER-MALL-DEPARTMENT-STORES-INTO-EXPERIENTIAL-VENUES/#:~:TEXT=NETFLIX%20TRANSFORMS%20FORMER%20MALL%20DEPARTMENT%20STORES%20INTO%20EXPERIENTIAL%20VENUES%20%2D%20MODERN%20RETAIL [https://www.modernretail.co/operations/netflix-transforms-former-mall-department-stores-into-experiential-venues/#:~:text=Netflix%20transforms%20former%20mall%20department%20stores%20into%20experiential%20venues%20%2D%20Modern%20Retail] * HTTPS://WWW.YOUTUBE.COM/WATCH?V=ANQQG8BONOU [https://www.youtube.com/watch?v=ANqqg8BoNoU] * HTTPS://WWW.WIRED.COM/STORY/IS-YOUR-VIBRATOR-SPYING-ON-YOU/ [https://www.wired.com/story/is-your-vibrator-spying-on-you/] * HTTPS://TECHCRUNCH.COM/2025/12/14/GROK-GETS-THE-FACTS-WRONG-ABOUT-BONDI-BEACH-SHOOTING/ [https://techcrunch.com/2025/12/14/grok-gets-the-facts-wrong-about-bondi-beach-shooting/] * HTTPS://WWW.NBCNEWS.COM/TECH/SOCIAL-MEDIA/OPENAI-SORA-REALISTIC-AI-VIDEOS-UKRAINIAN-SOLDIERS-RCNA247696 [https://www.nbcnews.com/tech/social-media/openai-sora-realistic-ai-videos-ukrainian-soldiers-rcna247696]

OpenAI's Adult Mode, Google's Core Update, NY AI Laws, Perplexity's Legal Woes, Robotics Boom

In this episode, we dive into OpenAI's plans to introduce an "adult mode" for ChatGPT in early 2026, following the release of GPT-5.2. This feature aims to offer adult users more freedom and personalization, including the ability to produce erotica. The decision comes after backlash over previous updates that reduced the chatbot's personality due to mental health concerns, highlighted by a lawsuit involving a teenager's suicide. OpenAI is testing age verification technology to ensure appropriate content delivery, but concerns remain about the psychological impact of emotional connections with chatbots. Next, we explore Google's December 2025 core update, which began rolling out on December 11. This update marks the third core update of the year and involves broad changes to Google's ranking systems to enhance search results. Users should monitor their rankings and traffic, as fluctuations may occur during this period. In New York, Gov. Kathy Hochul has signed two SAG-AFTRA-backed bills regulating AI performers. These laws mandate disclosure when AI performers are used in advertising and prohibit using a deceased performer's likeness for deepfakes without estate consent, aiming to protect human commercial actors' jobs and ensure transparency. We also discuss Perplexity's legal challenges, as the AI-powered search engine faces copyright infringement lawsuits from major publishers like The Chicago Tribune and The New York Times. These lawsuits claim Perplexity uses their content without permission to generate summaries, putting the company's future at risk. Finally, we examine the rapid advancements in the humanoid robotics market, driven by significant investment and reduced production costs. With companies like Tesla and Agility Robotics scaling production, commercial deployment is accelerating, with mainstream adoption anticipated from 2026. The market report provides insights into technology readiness and strategic opportunities across various sectors. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! 📚 SOURCES: * HTTPS://GIZMODO.COM/CHATGPTS-ADULT-MODE-IS-COMING-IN-2026-2000698677 [https://gizmodo.com/chatgpts-adult-mode-is-coming-in-2026-2000698677] * HTTPS://WWW.SEARCHENGINEJOURNAL.COM/GOOGLE-RELEASES-DECEMBER-2025-CORE-UPDATE/563134/ [https://www.searchenginejournal.com/google-releases-december-2025-core-update/563134/] * HTTPS://VARIETY.COM/2025/FILM/NEWS/KATHY-HOCHUL-SAG-AFTRA-AI-BILLS-1236606659/ [https://variety.com/2025/film/news/kathy-hochul-sag-aftra-ai-bills-1236606659/] * HTTPS://WWW.MARKETINGAIINSTITUTE.COM/BLOG/PERPLEXITY-LAWSUITS [https://www.marketingaiinstitute.com/blog/perplexity-lawsuits] * HTTPS://FINANCE.YAHOO.COM/NEWS/HUMANOID-ROBOTS-GLOBAL-MARKET-REPORT-153700568.HTML [https://finance.yahoo.com/news/humanoid-robots-global-market-report-153700568.html]

Tui's AI Leap, TikTok's Podcast Debut, and Spotify's Playlist Innovation: A Tech-Driven Shift

In this episode, we explore how Tui, Europe's largest travel operator, is leveraging AI to enhance holiday bookings and visibility in AI-generated content. CEO Sebastian Ebel emphasizes the importance of integrating with large language models and social media platforms like ChatGPT and TikTok. Meanwhile, marketing strategist Stanislas Berteloot will host a LinkedIn session on using AI as a marketing engine, offering practical insights for founders and growth teams. TikTok is launching a live podcast series, TikTok In The Mix, featuring artists like Demi Lovato, while Spotify tests "Prompted Playlists" for personalized music experiences. We also discuss a new cyberattack method, ClickFix, exploiting AI trust to deliver malware, and the Future of Life Institute's report on AI safety management, highlighting inadequate risk management by leading AI firms. Additionally, Attorneys General from multiple states urge major AI companies to implement stronger safeguards for chatbot interactions, citing potential mental health risks. Finally, we examine how AI is reshaping Christmas shopping habits, with more consumers using AI tools for gift ideas, challenging retailers to optimize their online presence for AI-driven searches. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. Start your VoiceStream [https://getvoicestream.com/] free trial today! 📚 SOURCES: * HTTPS://WWW.THEGUARDIAN.COM/BUSINESS/2025/DEC/10/TRAVEL-FIRM-TUI-AI-ARTIFICIAL-INTELLIGENCE-INSPIRATIONAL-VIDEOS [https://www.theguardian.com/business/2025/dec/10/travel-firm-tui-ai-artificial-intelligence-inspirational-videos] * HTTPS://WWW.LINKEDIN.COM/EVENTS/AIASYOURMARKETINGENGINE-BUILD-P7396957037504471041/THEATER/ [https://www.linkedin.com/events/aiasyourmarketingengine-build-p7396957037504471041/theater/] * HTTPS://MASHABLE.COM/ARTICLE/TIKTOK-LAUNCHING-LIVE-PODCAST-WITH-DEMI-LOVATO [https://mashable.com/article/tiktok-launching-live-podcast-with-demi-lovato] * HTTPS://TECHCRUNCH.COM/2025/12/10/SPOTIFY-TESTS-MORE-PERSONALIZED-AI-POWERED-PROMPTED-PLAYLISTS/ [https://techcrunch.com/2025/12/10/spotify-tests-more-personalized-ai-powered-prompted-playlists/] * HTTPS://WWW.DARKREADING.COM/VULNERABILITIES-THREATS/CLICKFIX-STYLE-ATTACK-GROK-CHATGPT-MALWARE [https://www.darkreading.com/vulnerabilities-threats/clickfix-style-attack-grok-chatgpt-malware] * HTTPS://WWW.TEKEDIA.COM/GLOBAL-AI-LEADERS-EARN-FAILING-MARKS-ON-CATASTROPHIC-RISK-MANAGEMENT-AS-WATCHDOG-WARNS-OF-WIDENING-SAFETY-GAP/ [https://www.tekedia.com/global-ai-leaders-earn-failing-marks-on-catastrophic-risk-management-as-watchdog-warns-of-widening-safety-gap/] * HTTPS://WWW.YAHOO.COM/NEWS/ARTICLES/PENNSYLVANIA-ATTORNEY-GENERAL-CALLS-CONGRESS-003213159.HTML [https://www.yahoo.com/news/articles/pennsylvania-attorney-general-calls-congress-003213159.html] * HTTPS://WWW.THEGUARDIAN.COM/BUSINESS/2025/DEC/10/IS-RETAIL-READY-FOR-AI-SHAKING-UP-HOW-WE-SHOP [https://www.theguardian.com/business/2025/dec/10/is-retail-ready-for-ai-shaking-up-how-we-shop]