The Content Show

The Content Show. Ep 13 - Media brands are evolving

23 min · 26. kesä 2020
jakson The Content Show. Ep 13 - Media brands are evolving kansikuva

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This week we talk about how the media brand is changing, shifting away from traditional media and opening up more possibilities for personal media brands and corporate media brands. Simon talks to Microsoft's Asia Newsroom editor Geoff Spencer about how corporate content brands are emerging and adjustment of going from being a journalist and foreign correspondent to being a brand storyteller. We also speak with former Guardian media writer Stephen Brook about the changing media landscape. Not to mention our regular chat with Click2View scripted content director Artur Akhmetzyanov and Editorial Content Director David Austin.   The Content Show is a weekly program produced by content agency Click2View. Hosted by Click2View CEO and Editor-in-Chief Simon Kearney, the show features interviews, how tos, reviews and discussions about what’s happening in the world of content. click2view.asia [https://click2view.asia/]

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jakson The Content Show. Ep 13 - Media brands are evolving kansikuva

The Content Show. Ep 13 - Media brands are evolving

This week we talk about how the media brand is changing, shifting away from traditional media and opening up more possibilities for personal media brands and corporate media brands. Simon talks to Microsoft's Asia Newsroom editor Geoff Spencer about how corporate content brands are emerging and adjustment of going from being a journalist and foreign correspondent to being a brand storyteller. We also speak with former Guardian media writer Stephen Brook about the changing media landscape. Not to mention our regular chat with Click2View scripted content director Artur Akhmetzyanov and Editorial Content Director David Austin.   The Content Show is a weekly program produced by content agency Click2View. Hosted by Click2View CEO and Editor-in-Chief Simon Kearney, the show features interviews, how tos, reviews and discussions about what’s happening in the world of content. click2view.asia [https://click2view.asia/]

26. kesä 202023 min
jakson The Content Show. Ep 11 - Influencers are here to stay, here’s why kansikuva

The Content Show. Ep 11 - Influencers are here to stay, here’s why

Obituaries about the influencer are almost certainly not just premature but miss their growing role in commanding audiences that traditional media outlets wish they had. For B2B brands understanding what influencer culture can do will be one of the most important things to learn in 2020.   The Content Show is a weekly program produced by content agency Click2View. Hosted by Click2View CEO and Editor-in-Chief Simon Kearney, the show features interviews, how tos, reviews and discussions about what’s happening in the world of content.    Read about the blog post here: Ignore the media, Influencers are here to stay [https://click2view.asia/ignore-the-media-influencers-are-here-to-stay/] click2view.asia [https://click2view.asia/]

26. kesä 202023 min