The Gen-X-Perience Podcast
In this episode of The Gen-X-Perience Podcast, Stacey Jackson and Roy Basnett sit down with entrepreneur and beauty industry disruptor Adam Minto, founder of Revolution Beauty and War Paint for Men. Adam pulls back the curtain on the global beauty industry, revealing how products are developed, manufactured, marketed, and sold. He shares why consumers often pay more for branding than ingredients, how some luxury and high-street products can come from the same factories, and what really influences our buying decisions. From building Revolution Beauty into one of the world's fastest-growing cosmetics brands to launching War Paint for Men, Adam discusses entrepreneurship, innovation, branding, consumer psychology, and the changing attitudes towards beauty and self-expression. He also reflects on how men's grooming has evolved, why makeup was more common among male celebrities in the 1980s than many people realise, and how social media has transformed the beauty landscape. Expect fascinating insights into business, marketing, confidence, authenticity, and the psychology behind the brands we trust and buy every day. 👉 Follow for more celebrity interviews, business insights, music history, and Gen X nostalgia: new episodes every other week. 🎧 Available on Spotify, Apple Podcasts, YouTube & more.
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