The Real Boone Podcast
Eric Woolridge is the President of Destination by Design, a Boone-based planning and design firm that helps small towns across the U.S. plan, build, and market themselves as destination-quality communities. With over 20 years of experience and work across 150+ local government jurisdictions, Eric and his team blend land use planning, civil engineering, landscape architecture, and place branding into one shop. In this episode, we talk with Eric about what it actually takes to transform a small town — how tourism tax dollars get prioritized and deployed for projects like greenways, mountain bike parks, and downtown revitalization. We get into the business of running a firm like Destination by Design, the gap between a town's potential and its execution, and what the High Country of North Carolina gets right (and could do better) when it comes to planning for growth. 🔗 DBD [https://destinationbydesign.com] 🌐 Real Boone Studios [https://www.realboone.com/] 📸 Instagram [https://www.instagram.com/realboonestudios] 💬 evan@realboone.com [evan@realboone.com]
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