Italy Answered: Your Guide to Authentic Italian Experiences
In this special on-location episode of Italy Answered, the podcast edition of Live in Italy Magazine, we speak with Federico Bricolo, President of Veronafiere, during the Vinitaly.USA Miami Preview ahead of Vinitaly.USA, taking place October 26–27, 2026, in New York City. From Verona to Miami, our conversation explores how Vinitaly has evolved beyond its annual exhibition into a year-round international platform promoting Italian wine, education and trade. We also discuss one of the industry's fastest-growing opportunities: wine tourism, and its ability to connect travelers with Italy's remarkable wine regions. In this bilingual conversation, Bricolo discusses: • how Vinitaly has evolved into the global home of Italian wine • the organization's international strategy through Vinitaly Around the World • why wine tourism is becoming an essential part of Italy's wine story • how wineries are transforming into authentic travel destinations • Miami's role in strengthening Italy's presence in the American market The interview is presented in Italian with English questions and English subtitles available in the video version. Read the accompanying article: https://liveinitalymag.com/beyond-verona-how-vinitaly-is-expanding-italys-wine-story-through-tourism-and-global-connections/ Special thanks to Federico Bricolo, Veronafiere, Vinitaly, the Italian Trade Agency (ITA), Coldiretti, and Jacqueline Pirolo and the team at Macchialina for their hospitality.
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