The Mariah Coz Show

In this episode, I’m breaking down the 3 different 8-Week Action Plans from the Profit Architecture Accelerator, so you can choose which one you will focus on in our 8 Week LIVE cohort together! This is pulled directly from the pre-work for the Profit Architecture Accelerator, as step 1 is to choose your area of focus for our 8-Week LIVE coaching cohort.  ➡️ Watch the video HERE. [https://www.skool.com/creator-party/video-which-8-week-action-plan-are-you-choosing]  Profit Architecture teaches the entire evergreen ecosystem of funnels + offers, with a full 12 months of time to execute. Over your 12 months, you’ll implement all of these different offer types, products, and strategies into a cohesive ecosystem.  I mention the episode “How To Build Your Evergreen Ecosystem in Under 12 Months (Your Detailed Month By Month Plan)” [https://mariahcoz.com/blog/12-month-plan] as a zoomed-out view of what you will build over 12 months in the program.  Today, you need to choose which 8-Week Action Plan you will be focused on first (day-by-day custom calendar). ➡️ Read the full blog post here [https://www.mariahcoz.com/blog/action-plan] Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit [http://mariahcoz.com/profit]  Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop [http://mariahcoz.com/workshop] In this episode: * The 3 main offer types you can choose from and how to decide where you should start * Why I recommend you build out the low ticket offer + funnel last (it’s very intentional) * How to launch and go evergreen in just 8 weeks - week by week plan in detail! * The major differences between a signature course + high ticket program you need to understand * Pre-selling, re-launching an existing offer, and more! Resources + Links: * Visit the site - www.mariahcoz.com [https://www.mariahcoz.com]  * Shop - www.mariahcoz.com/shop [http://www.mariahcoz.com/shop]  * Blog - www.mariahcoz.com/blog [https://www.mariahcoz.com/blog]   * The Newsletter - www.mariahcoz.com/join [https://www.mariahcoz.com/join]

In this episode, I’m sharing 3 strategies I wish I had implemented sooner in my business journey! If you’ve hit a revenue plateau or ceiling, or just feel stuck not knowing what exactly is going to catapult you to the next level, this is what I would focus on (and what I tell my multi-million dollar clients too).  I don’t believe in “mistakes” or “regrets”, but I DO wish I had known how impactful these 3 things were so I wouldn’t have procrastinated and put it off so long. Because once I did these 3 things, everything I was doing amplified like WOAH! I’ve been doing this for 10+ years and worked with thousands of students and clients, so I know what really moves the needle and what doesn’t. These 3 strategies are things that can just take everything you’re already doing and add fuel to the fire! There’s always “reasons” for putting things on the backburner and procrastinating implementing new strategies, but I really want to encourage you to focus on these few things that make a huge difference. ➡️ Read the full blog post here [https://www.mariahcoz.com/blog/3-profitable-strategies] Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit [http://mariahcoz.com/profit]  Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop [http://mariahcoz.com/workshop] In this episode: * What I recommend you do first + next if your sales are flat or revenue has plateaued  * The 3 biggest opportunities you have to increase sales + revenue now * Which offer type brings in the most revenue (from 10 years of data) - and the tradeoffs that come with it * The 1 big shift that changed the trajectory of my business 10 years ago  * My $15k “mistake” and how I turned it around * The low ticket offer strategy I resisted for way too long - then exploded our sales * The “order of operations” to unlock your next level   Resources + Links: * Visit the site - www.mariahcoz.com [https://www.mariahcoz.com]  * Shop - www.mariahcoz.com/shop [http://www.mariahcoz.com/shop]  * Blog - www.mariahcoz.com/blog [https://www.mariahcoz.com/blog]   * The Newsletter - www.mariahcoz.com/join [https://www.mariahcoz.com/join]

In this episode, I’m sharing a big lesson inspired by a conversation with one of my multi-million dollar clients - it might just be the reminder you needed today too.  If you’ve ever felt like a small fish in a big pond, or like you don’t “belong” in the rooms you find yourself in, or you just need a reminder about how special what you do is…this is for you. ➡️ Read the full blog post here [https://www.mariahcoz.com/blog/take-your-power-back] Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit [http://mariahcoz.com/profit]  Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop [http://mariahcoz.com/workshop] In this episode: * The weird reason my $5M-$100M clients hire me and join my programs * What to do when feeling like you don’t “belong in the room”  * Every time you feel like you’re behind or not good enough, remember that someone else wishes they had what you have * Taking back your power and remembering who you are * What’s more impressive than followers, fame, or high revenue  * How to incorporate this mindset into your messaging, copy, and content Resources + Links: * Visit the site - www.mariahcoz.com [https://www.mariahcoz.com]  * Shop - www.mariahcoz.com/shop [http://www.mariahcoz.com/shop]  * Blog - www.mariahcoz.com/blog [https://www.mariahcoz.com/blog]   * The Newsletter - www.mariahcoz.com/join [https://www.mariahcoz.com/join]

Shifting to a framework-focused business will set you free. This is one of those things that once you see it, you can’t unsee it and you’ll wonder how you have gone this long without realizing it! This has been a huge a-ha moment for me and my clients, and I find myself linking my multi-million dollar clients to this training all the time! It comes up week after week, and I knew I needed to share it with you here. So much of the burnout, resentment, and growing pains that people experience as course creators, coaches and CEOs is because they don’t make this shift sooner. They aren’t even aware of the shift and how their marketing is creating more of this “problem”. A few years ago, I shifted into a business model that puts the focus on my frameworks, processes, resources and IP - rather than my time, energy, attention or personality.  It’s all about leading with your process, your method, the outcome of what you teach and using that as the cornerstone of your marketing, rather than how much access, time, or attention they get from YOU yourself as an individual. This shift will set you free! You can watch the full video training I mention in this episode here: https://mariahcoz.com/blog/framework-based-business [https://mariahcoz.com/blog/framework-based-business]  ➡️ Read the full blog post here [https://www.mariahcoz.com/blog/person-not-a-product] Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit [http://mariahcoz.com/profit]  Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop [http://mariahcoz.com/workshop] In this episode: * The shift all of my multi-million dollar clients are making right now * How to break through a revenue plateau or ceiling with this shift * Why things feel so heavy and overwhelming and how to turn it around  * Specific tweaks to make to your copy, marketing and language right away * The Commodization and Commodification of your personality, products and time and how to stop it * The life-changing freedom that comes from a framework-focused approach Resources + Links: * Visit the site - www.mariahcoz.com [https://www.mariahcoz.com]  * Shop - www.mariahcoz.com/shop [http://www.mariahcoz.com/shop]  * Blog - www.mariahcoz.com/blog [https://www.mariahcoz.com/blog]   * The Newsletter - www.mariahcoz.com/join [https://www.mariahcoz.com/join]

It’s time for another “Year in Review”! In this episode, I recap 2024 - what went well, what didn’t work out, where we landed and what changed everything for us this year. It’s full of juicy lessons learned and behind-the-scenes stories I haven’t shared, so grab some tea and enjoy! I run a 7-figure course business with no zoom calls on my calendar, 1 team member, working