51. Digital Marketing in Japan with Zo Digital's Jeff Crawford

53. Osaka Kansai EXPO 2025 - with Rupert Daniels

Osaka Kansai EXPO 2025 opens its doors this month. We had the pleasure of catching up again with Rupert Daniels, Director for Creative, Consumer, Sport and Education, Department for Business & Trade. The UK pavilion is showcasing the strengths of the UK as an innovative and creative force. Guided by our dynamic morphing mascot, PIX. Rupert and his team are taking advantage of the opportunity to promote and support British business and highlight the market for trade and export between our two countries. Along side the Expo, trade missions are providing an opportunity to showcase and learn more about the market. We will keep you up to date with what is happening during the Expo at our webpage https://exporttojapan.co.uk/sector/osaka-expo-2025/ [https://exporttojapan.co.uk/sector/osaka-expo-2025/]

52. Mergers and Acquisitions in Japan with Crimson Phoenix

What are the opportunities for international companies to acquire or merge with Japanese companies? We talk with expert, Yuuichiro-san, from Crimson Phoenix, about the global trends and current landscape for company mergers and acquisitions. It is great to once again speak with experts in their field to gain insight into doing business in Japan. Please check out our archive both on the Youtube channel and via the Export to Japan website - www.exporttojapan.co.uk [https://www.exporttojapan.co.uk/]

51. Digital Marketing in Japan with Zo Digital's Jeff Crawford

In this episode we delve into your digital reach in Japan. Jeff Crawford, as well as running his agency, Zo Digital (https://www.zodigital.jp/ [https://www.zodigital.jp/]), also runs a marketing meet-up in Tokyo to bring together others in the field to talk about the latest trends and strategies to best reach your audience in Japan. Here, Steve and Jeff delve into the SEO and the differences operating in Japan for British companies used to a western market.

50. Japan Incentive Insights with Deloitte

We talk with Deloitte Japan about the great initiative to collate the variety of grants and tax incentives that are available to non-Japanese companies. For more information about the Japan incentive insights please watch the short film that the GI3 group have prepared: video [https://www.youtube.com/watch?v=ti0hrZFSLW8] And Visit the Japan incentive insights webpage [https://japan-incentive-insights.deloitte.jp/?utm_source=youtube&utm_medium=podcast&utm_campaign=feb2025]

49. Succeeding in Japan - Live episode (ITW 2024) - with Matt Kyle

As part of the the Department of Business & Trade's (DBT) International Trade Week in the autumn of 2024, Steve and guest Matthew Kyle, hosted a live version of the podcast with an added Q&A. We have scrubbed up the recording and tagged on a little extra intro from Steve, and here it is for you! Matt Kyle, CCO at WeConnect Japan, has years of experience supporting businesses set themselves up and build a team in Japan. He shares with us his insights on doing business in Japan as well as joining Steve to answer some questions from the live webinar audience. The Q&A section questions are as follows: (44:15) Are there any specifics for education and the higher education field in Japan? (45:12) Are there any recommended marketing channels or strategies that work particularly well in Japan? * link to previous episode on marketing: Marketing in Japan with Nanako Aramaki of Tamlo | Export to Japan [https://exporttojapan.co.uk/marketing-in-japan-with-nanako-aramaki-of-tamlo/] (49:52) Is the Japanese education market open to international students? (50:42) Can you share any insights on working with agents and distributors? Do you recommend doing trade shows independently or through a local partner? More information about the work that Matt does to support companies setting up in Japan can be found at WeConnect Japan. [https://weconnect.co/japan/contact/] As Matt mentioned, he also runs Arigato Travel [https://arigatotravel.com/]. Many thanks to Matt for taking the time to join us for this live session! ——– The Export to Japan Podcast series is supported by The Foundation for International Trade and Industrial Co-operation (ITIC).