Thrive & Achieve with Dr. Matt Markel
What if your personal finances were run like a business? In this episode of Thrive and Achieve, Dr. Matt Markel sits down with Lynn Corazzi, a former finance leader at Procter & Gamble and co-author of Stop Avoiding Your Numbers. Lynn helps business owners understand their finances, increase profitability, and build long-term value, but his lessons apply just as powerfully to professionals managing their own household finances. Lynn breaks down the difference between accounting and finance, why revenue does not equal profit, and why cash flow is often the real warning sign that trouble is coming. He also shares how professionals can think more like CFOs, tie their work to business results, and make smarter career and money decisions. This conversation is packed with practical lessons on financial discipline, forecasting, risk analysis, data quality, career growth, and building a life that aligns with your long-term goals. EPISODE SECTIONS 00:40 — Welcome and Introduction 01:43 — Why Everyone Is a Numbers Person 03:12 — Finance vs. Accounting 04:28 — Revenue Does Not Equal Profit 06:04 — Building Financial Guardrails 07:54 — Three CFO Questions Before Saying Yes 09:46 — The Power of the Pre-Mortem 12:14 — The Early Warning Signs of Financial Trouble 15:08 — Tracking Personal Cash Flow 17:00 — Why People Avoid Their Numbers 19:05 — Stop Treating Financial Statements Like Junk Drawers 20:09 — The Value of Long-Term Financial Data 21:03 — The Four Cs of Good Data 21:52 — How Professionals Can Understand Company Finances 22:19 — The Key Metrics to Watch 26:00 — Tie Your Work to Company Value 27:52 — Lynn’s Professional Journey 29:30 — How KPIs Changed a Business 31:00 — Why Small Businesses Need Financial Leadership 33:52 — How Managers Can Think Like CFOs 37:04 — Removing Hassles and Obstacles 39:46 — Stop Avoiding Your Numbers 41:55 — Short-Term Profit, Long-Term Value, and Personal Wealth 43:53 — Rapid Fire: Bad Career Advice 44:37 — Lessons on Money and Career 47:09 — How to Connect with Lynn
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