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The Verto Verdict

Podcast by Simon Boardman, Paul Shiman & Chris Reeves

English

Business

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About The Verto Verdict

The Verto Verdict is a podcast seeking the truth in B2B sales & marketing. We examine business, sales and marketing ideas and concepts that are misunderstood. Our intent is to provide practical advice at all levels of B2B companies – from CEOs to individual sellers and marketers. The Verto Verdict is created by Verto Advisors and hosted by Simon Boardman, Paul Shiman and Chris Reeves. To learn more, visit www.vertoadvisors.com.

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11 episodes

episode Georgia Economic Outlook: Trade, Tariffs, and Uncertainty artwork

Georgia Economic Outlook: Trade, Tariffs, and Uncertainty

Georgia's economic landscape is facing significant uncertainty, driven by factors like persistent trade wars and rising interest rates. The state's trade dynamics involve importing items like aircraft parts and exporting goods like wood pellets, while navigating a complex trade deficit. Dr. Parrish predicts continued high interest rates, escalating trade tensions, and a potential challenge to the U.S. dollar's global reserve currency status. Labor market shifts and supply chain disruptions further contribute to this challenging environment. Businesses need to adopt flexible strategies and stay informed to navigate these economic currents effectively and prepare for continued volatility. His analysis underscores the need for careful strategic planning amid these macroeconomic forces.

19 Feb 2025 - 13 min
episode What Have We Done? A look at the future, post Covid-19 artwork

What Have We Done? A look at the future, post Covid-19

Pandemics and epidemics have left their mark on history. Wars and riots, distrust, the creation of new authorities and governance, and even the ways cities were architected and built. They’ve left their mark in the obvious ways of death and suffering, but also in the form of the societal changes resulting from those most trying of times. As we all try to make sense of the immediate impact of our pandemic, we’re struck by the potential for long-term business change. Maybe this Covid 19 episode is a tipping point for certain changes that have seemed perpetually poised, but that have never really passed that inflection point moving them from backwater to mainstream. This week on the Verdict we discuss the commercial conjectures of Covid-19.

15 Apr 2020 - 18 min
episode Whats Going on in Modern B2B Sales? Get the Latest Verdict. artwork

Whats Going on in Modern B2B Sales? Get the Latest Verdict.

The "godfather" of sales methodology (Mike Bosworth of Solution Selling fame) is skeptical on the impact of sales methods, training and coaching. In his introduction to Mike Adams' "Seven Stories" he says that most sellers have actually regressed. Get this and more as the group further discusses the challenges in recruiting, managing, training, retaining and leading a successful sales team in the modern world. We're joined again by Jeremy Sharp, VP of Sales of Comply 365, and Brett Godwin, Chief Operating Officer of Sterling Seacrest Partners, to discuss the challenges in recruiting, managing, training, retaining and leading a successful sales team in the modern world. This is the second part of our conversation so make sure to subscribe to the Verto Verdict and go back and listen to the first part if you haven't yet. To learn more, visit vertoadvisors.com [https://www.vertoadvisors.com]

19 Nov 2019 - 25 min
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