TransUnion Business Insights

In this episode, James O’Donnell, Director of Research at TransUnion UK, and Aukse Pringle, Senior Consultant in the Data and Analytics team, delve into the key learnings from their research over the past year and look ahead to future trends. They discuss emerging trends such as vulnerability, regulatory pressures, and the impact of “buy now, pay later” (BNPL) on consumers. They also highlight significant findings on gender and financial behaviour, noting that 75% of disposable income is now controlled by women, which has implications for product creation and marketing strategies. Additionally, they analyse UK consumer savings rates, which dropped from 30% during COVID to 6% in 2022, with a recent increase indicating improving financial positions. The importance of financial literacy is emphasised, showing that consumers who monitor their credit tend to achieve better financial outcomes. They also observe that Gen Z is less engaged with credit compared to a decade ago, likely due to recent economic crises. Finally, they provide insights into BNPL usage, revealing that it is utilised by a diverse range of consumers, not just the young or financially distressed. Join James and Aukse as they explore these topics and share their passion for data and analytics. Here are some actionable takeaways from this episode: 1. Monitor Your Credit: Regularly check your credit report to stay on top of your financial health and improve your financial outcomes. 2. Understand BNPL: Be aware of the implications of using “buy now, pay later” services and manage these payments responsibly to avoid debt. 3. Focus on Financial Literacy: Educate yourself about financial management, including budgeting, saving, and investing, to enhance your financial well-being.

In this episode, Caroline Fowler, Director of Product and Presales at TransUnion UK, engages in a deep-dive discussion with Matt Richardson, Senior Fraud Specialist at TransUnion UK, and Thomas Purton, Senior Product Manager at Bud. Together, they explore how exceptional customer experience (CX) strategies can help brands cultivate trusted, longer lasting and more profitable customer relationships. The panel delves into what consumers truly value and how these insights can be harnessed to create better experiences across the entire customer lifecycle, from originations through to onboarding, retention and engagement. Join us as we discuss the CX trends to look out for in 2025, delve into the tools organisations are leveraging to create cutting-edge digital experiences, and provide you with actionable strategies to enhance your customer experience and drive business success. Want more CX insights? Download our guide Begin new relationships, deepen existing ones [https://www.transunion.co.uk/lp/cx-ebook?utm_campaign=FR-24-159-CX-Digitisation-Campaign-Programme&utm_keyword=&utm_medium=display-ad&utm_source=Podcast&utm_content=Podcast+] to uncover more in-depth insights into how you can transform you customer experience to elevate customer relationships and achieve sustainable growth.

In this episode, Josh Gunnell, Director E-commerce and Partnerships, sits down with Ayelet Palmore, Director of Product Marketing for Marketing Solutions business at TransUnion in the US, to discuss how cutting-edge insights can inform marketing data strategies and influence campaigns. With a wealth of adtech experience acqired from client-side and agency roles and a deep knowledge of the marketing ecosystem, Ayelet is currently responsible for bringing TransUnion's marketing products to market in the US and is well placed to offer an experts perspective on how data can be best leveraged as part of a marketing strategy. The main focus of this episode is CAMEO, TransUnion’s geodemographic and audience segmentation marketing tool and the consumer insights it offers marketers. Recently rebuilt for UK businesses, CAMEO (and similar solutions) can add value to marketing and brand teams through multiple use cases including: * informing and building customer personas * information and insights that can help shape marketing strategies and messaging * sizing and targeting audiences Further talking points include how first or third-party data and cutting-edge technology can help messages be delivered to the right audience at the right time throughout the campaign lifecycle, the rapid changes occurring in the adtech space (with Ayelet providing an insight into both what is happening in the US market and globally) and an explanation of what good quality, future-proofed data looks like. *For more information: * * Explore and demo CAMEO [https://www.transunion.co.uk/product/cameo] * Read the Ultimate Unified Identity eBook Today's Data-Savvy Marketers Need [https://www.transunion.com/ebook/unified-identity?atvy=%7B%22219652%22%3A%22With+Thumbnail%22%7D] *

Caroline Fowler, Director of Product – Consumer Interactive, TransUnion, holds the mic for this episode and is joined by colleagues, Dennis Bishop and Glyn Cowlishaw. Dennis is an expert in credit data, whilst Glyn advises our customers on fraud and identity solutions. The show starts with a discussion of Credit Week (Credit Strategy's new flagship event) which took place this June. Each contributor picks out their own highlight from the event and explains why this example resonated with them. The conversation moves on to the development of data solutions attuned to current consumer and business needs. Glyn talks about the spikes we are seeing in different fraud types (as documented in our 2024 Omnichannel Fraud Report) and the opportunity to educate consumers better around fraud risk and online safety. Dennis discusses the current economic situation, consumer sentiment and advances in affordability data in the form of trended affordability and how that helps businesses tailor their approach to individual consumers. We wrap by shining a lens on product innovation. We explore how NPD can create more good consumer outcomes during the lending experience and how fraud and identity solutions (such as document verification and biometrics) can help businesses keep pace with criminals and authenticate more good customers vs stopping the fraudsters and support streamlined reauthentication processes that strengthen the customer experience.

Our Omnichannel Fraud Report 2024 [https://www.transunion.co.uk/lp/fraud-report-2024] combines insights from TransUnion’s global device database (that uses intelligence from billions of transactions originating from over 40,000 websites and apps to protect digital transactions) with consumer research. With contributions from fraud and identity experts, the report offers readers a unique and insightful perspective into the volumes of risky transactions occurring within different industries and the activities employed by fraudsters both in the UK and globally. Alongside this are observations and commentary on approaches and solutions that can counter these threats. To pick over some of the key trends and themes identified, host Harriet Sloan (Head of Fraud Analytics at TransUnion UK) sits down with Tony Sales (Co-Founder and Head of Innovation at We Fight Fraud) and** Nick Dumonde (Head of Market Strategy – Insurance at TransUnion UK).** Tony - formerly ‘Britain's greatest fraudster’ - is a leading authority on social engineering, fraud and cybercrime and offers a unique perspective into the world of fraud and scam prevention. He has seen how criminals have moved from targeting businesses to consumers and the influence economic conditions have had on vulnerable consumers. Topics covered include the black market for ghost broking and insurance fraud, the danger money muling poses to the financially vulnerable, the importance of effectively educating consumers to spot scams and the threats posed and solutions offered by emerging technology including artificial intelligence. References: * The '40% of all crime is fraud' quoted by Tony Sales is cited from numerous sources including https://thefintechtimes.com/which-recommends-a-fraud-minister-to-tackle-40-of-uk-crime-fraud/ [https://thefintechtimes.com/which-recommends-a-fraud-minister-to-tackle-40-of-uk-crime-fraud/]