Marketing O'Clock - Digital Marketing News

Shake, Don’t Stir: Google blends AI Mode with AI Overviews

This week on Marketing O’Clock: Google’s latest test blends AI Overviews with AI Mode. Also, PMax reporting now reveals how Search Partner traffic performs. Nils Rooijmans - LinksFree Google Ads Scripts Library - The Ultimate List – Nils Rooijmans My Daily Newsletter with tips & tricks:https://nilsrooijmans.com/daily/ Custom GPT: Google Ads Script Senseihttps://tinyurl.com/ScriptSensei Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00 📰 Main NewsGoogle Officially Tests Blending AI Mode Into AI Overviews - 7:13 Google adds Search Partners segment to PMax reporting - 11:14 🛠️ Cool Tool - 11:58 🔥 Take of the Week - 12:42 ⚡ Lightning Round ⚡ Paid - 16:42 Organic - 28:57 Social - 34:25 ⚙️ Working hard, or Hardly Working - 37:08 🔎 ICYMI - 38:57 🧠 Must Read Marketing Article of the Week - 40:02 An Interview with Nils Rooijmans - 41:36

Filtered to Perfection: Google Gets On-Brand

This week on Marketing O’Clock: Google rolls out AI-assisted brand query filters in Search Console, launches Nano Banana Pro for Gemini 3 image generation in Google Ads, and confirms that “Brand Inclusions” in Shopping was a UI bug. Also, Gemini 3 now powers AI Mode, and search volatility continues. Visit us at - https://marketingoclock.com/ Try Cookiebot - http://marketingoclock.com/cookiebot 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media:Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 Google is adding brand query filters to search console - 9:06 Google Ads launched Nano Banana Pro 10:20 brand inclusions aren’t currently supported in Standard Shopping or Pmax campaigns - 12:37 Gemini 3 is here - 13:47 📰 Main News 🛠️ Cool Tool - 17:38 🔥 Take of the Week - 18:21 ⚡ Lightning Round ⚡ Paid - 19:57 Organic - 34:12 Social - 42:22 ⚙️ Working hard, or Hardly Working - 46:23 🔎 ICYMI - 48:35🧠 Must Read Marketing Article of the Week - 49:44 An interview with Adam from Inspired Taste - 50:40

Pmax Has Come A Long Waze: New Inventory & Placement Reporting is on the Way

This week on Marketing O’Clock: Three new Performance Max updates, including Waze inventory for store campaigns, and more channel reporting visibility — plus, Sam Altman hints at advertising on ChatGPT, and Google Merchant Center debuts a video asset management feature. Visit us at - https://marketingoclock.com/ Try Cookiebot http://marketingoclock.com/cookiebot 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00 📰 Main News 3 Performance Max updates - 5:51 Google Merchant Center Adds Creative Content - 7:23 Sam Altman had some interesting things to say about ads on ChatGPT - 8:13 🛠️ Cool Tool - 10:55 🔥 Take of the Week - 11:51 ⚡ Lightning Round ⚡ Paid - 13:23 Organic - 22:34 Social - 28:03 ⚙️ Working hard, or Hardly Working - 33:13 🔎 ICYMI - 35:03 🧠 Must Read Marketing Article of the Week - 36:16 An Interview with Anthony Higman - 37:21

No Tricks, Just Treats. Ghoul-gle Merchant Center Rolls Out Updates for Merchants.

This week on Marketing O’Clock: Google has introduced a new Merchant Center for Agencies, designed to let marketing teams manage multiple client accounts more efficiently from one unified dashboard. GMC is also featuring two new analytics charts: giving merchants clearer visibility into how their promotion campaigns are performing in search. Plus, ads are rumored to be coming to Apple Maps & more digital marketing news. Get 10% off Cookiebot for 6 MonthsMarketingoclock.com/cookiebot Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media:Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 Apple is bringing more ads to IOS with Maps app - 4:36 Merchant Center for Agencies is available exclusively for agencies - 5:42 Merchant center Updates - 8:20 📰 Main News 🛠️ Cool Tool - 10:12 🔥 Take of the Week - 10:49 ⚡ Lightning Round ⚡ Paid - 12:36 Organic - 20:17 Social - 27:44 Checkin in on AI - 31:34 ⚙️ Working hard, or Hardly Working - 34:57 🔎 ICYMI - 37:16 🧠 Must Read Marketing Article of the Week - 38:00 An Interview with Jack Chambers Ward - 39:10

Atlas(t)... A New Browser Has Come Along. Introducing ChatGPT Atlas

This week on Marketing O’Clock: we aren’t going to browse over ChatGPT’s new browser. Plus, Google Ads rolls out some long demanded changes for Demand Gen campaigns with new customer value rules and video generation tools. Visit us at - https://marketingoclock.com/Adzviser - https://adzviser.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media:Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Open AI has a New Browser - 8:11 Google is testing auto-settings “new customer value” within new customer acquisition campaigns without advertisers consent - 11:43 Google is rolling out a new video tool for demand gen campaigns that automatically turn images and text assets into videos - 13:08 🛠️ Cool Tool - 14:10 🔥 Take of the Week - 14:39 ⚡ Lightning Round ⚡ Paid - 15:38 Organic - 21:36 Social - 25:05 In other AI News (New AI Toilet Cam) - 27:32 ⚙️ Working hard, or Hardly Working - 29:34 🔎 ICYMI - 31:10 🧠 Must Read Marketing Article of the Week - 31:52 An interview with Callie Kessler - 33:24