What is a KPI and how do I set them?

You can’t keep avoiding marketing!

Do you struggle to stay convinced that your business can grow via marketing? Maybe you’re on the other side of things and tried it, but it doesn’t work for you… In today’s podcast we discuss marketing and the reasons why you shouldn’t avoid it, but also what you can expect. It’s all about clarity, managing well, and communicating expectations and even being willing to shift perspectives where needed. Let’s dive in!

What is a KPI and how do I set them?

This week we discuss KPI's, how to set them, and when to know if you're setting your team up for failure. We've found that realistic goals are a key benefit to organizational health, and after today's talk we hope you feel equipped to plan out your next step with your team.

What is Honest Marketing?

Our introduction episode to the Honest Marketer, where we talk about what it means to market honestly but also to hit goals in a meaningful way for your organization.

006 | Business Branding Basics

This week we talk about branding at a high level in a way that will help you understand the steps you need to take to grow your brand beyond a local company.  Big thanks to The Cash App for sponsoring today's message. Contact us with questions at jon@animusdigital.co [//jon@animusdigital.co]

005 | Creating a Strong Vision for Your Company

This week we had the pleasure of talking with Jason Mathew of LeadMeNot (leadmenot.org [//leadmenot.org]), an application, and service engineered to help people overcome digital addictions and unhealthy behavior. Jason has led his team with incredible vision, but sometimes that journey isn't such a clean-cut straight line. In this episode, we discuss how we can establish an inspiring vision for ourselves and our teams and what it looks like to "keep the fight" as we grow as businesses and people.