The Homemakers in Business Podcast: Branding, Websites, Marketing, and Business with Stephanie Duke

35. Should You Start a Business with a Friend? with Amy Parmer

Amy is first and foremost a daughter of God and a devout Catholic. She is married to her college sweetheart, Matt. They met on the very first day and first class of their freshman year at Purdue. They have been married 23 years and have been blessed with eight children ages 20, and a sophomore at Western Kentucky University, down to 8-year-old twins.  Amy has a background in veterinary medicine, which she formally "retired" from after the birth of their third child. She then stayed home to raise and homeschool her children.  Eight years ago they purchased their dream property that would allow them to build a small homestead and fulfill their dream of being able to raise and produce a lot of their food. Their journey included building a performance herd of Nigerian Dwarf dairy goats that provide the most delicious milk. As the size of the herd grew, so did the volume of milk, which provided the path to Amy’s current adventure and small business. Amy’s best friend, Jessica, and she have been formally making and selling goat milk soap and other body and household products for approximately four years.  They have learned much together about starting and running a business and making it successful all while *attempting* to balance their very busy family schedules. Episode highlights: 📉 Amy’s accidental venture into business in 2020 👩🏻‍💻 Challenges of taking an in-person business online 👨‍👩‍👧 Balancing family life, business, and homesteading 🍃 Recognizing the season of life you’re in right now 👯‍♀️ How Amy and Jessica manage being business partners and best friends 👧🏻 Getting your children involved in business Click for a full transcript of the show here! [https://stephanieduke.co/should-you-start-a-business-with-a-friend/] WANNA BE A GUEST ON THE SHOW? * Click here to fill out the application [https://stephanieduke.co/contact] if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: * VIP Design Day [https://stephanieduke.co/vip-design-day] * Brand Identity Design [https://stephanieduke.co/brand-design-service] * Showit Website Design [https://stephanieduke.co/website-design-service] * Schedule a free 30-min consult call OR fill out my contact form [https://stephanieduke.co/contact] CONNECT WITH STEPHANIE: stephanieduke.co [https://stephanieduke.co/] | Instagram [https://www.instagram.com/stephanieduke.co/] | Facebook [https://www.facebook.com/stephanieduke.co] | Pinterest [https://www.pinterest.com/stephaniedco/] | Buy Me a Coffee [https://www.buymeacoffee.com/sduke] CONNECT WITH AMY: hopehillfamilyfarm.com [https://www.hopehillfamilyfarm.com/] | Instagram [https://www.instagram.com/hopehillfamilyfarm/] | Facebook [https://www.facebook.com/hopehillfamilyfarmIndiana] Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: * Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co [https://www.instagram.com/stephanieduke.co/] * Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here [https://stephanieduke.co/weekly-newsletter]. * Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

34. 5 Essential Online Business Tools to Use in 2024

If you’ve been contemplating getting into affiliate marketing, this is your sign to just do it. In today’s episode I share why I’m focusing more on affiliate marketing in 2024 and beyond, as well as sharing all of the tools I use in my online brand and website design business. A few of these tools are affiliate links, but most are not. I think you know you’re ready for affiliate marketing when you are already sharing about the tools and products you love without compensation. I’d share about these tools whether or not I was an affiliate because I know they could potentially help someone. I hope this episode will inspire you to try affiliate marketing for yourself and check out some new tools that just might make your life easier! Episode Highlights: 💻 My top 5 tools for running an online business 💖 10 additional online business tools I love 🔗 Why I’m leaning into affiliate marketing in 2024 🛠️ Why I love each tool 💸 Savings you can get by using my affiliate links Click for a full transcript of the show here! [https://stephanieduke.co/5-essential-online-business-tools-to-use-in-2024/] RESOURCES: * Website Planning Guide FREE download [https://stephanieduke.co/website-planning-guide] * #8: Introduction to Showit [https://stephanieduke.co/introduction-to-showit/] * #32: How to Use Canva for Your Small Business (A Brand Designer’s Take!) [https://stephanieduke.co/how-to-use-canva-for-your-small-business-a-brand-designers-take/] * Mara’s blog post on affiliate marketing [https://marakucirek.com/affiliate-marketing-income/] * Forbes article on PayPal vs. Stripe for 2024 [https://www.forbes.com/advisor/business/software/paypal-vs-stripe/] AFFILIATE LINKS: * Flodesk [http://stephanieduke.co/flodesk-affiliate] for email marketing * Showit [http://stephanieduke.co/showit-affiliate] website host and builder * Riverside [http://stephanieduke.co/riverside-affiliate] online recording studio * Dubsado [http://dubsado.com/?c=stephanieduke] CRM * Elizabeth McCravy’s Profit Sheet template [https://stephaniedukeco--elizabethmccravy.thrivecart.com/profit-sheet/] WANNA BE A GUEST ON THE SHOW? * Click here to fill out the application [https://stephanieduke.co/contact] if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: * VIP Design Day [https://stephanieduke.co/vip-design-day] * Brand Identity Design [https://stephanieduke.co/brand-design-service] * Showit Website Design [https://stephanieduke.co/website-design-service] * Schedule a free 30-min consult call OR fill out my contact form [https://stephanieduke.co/contact] CONNECT WITH STEPHANIE: stephanieduke.co [https://stephanieduke.co/] | Instagram [https://www.instagram.com/stephanieduke.co/] | Facebook [https://www.facebook.com/stephanieduke.co] | Pinterest [https://www.pinterest.com/stephaniedco/] | Buy Me a Coffee [https://www.buymeacoffee.com/sduke] Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: * Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co [https://www.instagram.com/stephanieduke.co/] * Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here [https://stephanieduke.co/weekly-newsletter]. * Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

33. 1-Year Podcast Anniversary Celebration {Giveaway!}

It’s my 1st podcast anniversary! To celebrate, I’m giving away a $25 Amazon gift card AND a free brand and website coaching call with me, Stephanie Duke. Listen in to learn how to enter! Key takeaways: 🎙️ My honest thoughts on podcasting 5️⃣ How I’m feeling entering my 5th year of business 📈 Why my marketing isn’t always a priority 👀 My top 3 episodes and other fun podcast stats 👥 Review of guest episodes in this first year 💞 What I’m looking forward to as I continue podcasting 🥳 How to enter the anniversary giveaway Click for a full transcript of the show here! [https://stephanieduke.co/1-year-podcast-anniversary-celebration/(opens%20in%20a%20new%20tab)] RESOURCES: * 1-year podcast anniversary GIVEAWAY [https://stephanieduke.co/podcast-giveaway] * Website Planning Guide FREE download [https://stephanieduke.co/website-planning-guide] WANNA BE A GUEST ON THE SHOW? * Click here to fill out the application [https://stephanieduke.co/contact] if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: * VIP Design Day [https://stephanieduke.co/vip-design-day] * Brand Identity Design [https://stephanieduke.co/brand-design-service] * Showit Website Design [https://stephanieduke.co/website-design-service] * Schedule a free 30-min consult call OR fill out my contact form [https://stephanieduke.co/contact] CONNECT WITH STEPHANIE: stephanieduke.co [https://stephanieduke.co/] | Instagram [https://www.instagram.com/stephanieduke.co/] | Facebook [https://www.facebook.com/stephanieduke.co] | Pinterest [https://www.pinterest.com/stephaniedco/] | Buy Me a Coffee [https://www.buymeacoffee.com/sduke] Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: * Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co [https://www.instagram.com/stephanieduke.co/] * Sign up for additional resources and insider updates! I only send this email once a month so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here [https://stephanieduke.co/weekly-newsletter]. * Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

32. How to Use Canva for Your Small Business (A Brand Designer's Take!)

In this episode, I talk about the heated debate of Canva among the design community, the difference between Canva and Adobe Creative Cloud, how I use Canva with my brand design clients and touch on why you can’t create trademarked logos in Canva, and so much more. Episode highlights 💔 Why some designers love Canva and others hate it 👩🏻‍🎨 The difference between a brand designer and a graphic designer 💰 Is it worth it to pay for Canva Pro? ❌ How not to use Canva in your business 🤔 Is Canva as good as Adobe? 😍 The best Canva features 👯‍♀️ Why Canva is a great designer/client collaboration tool 💻 Ways I use Canva Pro with my brand design clients Click for a full transcript of the show here! [https://stephanieduke.co/how-to-use-canva-for-your-small-business-a-brand-designers-take/] RESOURCES: * Episode #14. Why Design Consistency Matters for Business Growth [https://podcasts.apple.com/us/podcast/the-homemakers-in-business-podcast-branding-websites/id1673862752?i=1000628810265] * Website Planning Guide FREE download [https://stephanieduke.co/website-planning-guide] WANNA BE A GUEST ON THE SHOW? * Click here to fill out the application [https://stephanieduke.co/contact] if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: * VIP Design Day [https://stephanieduke.co/vip-design-day] * Brand Identity Design [https://stephanieduke.co/brand-design-service] * Showit Website Design [https://stephanieduke.co/website-design-service] * Schedule a free 30-min consult call OR fill out my contact form [https://stephanieduke.co/contact] CONNECT WITH STEPHANIE: stephanieduke.co [https://stephanieduke.co/] | Instagram [https://www.instagram.com/stephanieduke.co/] | Facebook [https://www.facebook.com/stephanieduke.co] | Pinterest [https://www.pinterest.com/stephaniedco/] | Buy Me a Coffee [https://www.buymeacoffee.com/sduke] Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: * Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co [https://www.instagram.com/stephanieduke.co/] * Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here [https://stephanieduke.co/weekly-newsletter]. * Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

31. Mindful Strategies for Creating a Life, Business, and Brand That Feels Good with Jeni Raitsin

In this engaging podcast episode, Stephanie interviews Jeni Raitsin, the founder of Leisure Hacker, a company focused on helping busy women find balance and manage stress. Jeni shares insights on mindful entrepreneurship, emphasizing the importance of having a clear vision, adopting a sailor's mindset to navigate challenges, and understanding core values for effective rebranding.  She highlights the significance of incorporating feelings into brand representation and provides practical advice on overcoming decision-making stress. Episode Highlights: * Importance of a clear vision as a guiding force in business * Strategies for decision-making in response to changes such as a rebrand * Integration of mindfulness into daily activities as a lifestyle * Practical advice on reducing decision-making stress Jeni Raitsin is a Mindful Productivity & Mental Fitness (PQ) coach and an international keynote speaker. Her work combines neuroscience and practical time and energy management strategies with positive psychology and modern-day mindfulness, intentionally designed to help busy women find better, less stressful ways to create greater income and impact without sacrificing their relationships, health, or happiness. Click for a full transcript of the show here! [https://stephanieduke.co/mindful-strategies-for-creating-a-life-business-and-brand-that-feels-good/] RESOURCES: * Discover Your Destiny by Robin Sharma [https://www.amazon.com/Discover-Your-Destiny-Ideas-Live/dp/0060833017/ref=sr_1_1?crid=1L8K3P56HP93S&dib=eyJ2IjoiMSJ9.nY8n2nSOyCkz7sopzvAiaxwRN_2K3q4pq8YwIchBZtI.F7jY7OZzCjhRHlintSuHTxqXBNB33Ltrt05bodKuSlw&dib_tag=se&keywords=Discover+Your+Destiny+by+Robin+Charm%C3%A9&qid=1708457202&s=books&sprefix=discover+your+destiny+by+robin+charm%C3%A9%2Cstripbooks%2C249&sr=1-1] * Positive Intelligence by Shirzad Chamine [https://www.amazon.com/Positive-Intelligence-Individuals-Achieve-Potential/dp/1608322785/ref=asc_df_1608322785/?tag=hyprod-20&linkCode=df0&hvadid=312025907421&hvpos=&hvnetw=g&hvrand=10657929083142252310&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=1012954&hvtargid=pla-434856293215&psc=1&mcid=0d594bf7abb8337384ebc70a5847e669&gclid=CjwKCAiAuNGuBhAkEiwAGId4arsSu27M-ZRo8eSWVq4FdlD-QmIheUpVK6AAtBCknTcxwTGLGTC8PBoCz6wQAvD_BwE] WANNA BE A GUEST ON THE SHOW? * Click here to fill out the application [https://stephanieduke.co/contact] if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: * VIP Design Day [https://stephanieduke.co/vip-design-day] * Brand Identity Design [https://stephanieduke.co/brand-design-service] * Showit Website Design [https://stephanieduke.co/website-design-service] * Schedule a free 30-min consult call OR fill out my contact form [https://stephanieduke.co/contact] CONNECT WITH STEPHANIE: stephanieduke.co [https://stephanieduke.co/] | Instagram [https://www.instagram.com/stephanieduke.co/] | Facebook [https://www.facebook.com/stephanieduke.co] | Pinterest [https://www.pinterest.com/stephaniedco/] | Buy Me a Coffee [https://www.buymeacoffee.com/sduke] CONNECT WITH JENI: leisurehacker.com [https://leisurehacker.com/] | Instagram [https://www.instagram.com/leisurehacker/] | Facebook [https://www.facebook.com/jeni.raitsin/] | LinkedIn [https://www.linkedin.com/in/jeni-raitsin-77a673161/] Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: * Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co [https://www.instagram.com/stephanieduke.co/] * Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here [https://stephanieduke.co/monthly-newsletter]. * Follow the podcast and leave a 5-star rating and review on Apple Podcasts.