She Fascinates Me

Episode 22 - Holly Horwege: A Trés Chic Fashion Startup - at 42!

53 min · 15. huhti 2026
jakson Episode 22 - Holly Horwege: A Trés Chic Fashion Startup - at 42! kansikuva

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She’s incredibly kind, beautiful, stylish, and has that unmistakable energy of someone who is going to be successful at whatever she touches. In this episode, I sit down with Holly Horwege in the early days of building her brand, The Maison Marie—and it’s a conversation that feels as exciting as it is insightful. After years of loving the ease and affordability of clothing rental, Holly recognized something was missing—and almost overnight, the vision for The Maison Marie came to her. What’s most striking is what happened next: she didn’t sit on the idea. She moved. Quickly and decisively, putting the pieces in place and stepping fully into the lifestyle of building a startup in her 40s. With the support of her entrepreneur husband, she’s in it—fully—and we talk candidly about what that actually looks like. The pace, the sacrifices, the constant decision-making, and the confidence it takes to enter a space with already well-established competitors and still believe there’s room for something new. It’s an honest look at the realities of starting something from scratch—but also a glimpse into a brand that already feels incredibly special.I feel genuinely privileged to share Holly—and her story—with you.

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jakson Episode 24 - Grace and Resilience Look Like This kansikuva

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jakson Episode 22 - Holly Horwege: A Trés Chic Fashion Startup - at 42! kansikuva

Episode 22 - Holly Horwege: A Trés Chic Fashion Startup - at 42!

She’s incredibly kind, beautiful, stylish, and has that unmistakable energy of someone who is going to be successful at whatever she touches. In this episode, I sit down with Holly Horwege in the early days of building her brand, The Maison Marie—and it’s a conversation that feels as exciting as it is insightful. After years of loving the ease and affordability of clothing rental, Holly recognized something was missing—and almost overnight, the vision for The Maison Marie came to her. What’s most striking is what happened next: she didn’t sit on the idea. She moved. Quickly and decisively, putting the pieces in place and stepping fully into the lifestyle of building a startup in her 40s. With the support of her entrepreneur husband, she’s in it—fully—and we talk candidly about what that actually looks like. The pace, the sacrifices, the constant decision-making, and the confidence it takes to enter a space with already well-established competitors and still believe there’s room for something new. It’s an honest look at the realities of starting something from scratch—but also a glimpse into a brand that already feels incredibly special.I feel genuinely privileged to share Holly—and her story—with you.

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jakson Episode 20 - Kim Paterick: I met a stranger in Paris… and said yes. kansikuva

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