The Orbit Marketing Podcast

Nick Huber built his business empire not by chasing revolutionary ideas, but by mastering the art of executing simple things exceptionally well. In his new book, The Sweaty Startup: How to Get Rich Doing Boring Things, Nick shares a refreshingly practical blueprint for entrepreneurial success. In this episode, Nick breaks down why boring businesses win, how to pick the right opportunities, and what it really takes to build wealth without chasing unrealistic dreams. In This Episode, We Cover: * (00:00) Why most people misunderstand entrepreneurship * (03:04) How to choose the right business by analyzing your competition * (06:47) Why "follow your passion" is terrible advice if you want to build a real business * (10:01) How to stand out in crowded online markets * (13:28) The expensive but necessary steps to decouple yourself from sales and operations * (16:08) Guerrilla marketing tactics that actually work (and how Nick used sidewalk chalk to scale a business) * (20:29) The three assets every entrepreneur must build: cash, network, and operational skills * (24:56) When to expand beyond one business—and when to stay focused * (30:00) Why understanding human selfishness is the key to better sales, networking, and hiring * (36:42) Nick’s approach to raising $20M for a private equity deal Nick’s philosophy is simple but powerful: operators get paid, not idea guys. If you want a proven roadmap to building wealth without reinventing the wheel, this conversation is a must-listen. Learn More About Orbit Marketing: * Visit Our Website [https://orbitmarketing.io/] * Book A Call [https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl] * Subscribe To The Orbit Marketing Newsletter [https://newsletter.orbitmarketing.io/] Connect with Nick Huber: * Nick's LinkedIn [https://www.linkedin.com/in/sweatystartup/] * Nick Huber's Website [https://www.nickhuber.com/] * Nick Huber's Podcast [https://podcasts.apple.com/us/podcast/the-nick-huber-show/id1576120606] Learn More About The Sweaty Startup * The Sweaty Startup's Instagram [https://www.instagram.com/sweatystartup] * The Sweaty Startup's X [http://www.x.com/sweatystartup] * The Sweaty Startup's YouTube [http://www.youtube.com/sweatystartup] * The Sweaty Startup's TikTok [http://www.tiktok.com/sweatystartup] * The Sweaty Startup's Threads [http://www.threads.net/@sweatystartup.com] * The Sweaty Startup's Podcast [https://podcasts.apple.com/us/podcast/the-sweaty-startup/id1445260221] * The Sweaty Startup's Website [https://sweatystartup.com/] * Buy The Sweaty Startup Book [https://www.sweatystartupbook.com/] * Buy The Book in the UK [https://bit.ly/422njPW] * Download 500+ Sweaty Startup Business Ideas [https://sweatystartup.com/] Nick’s Companies: * Learn More About Bolt Storage [http://www.boltstorage.com] * Learn More About ReCostSeg [http://www.recostseg.com] * Learn More About AdRhino [http://www.adrhino.com] * Learn More About Spidexx [http://www.spidexx.com] * Learn More About Bold SEO [http://www.boldseo.com] * Learn More About WebRun [http://www.webrun.com] * Learn More About Titan Risk [http://www.titanrisk.com] * Learn More About RecruitJet [http://www.recruitjet.com] * Learn More About The Huber Method [http://www.hubermethod.com] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com [https://orbitmarketing.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Ariel David credits Upward News's success to one powerful strategy: building an engaged, loyal email list. As the founder and Editor-in-Chief of Upward News, Ariel has grown the platform to over 400,000 readers across social media, providing must-know U.S. news and insights. In This Episode We Cover: ((00:00) The Power of an Owned Audience (06:37) Building Trust in Independent Journalism r (20:02) Challenges in Journalism and Censorship (26:34) The Evolution of Instagram Growth Tactics (33:07) Understanding Lead Indicators in Social Media (39:45) Bias in The New York Times Opinion Section (46:30) Unexpected Benefits of Content Creation (53:18) Passion Over Networking This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com [https://orbitmarketing.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Gui Costin is the Founder & CEO of Dakota, an expert in fundraising, and a trusted coach for investment firms. Dakota specializes in helping boutique investment managers raise capital and grow their businesses, providing services and software that have contributed to raising over $30 billion since 2006. In This Episode We Cover: (00:00) Why Sales is Emotionally Challenging (03:02) Mastering Cold Outreach (06:09) Gui’s Core Principles (09:28) The Importance of Believing in Your Product (12:29) Understanding Millennial Buying Behavior (15:49) Strategies for Creating a Valuable Email Newsletter (25:36) Networking Strategies (28:49) Leveraging SEO (35:18) Lessons Learned from Russell Brunson Learn More About Orbit Marketing: → Visit Our Website: https://orbitmarketing.io/ [https://orbitmarketing.io/] → Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl [https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl] → Join Our Newsletter: https://newsletter.orbitmarketing.io/ [https://newsletter.orbitmarketing.io/] Connect Gui Costin and Dakota: → Dakota's Website: https://www.dakota.com/ [https://www.dakota.com/] → Dakota's LinkIn: https://www.linkedin.com/company/dakota-about/ [https://www.linkedin.com/company/dakota-about/] → Gui's LinkIn: https://www.linkedin.com/in/guicostin/ [https://www.linkedin.com/in/guicostin/] → Gui's Website: https://www.guicostin.com/ [https://www.guicostin.com/] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com [https://orbitmarketing.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Dickie Bush is the Co-Founder of Ship 30 for 30, Premium Ghostwriting Academy (PGA), and Write With AI, where he helps freelance writers, ghostwriters, and entrepreneurs scale their writing businesses with cutting-edge strategies and tools. At PGA, Dickie equips writers to become premium ghostwriters, land high-value clients, and build thriving ghostwriting agencies. With Write With AI, he shares actionable insights on leveraging AI platforms like ChatGPT to become your own Digital Writing Assistant. In this video, Dickie dives into the latest trends in digital consumption growth, strategies for differentiating in saturated markets, and optimizing content for revenue growth. He also shares practical tips on building a successful newsletter, managing financial risks in entrepreneurship, and creating social proof for online courses. Dickie emphasizes the power of consistency in mentorship, personal habits in driving sales success and using internal insights to craft impactful content. If you want to improve sales funnels, tackle cold traffic, and overcome ad fears, this episode offers insights to scale your business and seize new opportunities. Chapters: (03:47) Trends in Digital Consumption Growth (07:47) Strategies for Differentiating in Physical Delivery Markets (11:47) Optimizing Content for Revenue Growth (15:44) The Power of a Weekly Newsletter (19:40) Navigating Financial Risks in Entrepreneurship (23:29) Building Social Proof for Online Courses (31:28) The Importance of Consistency in Mentorship (35:18) The Role of Personal Habits in Sales Success (39:12) Leveraging Internal Insights for Content Creation (43:11) Optimizing Employee Efficiency and Responsibilities (50:46) Sales Funnel Metrics (54:53) The Challenges of Selling to Cold Traffic (59:07) Overcoming Fear of Paid Advertising This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com [https://orbitmarketing.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Avi Mayer is the former Editor-in-Chief of The Jerusalem Post, where he oversaw the most-read English-language news outlet in Israel and the Jewish world during one of the most pivotal periods in Israel's history. Leading a dynamic team through turbulent times, Avi managed a daily print newspaper and a 24/7 news website, guiding news coverage that resonated globally. In this video, Avi discusses the challenges of B2B media, the role of integrity in journalism, and his leadership at The Jerusalem Post. He reflects on the emotional impact of covering major events and the evolution of the media landscape, including AI's role. His insights offer valuable lessons on thoughtful writing and staying true to journalistic values. Tune in for a deep dive into the changing world of media and the enduring significance of integrity in storytelling. Chapters: (00:00) - Navigating B2B Media and Independent Publishers (02:44) - Importance of Integrity in Journalism (05:44) - The Legacy and Evolution of the Jerusalem Post (08:47) - Building Trust in Media: Insights from Jerusalem Post (14:41) - The Shift of News Platforms to Profit-Driven Channels (20:25) - The Complexity of Defining Journalism (23:12) - The Importance of Long-Form Journalism (28:54) - The Importance of Lifelong Learning (31:53) - The Importance of Writing Skills in the AI Era (34:50) - Challenges of AI in Education (38:05) - Emotional Impact of October 7th: A Personal Reflection (41:21) - The Importance of Thoughtful Writing (44:19) - Obby's Post-Jerusalem Post Career and Current Activities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com [https://orbitmarketing.substack.com?utm_medium=podcast&utm_campaign=CTA_1]