CX Myth-busting for leaders (by Monetize.CX)

S03E12 - CX Myth #11: “Personalization = using first names in our newsletters”

6 min · 5. kesä 2025
jakson S03E12 - CX Myth #11: “Personalization = using first names in our newsletters” kansikuva

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Link to the LinkedIn newsletter. [https://www.linkedin.com/newsletters/7218981516830240769/] Personalization attempts are mainstream, and the companies I work with aren’t ignoring it. But most boards still think personalization means inserting a name in the subject line, like: “Hi Anna, here's your newsletter!” 🤔 Is that all there is to it? Or is there a deeper level that moves the needle? Let’s go beyond the basics. Enjoy, share, like, subscribe!

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