How To Sell and Serve Authentically w/ Kristen McCall

How To Sell and Serve Authentically w/ Kristen McCall

When desperate situations arise, we start to get desperate in sales or money. That's the start where we compromise our values. But when we're committed to remaining true to ourselves and our authenticity it will lead us not only to being a successful entrepreneur but also an individual that succeeds in authenticity. Kristen McCall believes that you're winning when you're serving. She founded the blog, Graciously Authentic. She's also an experienced Marketing, Public Relations, Social Media, Business Coach, Writer, and Technology professional. In this episode, we're going to talk about what people need to close the gap to where they want to go to be able for the right people to step in at the right time and serve them the right way.

Why Not Add A Zero?

Did you ever wonder what would happen if you stopped thinking small and started dreaming bigger? For today's guest episode is an amazing man that dreamed bigger with the impact that he can make. An impact not only on the companies that he brings to life. But also creating that team that will run the 1-3 billion dollar business today. Tom Shipley is a serial entrepreneur, Ecommerce investor, strategic advisor, and speaker. Over the past 20-years, he has become one of the leading experts in omnichannel brand building. Tom’s brands have sold over $1B through Direct-to-Consumer Marketing and Retail.

The Path To Impact & Influence

Christa Nichols the CEO/Founder of Christa Nichols Messaging and creator of Written Results Academy. She is a sales conversion copywriter and messaging expert for 7- and 8-figure entrepreneurs and influencers. She loves helping her clients connect and communicate with their target audiences while achieving dialed in messaging and better conversion rates in their online marketing campaigns. She and Kaci discuss how to allow yourself not to be everything to everybody. Christa also shares how she overcomes her burnt-out stage and stepping in and owning her business game.

Shifting Perspectives and Upholding Values

In the world of SAS(software as a service) and online courses, the most important thing that we need to ensure is to provide value. The best way to guarantee value and stay relevant is to be nimble, up to date on current trends, and finding the path to impact the most people. Dr. Lindsay Padilla, CEO & Co-founder at Hello Audio, shares her journey from leaving her career as a college professor to become a full-time entrepreneur and founded Hello Audio. Hello Audio is a user-friendly SAS product that allows its users to create private audio feeds to listen to anywhere.

The Incredible Human Connection

Relationships are the lifeblood of any successful business or organization. Of course, a relationship with yourself is equally as important. The level of love you give yourself reflects the level of love you receive from your clients, customers, and team members. We can only go as far as where our health and relationships take us. George Bryant - Founder of the Relationships Beat Algorithms movement on Facebook, talks to us about meaningful relationships and dives deep into its intimate sense.