Six-Figure Mama Podcast

4. From Crickets to Clients

25 min · 11. maj 2026
episode 4. From Crickets to Clients cover

Description

If your content is getting views but not turning into paying clients, you don’t have a visibility problem; you have a conversion problem. And in today’s online space, doing more, posting more, or following the latest trend is not going to fix it. In this episode, I’m breaking down what’s actually working right now so you can stop spinning your wheels and start signing clients on repeat. What You’ll Walk Away Knowing How To Do: * Stop trying to “look professional” and start creating content that actually builds trust, so your audience feels like they know you before the sales call * Resources to recognize why your content isn’t converting (even if it’s getting reach) and pinpoint the exact disconnect between visibility and sales * Replace generic content with your real voice and lived experience so you stand out in a sea of sameness * Attract best-fit clients and naturally repel misaligned ones so you’re not chasing leads or convincing people to buy * Understand what your audience actually needs to hear to say yes and create content that speaks directly to their real life, not surface-level pain points There’s a reason your content looks good on paper but isn’t selling and it has nothing to do with effort or consistency. One simple shift changes how your audience responds to everything you put out. Episode Links: Book Your Next 5 Clients Weeklong 1:1 Intensive details HERE [https://docs.google.com/document/d/1IIDFZ8XGZMeRTM8J_P845VGrBo0I1BXy0P78II1QrSo/edit?usp=sharing] Content Not Booking Clients? Here’s the #1 thing it’s missing! Replay HERE [https://ildertonbookkeepingllc.com/content-not-booking-clients-heres-the-1-thing-its-missing/] Grab a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

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14 episodes

episode Episode 12. The Permission Slip I Needed to Take a Month Off Every Summer as a Multi-6-Figure Business Owner artwork

Episode 12. The Permission Slip I Needed to Take a Month Off Every Summer as a Multi-6-Figure Business Owner

What if the reason your business feels so hard isn’t that you’re doing it wrong but because you’re building it around someone else’s definition of success? In this episode, I’m pulling back the curtain on why I’m stepping away from my multi-6-figure business for an entire month and why this decision has become one of the most profitable, sustainable, and life-giving things I’ve ever done. We’ll unpack the hidden conditioning that teaches women to prioritize everyone else’s needs, how that shows up in our businesses, and why so many brilliant service providers end up building businesses they don’t even enjoy running. If you’ve ever felt like success requires sacrificing your family, your energy, or yourself, this conversation might change the way you think about business forever. In this episode, you’ll learn how to: 1. Build a business around your actual life instead of constantly rearranging your life around your business. Learn the mindset shifts and strategic decisions that make sustainable growth possible without being “on” 24/7. 2. Recognize when you’re making business decisions based on conditioning instead of desire. Uncover the subtle ways women are taught to seek permission, follow proven paths, and prioritize others, often at the expense of their own goals. 3. Create revenue without living on the content treadmill. See how clarity, positioning, systems, and intentional marketing allow you to generate leads and clients even when you’re not constantly producing. 4. Design a business that supports five-figure months and long-term sustainability. Because scaling isn’t just about making more money, it’s about building something you’ll actually want to keep running for years. The women who build sustainable multi-6-figure businesses aren’t necessarily working harder, creating more content, or mastering every marketing tactic. They’re making intentional decisions based on what they actually want. The biggest shift happens when you stop asking, “What’s the right way to build a business?” and start asking, “What kind of business would support the life I want to live?” From there, your offers, marketing, schedule, client experience, and growth strategy become exponentially easier to sustain. Episode Links: Book a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Book Your Next 5 Clients Weeklong Intensive HERE [https://ildertonbookkeepingllc.com/book-your-next-5-clients/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=book-5-clients&utm_content=&utm_campaign=] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] Craving more of these deep conversations? Go binge 179 more on my website [https://ildertonbookkeepingllc.com/resources/#livestreams?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=livestreams&utm_content=&utm_campaign=]! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Yesterday28 min
episode Episode 11. My 2026 Business Numbers: $128K Cash, 65% Profit Margins + The Popular Strategy I Didn’t Follow artwork

Episode 11. My 2026 Business Numbers: $128K Cash, 65% Profit Margins + The Popular Strategy I Didn’t Follow

Most business owners are being taught to chase bigger revenue, bigger teams, bigger masterminds, and bigger visibility. But what happens when you’re making $20k+ months and still can’t comfortably pay for your kid’s camp, a grocery run, or take time off without stress? In this episode, I’m pulling back the curtain on my actual 2026 numbers directly from QBO, including $128K cash collected and 65% profit margins, and sharing the wildly popular online business strategy I ignored that helped me build a business that funds my life instead of just looking impressive on Instagram. After listening, you’ll know how to: * Build a business that creates real take-home pay instead of impressive revenue screenshots. * Identify where profit is dropping off, even when sales appear strong. * Make business investments that create actual ROI instead of adding more overhead and complexity. * Use your numbers and business data to make smarter growth decisions with more confidence. * Create more cash flow without automatically adding more hours, clients, or team members The biggest lesson from this episode isn’t found in my revenue numbers. It’s the surprising reason some business owners can generate significant cash and still struggle to do a Target run while others create more freedom, flexibility, and take-home pay from smaller businesses. I share the specific pattern I see repeatedly behind both outcomes and why most people completely miss it. If This Episode Hit Home... Subscribe to the Six Figure Mama podcast, leave a review, and share this episode with another service provider who’s tired of chasing revenue and wants a business that actually pays them. Because the goal isn’t impressive numbers on the internet. The goal is building a business that funds your family’s life. Episode Links: Book a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Book Your Next 5 Clients Weeklong Intensive HERE [https://ildertonbookkeepingllc.com/book-your-next-5-clients/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=book-5-clients&utm_content=&utm_campaign=] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] Craving more of these deep conversations? Go binge 179 more on my website [https://ildertonbookkeepingllc.com/resources/#livestreams?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=livestreams&utm_content=&utm_campaign=]! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

29. juni 202629 min
episode Episode 10 The Wealth Conversation Smart Women Avoid + Why It Costs Them artwork

Episode 10 The Wealth Conversation Smart Women Avoid + Why It Costs Them

There’s a comment I made to my coach years ago that I almost can’t believe came out of my mouth. I told her, “I’m not trying to be rich.” At the time, it felt completely reasonable. Looking back, I can see how that one statement was quietly shaping every decision I made in my business….from my revenue goals to what I believed was possible for me as a woman, a mom, and a CEO In this episode, I’m unpacking why so many women say this, what they’re actually trying to create instead, and the three shifts that helped me build a business that creates more freedom, more income, and far less stress. You’ll Learn: * Why so many smart, ambitious women resist the idea of being “rich,” even when they’re working incredibly hard to create more for themselves and their families. * The subtle way your current income goals and pricing may be limiting what’s actually possible in your business. * Why the path to more revenue may be very different than what you’ve been taught to believe.See why sustainable growth comes from leverage, simplicity, and better positioning, not adding more clients, more offers, or more hours to your week. See why sustainable growth comes from leverage, simplicity, and better positioning, not adding more clients, more offers, or more hours to your week. If you’ve ever said, “I’m not trying to be rich,” this episode is for you. Episode Links: Book a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Book Your Next 5 Clients Weeklong Intensive HERE [https://ildertonbookkeepingllc.com/book-your-next-5-clients/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=book-5-clients&utm_content=&utm_campaign=] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] Craving more of these deep conversations? Go binge 179 more on my website [https://ildertonbookkeepingllc.com/resources/#livestreams?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=livestreams&utm_content=&utm_campaign=]! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

22. juni 202623 min
episode Ep.9 The Difference Between "Nobody's Buying" and Booking 3 Clients in One Week artwork

Ep.9 The Difference Between "Nobody's Buying" and Booking 3 Clients in One Week

What if the difference between “nobody’s buying” and a fully booked offer isn’t your strategy but your willingness to keep going when it looks like nothing is working? In this episode, I’m pulling back the curtain on what actually happened behind the scenes of selling my new Book Your Next 5 Clients Intensive. Because while I ended up booking 3 clients in one week, there were three uncomfortable weeks before that where my brain was convinced it wasn’t working and if I’d listened to it, those sales never would have happened. What You’ll Learn 1. Why “nobody’s buying” can be the most misleading thought in businessIf you’ve ever felt tempted to scrap an offer, change your messaging, or assume something isn’t working because sales haven’t happened yet, this conversation may completely change how you think about momentum. 2. What actually goes into selling high-ticket offers (that most people never talk about)Hint: it’s not posting more content, working longer hours, or finding the perfect marketing strategy. There’s a hidden piece of the sales process that can make or break your results. 3. The mindset trap that almost took me out and shows up for high-achieving women at every level of businessWhether you’re trying to sign your first client or your next one, this pattern can quickly sabotage your sales, your confidence, and your ability to keep showing up when it matters most. If you’re tired of conflicting marketing advice and want a simple, customized strategy for booking your next clients, my Book Your Next 5 Clients Intensive was built for you. Together, we’ll look at your strengths, your business, your capacity as a busy mama, and create a marketing strategy that actually fits your life instead of competing with it. You can purchase your intensive or book a consultation through the links in the show notes. Episode Links: Book a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Book Your Next 5 Clients Weeklong Intensive HERE [https://ildertonbookkeepingllc.com/book-your-next-5-clients/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=book-5-clients&utm_content=&utm_campaign=] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

15. juni 202625 min
episode 8. Come Be a Fly On The Wall + Hear What High-Level Coaches Actually Talk About artwork

8. Come Be a Fly On The Wall + Hear What High-Level Coaches Actually Talk About

This episode is deeply personal. As my oldest daughter’s school year ends, it also marks five years since I made one of the biggest pivots of my life, from bookkeeping to 1:1 coaching. Back then, I was coming out of survival mode. Three little girls. Lockdown life. A business that was technically “working” but wasn’t creating the freedom, income, or breathing room I needed. And then came what I now call my Six-Figure Switch Moment. The moment I decided my business wasn’t going to be “just enough.” In this episode, I’m sharing that story and then bringing you BTS into a real conversation with my own coach, Kim. Because after reaching my financial goals, creating a business I genuinely love, crossing $1.2M in lifetime cash, and building over 50 consecutive five-figure months... I still renewed my coaching partnership for the 11th time. Why? Because the biggest breakthroughs aren’t quick-fix strategy problems. They’re the blind spots you can’t see when you’re inside the jar. If you’ve ever wondered what long-term coaching actually looks like behind the scenes, or why successful business owners continue investing in support long after they’ve “made it”, this conversation is for you. In this episode, you’ll learn: * Why hitting your money goals doesn’t eliminate self-doubt, blind spots, or the need for support and what actually changes at the next level. * How to build the kind of self-trust that helps you navigate business changes, make confident decisions, and stop looking outside yourself for answers. * Why the next level of growth usually isn’t another strategy, it’s refining what’s already working and owning more of your YOU-ness. The businesses that scale most sustainably aren’t built by constantly adding more offers, more funnels, more content, or more complexity. They’re built by getting better at listening. Listening to your audience.Listening to your data.Listening to your business.Listening to yourself. The right coach doesn’t hand you a cookie-cutter strategy. They help you hear what your business has been trying to tell you all along and give you the confidence to trust yourself enough to act on it. Ready for Your Own Six-Figure Switch? I’m currently holding consults for upcoming 1:1 partnership spots in August. I keep a small roster and I’m discerning for fit just as much as you are. If you’re ready to stop guessing, own your YOU-ness, and build $10k-$50k months with a strategy that actually fits your life, book a consult through the link in the show notes. Episode Links: Book a FREE coaching consultation HERE [https://jordanilderton.satoriapp.com/offers/293119-discovery-session] Book Your Next 5 Clients Weeklong Intensive HERE [https://ildertonbookkeepingllc.com/book-your-next-5-clients/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=book-5-clients&utm_content=&utm_campaign=] Jordan’s website [https://ildertonbookkeepingllc.com/1-1-vip-coaching/?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=VIP-coaching] Connect with Jordan on IG at Ilderton_Bookkeeping_Coaching [https://www.instagram.com/ilderton_bookkeeping_coaching/] Craving more of these deep conversations? Go binge 179 more on my website [https://ildertonbookkeepingllc.com/resources/#livestreams?utm_source=Six-FigureMama&utm_medium=podcast&utm_term=livestreams&utm_content=&utm_campaign=]! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jordanilderton.substack.com [https://jordanilderton.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

8. juni 202648 min