The Blush Podcast

A Conversation with Pickle Co-Founder Julia O’Mara: Inside “the Airbnb of Clothing Rentals”

25 min · 29. loka 2025
jakson A Conversation with Pickle Co-Founder Julia O’Mara: Inside “the Airbnb of Clothing Rentals” kansikuva

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In this episode, hosts Rebecca Messner and Valentina Messner sit down with Julia O’Mara, co-founder of Pickle, the peer-to-peer fashion rental platform that The Cut described as “the Airbnb of clothing rentals.” Julia shares how she left her role at Blackstone to launch Pickle with her co-founder Brian McMahon, building a community-driven marketplace that lets users rent pieces from their very own closet around New York City. She speaks on the early challenges of growing a startup, learning to balance trust and scalability, and how Pickle reflects a new era of fashion grounded in community and accessibility. The conversation explores Pickle’s growing influence in New York and the ways it’s reshaping how people discover, share, and engage with fashion.

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In this episode, hosts Rebecca Messner and Valentina Messner sit down with Julia O’Mara, co-founder of Pickle, the peer-to-peer fashion rental platform that The Cut described as “the Airbnb of clothing rentals.” Julia shares how she left her role at Blackstone to launch Pickle with her co-founder Brian McMahon, building a community-driven marketplace that lets users rent pieces from their very own closet around New York City. She speaks on the early challenges of growing a startup, learning to balance trust and scalability, and how Pickle reflects a new era of fashion grounded in community and accessibility. The conversation explores Pickle’s growing influence in New York and the ways it’s reshaping how people discover, share, and engage with fashion.

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