Crash Course Fashion

Balancing Sustainability with Profitability in Business Models and Operations.

At the 2024 Sustainable Fashion Forum, Bridget Bauman, Senior Consultant for Sustainability of Energy and Climate Change at WSP, sat down with Amelia Eleiter, co-founder and CEO of Debrand, Ann Cantrell, FIT, Kathryn Danielsen, eBay, and Sarah Haworth, Circular Commerce Strategist, to discuss addressing the challenges and capitalizing on the opportunities. Debrand [https://debrand.ca] Lanyard Project [https://www.thesustainablefashionforum.com/news/debrand-and-eastman-spearhead-circular-lanyard-project-at-the-2024-sustainable-fashion-forum]

The Honest Journey of Scaling a Changemaker Brand with Adam Taubenfligel of Triarchy

In today's episode, we delve into Triarchy's journey as a sustainable denim brand, exploring its commitment to ethical practices and environmental integrity, the partnerships involved in scaling sustainably, and the challenges of what it takes to walk a different path.

Cracking the Code: Why Resale Succeeds for Some and Eludes Others with Trove's Andy Ruben

The resale industry is witnessing significant growth. According to thredUP's annual resale [https://www.thesustainablefashionforum.com/pages/tag/Resale] report, the global secondhand market is projected to nearly double and reach a value of $350 billion by 2027, outpacing the global apparel industry by threefold. As consumers increasingly seek more responsible ways to engage with fashion, resale platforms and secondhand marketplaces have gained momentum, prompting fashion brands and retailers to launch their own resale initiatives to attract new customers, enhance their brand image, create an additional revenue stream, and boost their sustainability credentials all while catering to evolving consumer preferences and demands. As a result, various resale options have emerged, from resale-specific websites to plug-and-play solutions like Trove, enabling brands and retailers to seamlessly integrate resale into their operations. However, the soaring success of the secondhand market does not guarantee automatic success for brands and retailers that simply adopt a resale model. While some have seamlessly integrated resale into their business models and thrived, others have struggled to find the right formula for success. In today’s episode of the Crash Course Fashion [https://podcasts.apple.com/us/podcast/crash-course-fashion/id1583404343?i=1000623171206] podcast, host Brittany Sierra chats with Trove’s Founder and Executive Chairman, Andy Ruben. Together, they delve into key strategies for success in the secondhand market, exploring how companies can make resale a profitable part of their business model while navigating the industry's nascency. Additional Resources: * Check out Trove [https://trove.com/] * Read Trove’s Brand Resale Index [https://trove.com/brand-resale-index/] * Read thredUP’s 2023 Annual Resale Report [https://www.thredup.com/resale] * Make your next career move with the SFF Job Board [https://www.thesustainablefashionforum.com/job-board] * Follow SFF on Instagram ⁠@thesustainablefashionforum⁠ [https://www.instagram.com/thesustainablefashionforum/] * Connect with Brittany [https://www.linkedin.com/in/brittanysierra/] on LinkedIn

Circularity 23 Debrief: Waste as Resource, GenZ Leadership, Perception-Driven Demand, and the Pursuit of Sustainable Growth Over Sacrifice

In this solo episode, host Brittany Sierra reflects on her learnings from the Circularity 23 conference, including the idea of waste as a valuable resource and the importance of integrating the material story into products via tech to turn anonymous waste into an asset with a known value and a clear pathway for reuse and recycling. Brittany discusses the necessity of intergenerational thought diversity and the value in recognizing that each generation brings its unique set of values, knowledge, and cultural context to the table, which can significantly enrich decision-making processes, problem-solving, and innovation. Brittany discusses the power of perception-driven demand and the rise of consumerism in the 20th century. Finally, she shares a powerful message from the Descendants Project about the pursuit of sustainable growth over sacrifice.  Connect with Brittany @BrittanySiierra [https://www.linkedin.com/in/brittanysierra/] Watch [https://youtu.be/CdbTL-jUU5A]The Descendants Project founders speak at Circularity 23

Balancing Profitability and Responsibility: Navigating the Complexities of Sustainable Fashion

This week on the Crash Course Fashion [https://www.thesustainablefashionforum.com/pages/category/Podcast] podcast, SFF founder and CCF host Brittany Sierra speaks with Raz Godelnik, Assistant Professor of Strategic Design & Management at Parsons School of Design - The New School, Jan Lo, CEO of Lo & Sons, Kohl Crecelius, Co-Founder of Known Supply, and Nina Ahuja, Head of Business Development at Trove — to explore sustainable fashions path to profitability, shedding light on the delicate balance between growth and sustainability, profit and purpose, in a world of economic uncertainty and changing consumer behavior. Follow the Sustainable Fashion Forum: @thesustainablefashionforum [https://www.instagram.com/thesustainablefashionforum/] Connect with Raz [https://www.linkedin.com/in/rgodelnik/] for a FREE digital copy of his book, Rethinking Corporate Sustainability in the Era of Climate Crisis: A Strategic Design Approach. [https://link.springer.com/book/10.1007/978-3-030-77318-2]