Episode 30: The Business Model That Matches Your Design

Episode 6: The Sound Behind Authentic Marketing

Episode 6: The Sound Behind Authentic Marketing What gives authentic marketing its true voice? In this episode of Designed to Be Heard, Cytel Schults explores the deeper meaning behind authentic marketing and why it's about so much more than having the right words or the perfect strategy. Authentic marketing begins with understanding your unique voice, honoring your values, and communicating from a place of genuine alignment rather than trying to fit someone else's formula. In this conversation, you'll discover that the "sound" behind authentic marketing is the energy, intention, and truth that people feel when you show up as yourself. Cytel shares why so many entrepreneurs struggle to connect with their audience—not because they lack expertise, but because they've become disconnected from their own authentic expression. Most importantly, she encourages you to trust your voice and embrace the way you're uniquely designed to communicate. If you've ever questioned whether your message is enough or found yourself trying to sound like everyone else, this episode will help you reconnect with your authentic voice and build a marketing approach that feels natural, meaningful, and sustainable. * What the "sound" behind authentic marketing really means. * Why authenticity creates deeper trust than polished messaging. * How your energy and intention shape the way your audience experiences your content. * Why trying to sound like others weakens your message. * Practical ways to communicate with greater clarity, confidence, and authenticity. Whether you're building a business, growing your audience, or learning to trust your voice, this episode will inspire you to stop chasing the perfect message and start sharing the one that is authentically yours—because the right people aren't just listening for information; they're listening for your sound. 👉 Book your Marketing Session:⁠Booking Link⁠ [https://calendly.com/soul-sound/marketing-sessions] 📱 Instagram:@designedtobeheard 🎙️ For Podcast Swaps:⁠Podcast Swap Link⁠ [https://forms.gle/58TnnWQD7N3gePiL9] You don't hate marketing, you hate feeling disconnected from yourself while doing it. A 90-minute live session where you'll discover how you're naturally designed to communicate. 👉 Book a Call:⁠Booking Link⁠ [https://calendly.com/soul-sound/say-the-thing-session]

Episode 5: The Price We Pay for Playing Small

Episode 5: The Price We Pay for Playing Small What is playing small really costing you? In this episode of Designed to Be Heard, Cytel Schults explores the hidden cost of shrinking yourself, staying invisible, and holding back the voice you're meant to share. So often, we believe playing it safe protects us from failure or judgment—but in reality, it keeps us disconnected from our purpose, our people, and the impact we're here to make. In this conversation, you'll discover why playing small isn't humility—it's often fear disguised as safety. Cytel shares how self-doubt, perfectionism, and the desire for approval quietly shape the way we market ourselves, show up in our business, and communicate our message. Most importantly, she invites you to consider what becomes possible when you choose authenticity over hiding. If you've been waiting until you feel more qualified, more confident, or more "ready," this episode will encourage you to stop letting fear make your decisions and start taking aligned action from where you are. * The hidden cost of playing small in your business and life. * Why fear often disguises itself as perfectionism and preparation. * How shrinking your voice keeps the right people from finding you. * The importance of choosing authenticity over approval. * Practical mindset shifts to help you step into greater visibility and confidence. Whether you're building a business, sharing your message, or learning to trust yourself more deeply, this episode will inspire you to recognize the price of staying small—and to choose the version of yourself that was always meant to be heard. 👉 Book your Marketing Session: Booking Link [https://calendly.com/soul-sound/marketing-sessions] 📱 Instagram: @designedtobeheard 🎙️ For Podcast Swaps: Podcast Swap Link [https://forms.gle/58TnnWQD7N3gePiL9] You don't hate marketing, you hate feeling disconnected from yourself while doing it. A 90-minute live session where you'll discover how you're naturally designed to communicate. 👉 Book a Call: Booking Link [https://calendly.com/soul-sound/say-the-thing-session]

Episode 4: The Fastest Way to Build Confidence with Morgan Barkus

Episode 4: The Fastest Way to Build Confidence with Morgan Barkus What if confidence isn't something you have to wait for—but something you can create? In this episode of Designed to Be Heard, Cytel Schults is joined by Morgan Barkus for a powerful conversation about what confidence really is, why so many people struggle to feel it, and the fastest way to start building it in your own life and business. Together, they explore how confidence is developed through action rather than perfection, why self-trust matters more than external validation, and how embracing your authentic voice can transform the way you show up in your marketing, relationships, and everyday life. If you've been waiting until you feel "ready" before taking the next step, this conversation will encourage you to start where you are and trust that confidence grows with every aligned action you take. In this episode, you'll discover: * Why confidence is built through action, not certainty. * The connection between self-trust and authentic visibility. * How perfectionism keeps you stuck and what to do instead. * Practical ways to strengthen your confidence every day. * Why being yourself is your greatest advantage in business and marketing. Whether you're building a business, sharing your message, or simply learning to trust yourself more deeply, this episode will inspire you to stop waiting for confidence and start creating it. Connect with Morgan Barkus morganlbarkus@gmail.com [morganlbarkus@gmail.com] Good News! a freebie from Morgan! https://www.morganbarkus.com/confidence-club [https://www.morganbarkus.com/confidence-club] Connect with Cytel 👉⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book your Marketing Session⁠⁠⁠ [https://calendly.com/soul-sound/marketing-sessions] Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠@⁠⁠⁠⁠ [https://www.instagram.com/divinelunarguide/]⁠⁠⁠⁠designedtobeheard⁠⁠ [https://www.instagram.com/designedtobeheard/#] For Podcast Swaps ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://forms.gle/58TnnWQD7N3gePiL9] Say The Thing Session You don't hate marketing, you hate feeling disconnected from yourself while doing it. A 90-minute live session, you'll discover how you're naturally designed to communicate Click Here to Book a Call [https://calendly.com/soul-sound/say-the-thing-session]

Episode 3: Why Being Faithful to Yourself Makes Marketing Easier

Episode 3: Why Being Faithful to Yourself Makes Marketing Easier What if the reason marketing feels so exhausting isn't because you're doing it wrong—but because you're trying to sound like someone you're not? In this episode of You Were Designed to Be Heard, Cytel Schults explores how staying faithful to who you are can completely transform the way you market your business. When your messaging is rooted in authenticity instead of comparison, marketing becomes less about convincing people and more about connecting with the people you're truly meant to serve. If you've ever felt pressure to follow trends, copy successful entrepreneurs, or fit into a marketing formula that doesn't feel right, this conversation will remind you that your greatest advantage is your unique voice. You'll discover: * Why authenticity creates stronger connections than perfection. * How trying to sound like everyone else leads to burnout and inconsistent messaging. * The relationship between self-trust and confident marketing. * Practical ways to align your message with your values and natural communication style. * Why the right audience is attracted to honesty, not performance. When you stop chasing someone else's strategy and start honoring your own voice, marketing becomes more natural, more enjoyable, and far more effective. If you're ready to build a business that sounds like you and attracts clients who genuinely resonate with your message, this episode is for you. Ready to discover your authentic sound? Book your Authentic Sound Roadmap Call and learn how your natural communication style can help you grow your business with more clarity, confidence, and impact. Don't forget to subscribe, leave a review, and share this episode with another entrepreneur who's ready to make marketing feel easier by simply being themselves. Connect with Cytel 👉⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book your Marketing Session⁠⁠ [https://calendly.com/soul-sound/marketing-sessions] For Podcast swap ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://forms.gle/58TnnWQD7N3gePiL9] Connect with Cytel: Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠@⁠⁠ [https://www.instagram.com/divinelunarguide/]⁠⁠designedtobeheard⁠⁠ [https://www.instagram.com/designedtobeheard/#]

Episode 2: Confession: AI Made My Marketing Worse

Confession: AI Made My Marketing Worse AI promised to make marketing easier—but what if it's actually making your message sound like everyone else's? In this episode of You Were Designed to Be Heard, Cytel Schults shares an honest confession about relying on AI in marketing and the unexpected ways it can disconnect you from your authentic voice. While AI is an incredible tool, it's not a replacement for your lived experience, intuition, or the unique perspective that makes your business memorable. You'll discover why so many entrepreneurs end up with polished content that lacks personality, how to use AI without losing yourself in the process, and practical ways to ensure your marketing still sounds like you. Because the most powerful content isn't the most perfectly generated—it's the content that reflects your authentic voice and creates genuine connection. If you're ready to use AI as a tool instead of a substitute for your unique message, this episode is for you You were designed to be heard. Now it's time the world hears you. Connect with Cytel 👉⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book your Marketing Session⁠ [https://calendly.com/soul-sound/marketing-sessions] For Podcast swap ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://forms.gle/58TnnWQD7N3gePiL9] Connect with Cytel: Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠@⁠ [https://www.instagram.com/divinelunarguide/]⁠designedtobeheard⁠ [https://www.instagram.com/designedtobeheard/#]Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠soulsound.co⁠⁠⁠⁠ [https://www.soulsound.co/]