June 24, 2026 – Human Advantage Helen Wada and Lead Anyway Greg Hoover
Greg Hoover – Founder of Third Star Consulting [https://www.thirdstar.net/] and Author of Lead Anyway: Ordinary You. Extraordinary Impact [https://www.amazon.com/Lead-Anyway-Ordinary-Extraordinary-Impact/dp/B0FHRLTZKJ]
If you see a place you can make a difference, take action.
Greg Hoover is a leadership advisor, speaker, author, and founder of Third Star Consulting, where he helps organizations, teams, and individuals improve performance through stronger leadership, greater accountability, and better execution. Drawing on more than four decades of business experience, including over twenty-five years in executive leadership roles, Greg works with companies and leaders who want to strengthen culture, align strategy, and achieve sustainable results. Throughout his career, Greg has served in C-suite positions including CEO, President, COO, and Chief Marketing Officer across a variety of industries, including transportation, logistics, technology, mobility, financial services, real estate, higher education, and nonprofit organizations. He has led organizations ranging from emerging businesses to enterprises approaching $1 billion in revenue, overseeing strategy, operations, sales, marketing, organizational development, and growth initiatives. His experience also includes serving on numerous boards and governance committees, giving him a broad perspective on leadership and organizational effectiveness. Today, through Third Star Consulting, Greg advises executives, business owners, leadership teams, and emerging leaders on strategy execution, operational alignment, leadership development, and performance improvement. His work is built on a simple belief: most organizations do not suffer from a lack of talent, but from bottlenecks, poor accountability, and a tendency to wait for someone else to lead. He helps clients remove those barriers and create cultures where leadership is practiced at every level. Greg is the author of Lead Anyway: Ordinary You. Extraordinary Impact, a practical guide that challenges the traditional view of leadership as something reserved for people with titles or authority. Drawing from decades of real-world experience, the book demonstrates how ordinary individuals can create meaningful impact by taking responsibility, stepping forward, and leading where they are. A passionate advocate for developing future leaders, Greg regularly works with students, athletic teams, and emerging professionals, helping them build the habits and mindset necessary for long-term success. Through his speaking, coaching, and consulting, he continues to inspire people to recognize that leadership is not a position to be earned, but a choice to be made every day.
Helen Wada – Founder of The Human Advantage [https://www.thehumanadvantage.co.uk/] and Author of HUMAN-WISE: How to lead from within and sell with confidence [https://www.amazon.com/dp/1788608496?tag=bk00010a-20&geniuslink=true]
Have your focus in mind, but always put the other person
at the heart of the conversation.
Helen Wada is an executive coach, leadership expert, author, and founder of The Human Advantage, a leadership development and coaching firm dedicated to helping professionals lead with authenticity, build influence, and achieve sustainable success. Drawing on more than thirty years of commercial experience and over a decade as an executive coach, Helen helps leaders and business professionals develop the confidence, self-awareness, and relationship-building skills needed to thrive in today’s complex business environment. Helen began her career as a chartered accountant before moving into senior commercial leadership roles, including serving as a Global Client Leader at KPMG, where she was responsible for sales, strategic growth, and managing key client relationships. Although sales was never part of her original career plan, she discovered that the coaching skills she developed along the way became a powerful advantage in building trust, influencing decision-makers, and creating meaningful relationships in the boardroom. Today, Helen combines her experience in business development, leadership, and executive coaching through her work with The Human Advantage. Her approach focuses on helping professionals lead from within by understanding who they are, what they value, and how they can create impact through genuine human connection. She works with executives, entrepreneurs, and leadership teams to strengthen communication, influence, confidence, and commercial effectiveness. Helen is the author of HUMAN-WISE: How to Lead from Within and Sell with Confidence, which brings together lessons from her corporate career, coaching practice, and leadership development work. The book explores how human-centered leadership and authentic relationship-building can drive both personal and professional success. She is also the host of the Human Wise podcast, where she shares conversations and insights on leadership, influence, personal growth, and building a more human-centered workplace. Through her writing, coaching, speaking, and consulting, Helen is committed to helping leaders create stronger connections, inspire greater trust, and achieve meaningful results by leading with authenticity, confidence, and purpose.
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