The Story Behind the Skincare Brand That Changed What Men Put on Their Face | Mind Pump

2923: The Exact Formula to Build the Most Muscle You've Ever Built in 90 Days

MAPS BOGO: https://mapsbogo.com Buy one get one free — mix and match any of the top 10 most popular programs (Anabolic, Aesthetic, Performance, 15 Minutes, Anywhere, Symmetry, Starter, Muscle Mommy, Powerlift, 40+) for $157. In this episode the guys break down the exact formula to build the most muscle you've ever built in a 90-day window. They cover dropping all superfluous isolation exercises to focus your energy on compound lifts, training your whole body three days a week with bench, squat and deadlift as the anchors, stopping two reps short of failure, rotating rep ranges every 3-4 weeks, eating clean whole foods frequently and hitting very high protein, optimizing sleep every night with glycine, theanine and magnesium, and staying hyper consistent every single day — even on non-gym days. They also get into Sal's lateral hip pain being completely resolved with lateral sled drags, isometric lunges for hip and hip flexor pain, the longevity and anti-cancer potential of PDE5 inhibitors like Viagra and Cialis, the grapefruit enzyme interaction you need to know about, LMNT before workouts for pump, Caldera Lab's new citrus bar soap, and Lifetime Fitness building a residential wellness complex in Arizona. Then they answer questions from Instagram. SPONSORS Caldera Lab (new citrus bar soap): https://calderalab.com/mindpump Code: MINDPUMP20 for 20% off your first order. LMNT (electrolytes): https://drinklmnt.com/MindPump Free sample pack with any purchase, no code needed. 1,000mg sodium per serving. Discussed on air — one packet before training dramatically improves pump and performance. Manukora Manuka Honey: https://manukora.com/MINDPUMP Code: MINDPUMP for up to 31% off plus $25 in free gifts with the Starter Kit. 3x more antioxidants and prebiotics than regular honey. MGO antibacterial compound unique to Manuka. One heaped teaspoon in the morning. LINKS Mind Pump Store: https://mindpumpstore.com Maps Fitness Products: https://mapsfitnessproducts.com Mind Pump Jobs: https://mindpumpjobs.com Instagram: @mindpumpmedia 0:00 - Intro 1:30 - Build the most muscle you've ever built in 90 days — the exact formula 4:18 - Step 1: Get rid of superfluous exercises — why leg extensions and curls are hurting you 8:24 - Step 2: Train whole body 3 days a week — bench, squat and deadlift as anchors 9:18 - Step 3: Never train to failure — why stopping 2 reps short builds more muscle 14:46 - Step 4: Change rep ranges every 3-4 weeks — keep core lifts, rotate stimulus 15:33 - Step 5: Eat clean but eat a lot — whole foods every 3 hours, protein first 21:14 - Step 6: Sleep like a baby — glycine, theanine and magnesium stack 21:57 - Step 7: Hyper focus and stay consistent every single day for 90 days 25:34 - Sal's lateral hip pain completely resolved by lateral sled drags 27:17 - Justin's hip flexor pain fixed with isometric strengthening and kettlebells 31:20 - PDE5 inhibitors (Viagra/Cialis) — anti-cancer effects and endothelial longevity data 37:59 - LMNT before workouts — the best pump hack that beats any pre-workout 41:25 - Caldera Lab new citrus bar soap — why Adam won't stop talking about it 44:45 - Lifetime Fitness building a 327-unit residential wellness complex in Arizona 56:38 - Q&A: How to reduce protein farts 1:00:07 - Q&A: How to hit your step goal while dealing with plantar fasciitis pain 1:01:37 - Q&A: What to do between sets if you can't sit still 1:06:15 - Q&A: Can you hire a Mind Pump coach from out of state?

2922: 5 Things Nobody Tells Men About Losing Fat After 40

MAPS BOGO: https://mapsbogo.com Buy one get one free — mix and match any of the top 10 most popular programs (Anabolic, Aesthetic, Performance, 15 Minutes, Anywhere, Symmetry, Starter, Muscle Mommy, Powerlift, 40+) for $157.vRecommended combo for this episode: MAPS 40 Plus + MAPS Powerlift In this episode the guys break down 5 things nobody tells men about losing fat after 40. They cover why it genuinely is harder and why the old methods stopped working, why accumulated stress is the real culprit (not just age), why building muscle is the single thing that changes everything for men in this category, and exactly what to do — get strong at basic compound lifts, eat only whole foods, prioritize very high protein in every meal, meal prep once or twice a week, and prep for sleep like it's a sport. Sal shares his own Sunday meal prep routine, Adam walks through why sleep habits have to be built one at a time, and the guys make the case that for most men over 40 doing this correctly, body fat will naturally settle in the mid-teens without counting a single calorie. SPONSORS Ketone IQ: https://ketone.com/MINDPUMP 30% off subscription orders plus a free gift with your second shipment. Also available at Target stores nationwide. Exogenous ketones — elevated blood ketone levels within 30 minutes without going on a ketogenic diet. LINKS Mind Pump Store: https://mindpumpstore.com Maps Fitness Products: https://mapsfitnessproducts.com Instagram: @mindpumpmedia 0:00 - Intro 2:27 - 5 things nobody tells men about losing fat after 40 3:31 - Why what worked before stopped working — and why it never actually worked long term 6:04 - The real reason it's harder — accumulated stress, not age 8:35 - The stress bucket shrinks with age — why your body holds fat when life gets heavy 12:31 - Accumulated movement pattern issues after 40 — knees, hips and lower back 15:38 - Time is the enemy — why efficiency matters more than ever 17:22 - The one thing that makes the biggest difference — building muscle 19:18 - Step 1: Get strong at basic compound lifts — bench, deadlift, squat, overhead press and rows 21:28 - Step 2: Eat only whole foods — the one rule that handles everything else 24:45 - Step 3: Very high protein — 40-50g per meal, eat it first 26:33 - Step 4: Meal prep — the one habit that makes whole foods actually possible 29:46 - Step 5: Prep for sleep — the single biggest lever for resilience and recovery 33:32 - MAPS 40 Plus + MAPS Powerlift — the recommended 6-month combo for this approach

2921: Your FAT LOSS Stalled ! How Do You Fix it?

MAPS BOGO SALE Buy Any MAPS Program and Get Another One Free https://www.mapsfitnessproducts.com Your fat loss was working until it stopped. In this episode, Sal, Adam, and Justin break down what causes fat loss plateaus and four strategies that can help get progress moving again without simply cutting calories or adding more cardio. They explain why a short mini bulk or reverse diet can be one of the most effective ways to break a plateau, when adding or reducing cardio can help, how carb cycling can be used as a tool, and why shifting your focus from fat loss to performance can provide both physical and psychological benefits. The guys also discuss muscle building and fat loss, the relationship between science and real-world coaching experience, red light therapy, the growing importance of community and social connection, big-wave surfing, and more. The episode then moves into live coaching with three callers: Amber from Texas gives an update on her progress, Chase from Arizona gets advice on losing body fat while rebuilding his athleticism, and Ashley from Texas gets guidance on returning to training after pregnancy and an extended period away from exercise. Legion Supplements https://buylegion.com/mindpump Code "MINDPUMP" for buy one, get one 50% off for new customers, and 20% cash back for returning customers. Joovv Red Light Therapy https://joovv.com/mindpump Code "Mindpump" to get $50 off your first purchase. Fatty15 https://fatty15.com/MINDPUMP Get an additional 15% off their 90-day Subscription Starter Kit with code "mindpump". 02:18 - How to Break Through a Fat Loss Plateau 08:05 - Mini Bulks and Reverse Dieting 13:26 - Should You Add or Remove Cardio? 16:42 - Carb Cycling for Fat Loss 19:50 - Focus on Performance Instead of Fat Loss 23:50 - Building Muscle and Its Impact on Fat Loss 30:49 - The Best Intervention for Healthier-Looking Skin 33:55 - Why Gyms Are Becoming More Social 44:29 - The 16-Year-Old Lifeguard Who Saved a Child 01:08:06 - Amber: Progress Update 01:14:10 - Chase: Losing Fat While Building Fitness 01:27:39 - Ashley: Returning to Training Postpartum

The Story Behind the Skincare Brand That Changed What Men Put on Their Face | Mind Pump

In this episode the guys sit down with Jared Pobre, founder and CEO of Caldera Lab, to tell the full origin story of how he created a new category of skincare for men. Jared shares how moving to Jackson Hole at 40 with a new baby wrecked his skin and led him to use his wife's products — and why that sparked the idea to build a premium natural skincare line specifically formulated for men's thicker, oilier, testosterone-managed skin. He breaks down the product development process including wild harvesting survivor plants from the Wyoming wilderness, running clinical trials before launching, why they use exosomes as a delivery system, and why natural actives that work with your skin's microbiome beat harsh retinol-based products every time. The guys share how they started working with Caldera Lab near the beginning — Adam's psoriasis, Justin's dry skin and Sal's oily skin all responding the same way — and why their audience became some of Caldera's highest value customers. Jared also reveals that Caldera is now Nordstrom's number two men's brand just months after launch, has nearly 70% customer retention, and is growing high double digits this year. Caldera Lab: https://calderalab.com/mindpump Code: MINDPUMP20 for 20% off your first order. GUEST LINKS Jared Pobre — LinkedIn: https://www.linkedin.com/in/jaredpobre Caldera Lab: https://calderalab.com Instagram: @calderalab LINKS Mind Pump Store: https://mindpumpstore.com Maps Fitness Products: https://mapsfitnessproducts.com Instagram: @mindpumpmedia 0:00 - Intro 1:03 - Why Jared started a skincare brand for men — Jackson Hole, turning 40 and a new baby 3:05 - How he saw the early signs of men caring about skincare before anyone else did 5:42 - Why men's skin is fundamentally different — 25% thicker, twice as oily, managed by testosterone 6:42 - Why he refused to copy women's formulas and started from scratch with actives 8:48 - How the skincare industry works — the dirty secret of white-labeling and brand shortcuts 10:45 - Why going all natural is far more complicated and expensive than chemical formulations 13:06 - Why every men's skincare brand before Caldera Lab failed — and why that was a green light 15:07 - How Caldera launched in January 2019 with 10,000 units and immediately started selling 17:47 - Customer loyalty nearly at 70% and why men are the most loyal customers once you win them 21:12 - How Adam found Caldera Lab, how he got Justin and Sal to try it and what happened 28:58 - How Mind Pump validated Caldera's core thesis that the longevity and wellness market was the customer 30:54 - The skin microbiome — why skin health reflects gut health, liver health and hormone health 35:05 - The Good — wild harvested survivor plants from Wyoming, botanists and two years of development 38:40 - Clinical trials: 40+ strangers, third party labs, 60-90 days and holding their breath for the results 40:31 - How exosomes work as a delivery system and why The Great and Hydro Layer were built for normal to oily skin 43:38 - Why Caldera stays away from retinol and why natural actives work better for most men's skin 44:48 - Adam's psoriasis, Sal's microbiome take and why Justin's wife switched to Caldera permanently 49:05 - What's next — staying in their lane, deodorant coming, no supplements and the Nordstrom story

2920: How Women Over 30 Can Lose Fat and Build the Body They Actually Want

MAPS BOGO: https://mapsbogo.com Buy one get one free — mix and match any of the top 10 most popular programs (Anabolic, Aesthetic, Performance, 15 Minutes, Anywhere, Symmetry, Starter, Muscle Mommy, Powerlift, 40+) for $157. In this episode the guys break down exactly how women over 30 can lose fat and build the body they actually want. They cover why the methods that worked in your 20s are no longer effective, why life stress is actually the biggest enemy (not age), and why building muscle and getting stronger is the single thing that changes everything. They walk through the three key steps — feeding the gains with whole foods and enough calories, making strength the goal rather than the scale or the mirror, and replacing cardio with walking — and back it all up with real client stories including a woman running 25 miles a week and lifting 5 days a week who was stuck at 24% body fat, and how Adam helped Katrina achieve the best body of her life eating 700-800 more calories than ever while doing zero cardio. MAPS BOGO: https://mapsbogo.com Recommended combo for this episode: MAPS Muscle Mommy followed by MAPS Powerlift — buy one get one free for $157. SPONSORS Rho Nutrition (liposomal NAD+ and Glutathione): https://www.rhonutrition.com/discount/MINDPUMP Code: MINDPUMP for 20% off everything. Liposomal delivery means it actually absorbs vs. standard capsules. LINKS Mind Pump Store: https://mindpumpstore.com Maps Fitness Products: https://mapsfitnessproducts.com Instagram: @mindpumpmedia SPOTIFY TIMESTAMPS 0:00 - Intro 2:18 - How women over 30 can lose fat and build the body they actually want 2:37 - Why the old methods stopped working — it's not age, it's accumulated stress 4:40 - The real enemy: more stress, more responsibilities, less time and worse sleep 7:14 - Why the methods that worked in your 20s were never actually effective long term 11:02 - The one thing that makes the biggest difference — building muscle and getting stronger 13:48 - Why muscle shifts your metabolism, hormones and insulin sensitivity in your favor 16:03 - Step 1: Feed the gains — why eating more whole food is non-negotiable 20:47 - Step 2: Make strength your goal — the specific lifts that move the needle most 22:25 - Step 3: No cardio — why walking beats running for body composition 24:39 - Why walking beats cardio for women managing high stress loads 25:36 - Client story: woman running 25 miles a week, stuck at 24% body fat — what happened next 27:35 - Katrina's story — best body of her life on zero cardio and 700 more calories a day 30:32 - MAPS Muscle Mommy and MAPS Powerlift — the best 6-month combo for this approach