Jax Morning Brief
Good morning. It's Thursday, June 25th, 2026. This is The Morning Brief. I'm Jenny. ANDREW: And I'm Andrew. JENNY: The Federal Reserve just did something it hasn't done in this cycle. It penciled out a rate cut for this year entirely, and a majority of officials now say the next move could be up, not down. ANDREW: And Apple raised the price of MacBooks and iPads by more than ten percent this morning, blaming a memory chip shortage that traces straight back to the AI boom. We'll explain why your next laptop is collateral damage from the data center build-out. JENNY: Let's get into it. ANDREW: A quick look at the markets. The S and P 500 finished essentially flat Wednesday at 7,358, down a hundredth of a percent. The Dow added about 72 points to close at 51,921, up a tenth of a percent. The Nasdaq slipped about half a percent to 25,359 — that's its fourth straight losing session, with Apple leading the way down. The ten-year Treasury yield sits at roughly 4.41 percent, and the thirty-year fixed mortgage is tracking around 6.55 percent according to Mortgage News Daily, actually approaching a one-month low. We'll get to why rates are falling even as the Fed turns hawkish. ANDREW: Let's start at the national desk, because the story driving almost everything else this week is the Fed. When we last talked, Kevin Warsh's first meeting as chair was happening live. Now we have the result, and it's a real shift. ANDREW: The Fed held its benchmark rate steady in a range of three and a half to three and three-quarters percent — that part was expected. What surprised people is the projections. Back in March, officials had penciled in at least one cut for this year. That cut is now gone. Nine of the officials see at least one hike this year, and six see at least two. And they revised their inflation forecast sharply higher — PCE inflation up to 3.6 percent for this year, from 2.7. JENNY: Wait, so in three months they went from expecting to cut, to half of them expecting to raise? What changed their minds that fast? ANDREW: Two things, mostly. Inflation has been stickier than they hoped — May's reading was a three-year high, driven a lot by energy. And the new chair, Warsh, made clear he's done with the soft, dovish bias. The committee even stripped out the language that hinted at future cuts. The statement itself got dramatically shorter. This is a Fed signaling it's willing to sit still, or move up, until inflation actually breaks. JENNY: And the market did not love that. ANDREW: It did not. A Bank of America note earlier this week explicitly floated a rate hike, and that helped knock semiconductor stocks and the Nasdaq lower for several days running. When traders price in the possibility that the next move is up, growth stocks get repriced first. The Fed did note the economy is still expanding at a solid pace, with strong business investment and steady job gains — so this isn't a recession warning. It's a Fed that thinks the economy can take the pressure. JENNY: And how is Warsh handling all this differently from his predecessor? You mentioned he's changed the style, not just the substance. ANDREW: He has. Warsh signaled he wants less hand-holding from the Fed — fewer promises about the future, a shorter statement, more room to react to the data as it comes. The upside is flexibility. The downside, for anyone trying to plan, is less certainty about what comes next. Markets had gotten used to a Fed that telegraphed every move months ahead. That era looks like it's over. ANDREW: The other big national thread is more encouraging. The U.S. and Iran signed a memorandum of understanding last week to extend their ceasefire by sixty days and reopen the Strait of Hormuz. And this isn't just on paper now — commercial vessels are actually moving through the strait again. Oil has slid to a four-month low as a result. JENNY: So the thing everyone was terrified about a month ago — oil spiking because the strait was blocked — that's unwinding? ANDREW: For now, yes. Roughly a fifth of the world's oil moves through Hormuz, so when it reopened, the war-risk premium came out of crude. That's good news for drivers, and as we'll get to, it's quietly the reason mortgage rates are drifting down. The catch is the hard part is still ahead — the next sixty days of talks are supposed to settle Iran's nuclear program, and nothing there is resolved. JENNY: Andrew, that memory shortage you teased at the top — that's actually my beat, so let me take it. Because this is the clearest example yet of the AI boom showing up in regular people's wallets. JENNY: This morning Apple raised prices on Macs and iPads by more than ten percent — in some cases by as much as three hundred dollars. And the reason isn't tariffs, and it isn't a factory fire. It's that the price of memory chips — the DRAM and flash storage in every device — spiked as much as 98 percent in a single quarter. The industry is calling it RAMageddon. ANDREW: Ninety-eight percent in one quarter? What's pulling that much memory off the market? JENNY: AI data centers. Memory makers figured out they earn three to ten times more revenue building high-bandwidth memory for AI servers than they do building ordinary memory for laptops and phones. So they redirected their factory capacity toward the AI customers. There's no actual shortage of factories — they've just pointed the production lines at the higher-paying buyer, and consumer devices are left fighting over what's left. ANDREW: So this is the AI build-out literally crowding out the consumer electronics market. JENNY: Exactly. And you can see both sides of it in one day. Apple's stock fell about six percent on the price hike. But Micron, which makes the memory, just posted record results — over 41 billion dollars in revenue for the quarter, up from under 24 the quarter before. One company's pain is the other's windfall. And analysts think memory could climb another roughly 60 percent this quarter, so the iPhone refresh this fall may carry a higher price tag too. ANDREW: That's a genuinely useful way to think about where AI spending actually lands. JENNY: It is. And quickly on the enterprise side — Anthropic rolled out a feature yesterday called Claude Tag, which lets teams pull its Claude assistant directly into their Slack channels to take on tasks and connect to company data. It's a smaller story, but it's part of the same pattern we keep tracking — the AI labs pushing to embed themselves inside the tools businesses already use every day. ANDREW: And OpenAI is pushing on the hardware side of that same race, right? JENNY: It is. OpenAI and Broadcom unveiled a custom inference chip this morning — a piece of silicon designed specifically to run AI models more cheaply at scale. That matters because it's another move by the big labs to stop renting all their computing power and start controlling their own. It also, of course, points even more demand at exactly the memory we were just talking about — which is part of why nobody expects RAMageddon to ease anytime soon. ANDREW: So the same forces raising Apple's prices are the ones these companies are doubling down on. JENNY: That's the loop. Every dollar that flows into AI infrastructure tightens the squeeze on consumer devices a little more. JENNY: Andrew, over to you for home lending — because this is where that falling oil price actually pays off. ANDREW: It does, and this is the interesting tension this week. The Fed just turned hawkish, which you'd think would push borrowing costs up. But mortgage rates are doing the opposite. Mortgage News Daily has the top-tier thirty-year fixed at about 6.55 percent — that's the lowest it's been since mid-May, and it's approaching a one-month low. JENNY: So how does that square? The Fed sounds tougher, but the rate someone actually pays on a house is going down? ANDREW: Because mortgages track the ten-year Treasury, not the Fed's overnight rate directly. And the ten-year is being pulled down by that falling oil price out of the Hormuz reopening, plus some quarter-end buying from big money managers rebalancing their portfolios. Lower oil means a softer inflation outlook in the bond market, and that pushes yields — and mortgage rates — down, even while the Fed talks tough. It's a tug-of-war, and right now the bond market is winning. ANDREW: On demand, the Mortgage Bankers Association reported applications rose one percent last week. Refinancing was up three percent and is now running 17 percent higher than a year ago — refis are back up to about 41 percent of all applications. Purchase activity slipped slightly. So it's homeowners refinancing, more than new buyers, driving the action right now. JENNY: That makes sense — if you bought when rates were near seven, mid-sixes is finally worth a phone call to your lender. ANDREW: That's exactly the math households are running. Jenny, that's it from my desks — what's happening at home in Jacksonville? JENNY: Weather-wise, Jacksonville is looking at a high near 91 degrees and sunny today, with just a 20 percent chance of an afternoon shower or thunderstorm. Classic late-June Florida. JENNY: And the story we've been tracking on the downtown culinary school took a frustrating turn. As we previewed last week, the Culinary Institute of America's board was supposed to decide whether Jacksonville gets its new southeast campus. That decision still hasn't been made public. At a city committee meeting Tuesday, the head of the Downtown Investment Authority told council members the institute hasn't announced anything and appears to be coordinating a joint rollout with local partners. ANDREW: So after the city pledged 35 million dollars in incentives, they're still waiting to hear yes or no? JENNY: Still waiting. The 35 million dollar package passed the council 16 to 2 back in late May, tied to that 160 million dollar hotel and convention hall on East Bay Street, with the school as the anchor tenant. The money's on the table — the institute just hasn't said whether it's taking it. Council members made clear Tuesday they're getting impatient. JENNY: And the JEA investigation reached a milestone. JEA's chief executive, Vickie Cavey, testified Monday before the city council's special committee looking into workplace culture at the utility. She's expected to be the last executive to testify. Council members pressed her on the dismissals of senior leaders and on a canceled lobbying contract, which she said the mayor's office did not influence. ANDREW: And the committee's report is due soon, if I remember. JENNY: By the end of the month — June 30th, so just days away now. After Cavey's testimony, the committee has most of what it's going to get. The question is what the report actually concludes, and whether it goes after policy changes at JEA or stops at criticism. We'll be watching for that next week. JENNY: One last local note for the calendar — Jaguars training camp opens July 29th at the Miller Electric Center, and admission is free, though you do need to register in advance. With the stadium renovation underway, this is the season the team plays at a reduced-capacity EverBank before heading elsewhere in 2027. ANDREW: Before we let you go, one thing to watch this week: that JEA committee report due Monday, June 30th. After months of subpoenas and testimony, this is the document that tells us whether the investigation produces real consequences at the utility or just a stern write-up. Watch whether it recommends specific charter or policy changes — that's the difference between a headline and an actual reform. JENNY: That's your Morning Brief for Thursday. Have a great day. ANDREW: We'll see you tomorrow.
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