The Inspired Stories Podcast
đ€ Three Generations, One Brand: Eric Simsoloâs Path to President of Next Level Apparel Eric Simsolo, President of Next Level Apparel, grew up watching his father and grandfather build a wholesale apparel empire from a single embroidery machine in Los Angeles. He chose to start as an intern anyway, worked through every corner of the business, and stepped into the presidentâs role during one of the companyâs most demanding turnarounds. What he found wasnât just a cleanup project â it was a masterclass in what it looks like to build something that outlasts you. âš Key Insights Youâll Learn: * Three generations of apparel entrepreneurship beginning in Israel in the late 1970s * How sublimation printing innovation unlocked photorealistic design at mass-market scale * Warehouse move as an MBA-caliber project management experience in summer 2014 * Post-COVID inventory crisis and the eight-figure write-off that preceded the rebuild * Stop the bleeding â the four-stage turnaround framework borrowed from battlefield medicine * The dynamics of reporting directly to your father as president and CEO * Acquisition of Stedman Europe expanding Next Level from two to fourteen distributors * First-ever impact report measuring carbon footprint, cotton sourcing, and supply chain responsibility * US Cotton Trust Protocol and recycled polyester as tangible sustainability commitments * Altana AI platform for vetting vendor relationships and preventing supply chain blind spots đ Ericâs Key Mentors: * His grandfather: engineering visionary who retooled industrial printing presses for sublimation, turning a ceiling into a floor for the next generation * His father: market-research-driven entrepreneur who identified every new business category before competitors saw it, and modeled the courage to start over twice * Next Levelâs leadership team: COO, VP of HR, and department heads who carried institutional knowledge through multiple transitions * The Stedman Europe team: gave Eric his first model of what a properly staffed international subsidiary could look like đ Donât miss this conversation about what it actually feels like to step into your fatherâs company during a crisis, why sustainability is a revenue strategy and not just a values statement, and what it means to build something designed to outgrow the person who built it. đ Connect with Eric Simsolo: Website: nextlevelapparel.com đ€ Transcript Available: From Embroidery Machines to Global Blank Apparel: Three Generations of Next Level đș Watch on YouTube: Inspired Stories Podcast đ Our Website: The Inspired Stories Podcast đ€ Special Thanks to Anthony Codispoti & AddBack Benefits Agency: AddBack Benefits Agency - Providing innovative employee benefits solutions that improve employee well-being while optimizing your bottom line Website: addbackbenefits.com
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