Legends of Culture

The Culture-Building Mindset

50 min · 16. kesä 2026
jakson The Culture-Building Mindset kansikuva

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What does it take to build a culture of relentless effort and high performance in commercial real estate? In this episode, Jared Oakes sits down with Kyle Matthews, founder, CEO and chairman of Matthews Real Estate Investment Services, to explore how a commitment to effort, discipline and leading from the front has shaped one of the fastest-growing brokerage firms in the country. The conversation dives into how Matthews built a culture of “manic intensity” and excellence—and how understanding each individual’s deeper motivation helps drive performance.

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jakson How Culture Heats Up kansikuva

How Culture Heats Up

What’s culture like in the NBA? In this episode of Legends of Culture, host Jared Oakes sits down with Michael McCullough, Executive Vice President and Chief Marketing Officer of the Miami HEAT, widely regarded as the “brand architect” behind the team’s dynamic culture. With more than 35 years of experience in sports marketing and fan engagement, Michael shares how he’s built and sustained a strong organizational culture, from launching new initiatives and fostering buy-in to creating meaningful connections between players, staff and the community. He offers a behind-the-scenes look at leading a high-profile franchise, collaborating with superstar athletes and driving impact through innovative partnerships. Tune in to learn how intentional culture-building and authentic leadership can elevate an organization and inspire everyone involved.

14. huhti 202658 min