Toy Business Unboxed

#163: From Raw Deal Fan to Game Founder: Steve Resk's 10-Year Journey

27 min · 17. kesä 2026
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In this episode, Jason Hsieh sits down with Steve Resk, co-creator of Super Show the Game, the number one rated wrestling card game of all time on Board Game Geek for ten consecutive years. Steve shares how he and his business partner John Calace built SRG Universe from a few hundred dollars in card art commissions into a beloved brand with over a thousand playable characters and a community so loyal its members show up to each other's weddings. He breaks down the game design philosophy that keeps starter decks competitive, how their annual Grand Gathering event draws over a hundred fans for a full weekend of Royal Rumble tournaments and surprise wrestler appearances, and why they have never spent a dollar on social media ads. If you have ever wondered what it looks like to build a game company people truly love and not just buy from, this episode is for you.

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