Fence & Deck Mastery Podcast

Episode 93 - THE Deckmaster Jon Benaglio - His Story and How He Gets $1M Jobs Regularly

59 min · 10. kesä 2026
jakson Episode 93 - THE Deckmaster Jon Benaglio - His Story and How He Gets $1M Jobs Regularly kansikuva

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Jon Benaglio of Deckmasters of South Florida joins the podcast to discuss how he built a premium decking company known for delivering high-end residential and commercial projects throughout South Florida. In this episode, Jon shares how his company stays booked months in advance, operates with a lean team of just 10–15 core employees, and consistently wins six- and seven-figure projects. He also breaks down the role of SEO, referrals, social media, reputation, and premium positioning in attracting ideal clients and sustaining long-term growth. If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com [http://deckfencemarketers.com], or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.   We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

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jakson Episode 93 - THE Deckmaster Jon Benaglio - His Story and How He Gets $1M Jobs Regularly kansikuva

Episode 93 - THE Deckmaster Jon Benaglio - His Story and How He Gets $1M Jobs Regularly

Jon Benaglio of Deckmasters of South Florida joins the podcast to discuss how he built a premium decking company known for delivering high-end residential and commercial projects throughout South Florida. In this episode, Jon shares how his company stays booked months in advance, operates with a lean team of just 10–15 core employees, and consistently wins six- and seven-figure projects. He also breaks down the role of SEO, referrals, social media, reputation, and premium positioning in attracting ideal clients and sustaining long-term growth. If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com [http://deckfencemarketers.com], or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.   We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

10. kesä 202659 min
jakson Episode 92 - Building Luxury Outdoor Living Spaces with Mason Kuipers of Lakeshore Customs kansikuva

Episode 92 - Building Luxury Outdoor Living Spaces with Mason Kuipers of Lakeshore Customs

Mason Kuipers of Lakeshore Customs joins Alex Danner to discuss building a premier outdoor living company specializing in custom decks, lakefront transformations, and luxury outdoor spaces. Mason shares insights on using virtual reality for sales, delivering exceptional client experiences, building a strong team culture, and attracting high end projects. 🎙️ Guest: Mason Kuipers  🏢 Company: Lakeshore Customs If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com [http://deckfencemarketers.com], or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.   We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

3. kesä 202651 min
jakson Episode 91 - How Brian Buresh Built a Multi Million Dollar Contracting Business Through Culture & Differentiation kansikuva

Episode 91 - How Brian Buresh Built a Multi Million Dollar Contracting Business Through Culture & Differentiation

In this episode, Alex Danner sits down with Brian Buresh from Buresh Home Solutions to discuss the mindset shifts, systems, marketing strategies, and leadership lessons that helped grow his company after years of being stuck at the same revenue level. Brian shares how investing in people, building strong company culture, implementing follow-up systems, using unique TV marketing, and differentiating the customer experience helped transform his business into a scalable operation. Topics include:  • Growing from operator to business owner  • Building a high-performance team and company culture  • Unique TV and branding strategies that stand out  • Follow-up systems, handwritten cards, and customer experience  • Why specialization, systems, and mindset matter for growth A powerful episode for contractors looking to scale their business without burning themselves out. If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com [http://deckfencemarketers.com], or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.   We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

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jakson Episode 90 - How Contractors Can Stop Wasting Time on Bad Leads with mySalesman kansikuva

Episode 90 - How Contractors Can Stop Wasting Time on Bad Leads with mySalesman

In this episode, Alex Danner sits down with Rachel Kroese and Randy Barger from mySalesman to discuss how contractors can qualify leads faster, reduce wasted sales appointments, and improve efficiency with instant online quoting tools. They break down how mySalesman helps fence and deck companies pre-qualify homeowners, automate lead workflows, improve speed-to-lead, and integrate with CRMs and marketing systems. Topics include:  • How instant online quotes help filter bad leads  • Improving sales efficiency and saving time  • CRM integrations, automations, and lead tracking  • How contractors can improve conversions before the sales visit If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com [http://deckfencemarketers.com], or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.   We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

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