Upper Cervical Marketing Podcast

UCM 301: Systems & Strategy for Practice Scaling with Dr. Ben Kuhn

40 min · 8. kesä 2026
jakson UCM 301: Systems & Strategy for Practice Scaling with Dr. Ben Kuhn kansikuva

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This episode of the UCM Podcast features Dr. Ben Kuhn sharing an in-depth conversation about what it truly takes to scale a successful chiropractic practice. Drawing from nearly two decades of experience in upper cervical care, Dr. Kuhn explains how growth is less about luck and more about building strong systems, tracking key metrics, developing leadership skills, and creating a business that can operate beyond the owner's direct involvement. He discusses the importance of mindset, identifying bottlenecks, improving patient retention and conversions, building effective teams, and leveraging marketing ethically to reach more people in need of care. Throughout the episode, he emphasizes that scaling requires continuous adaptation, problem-solving, and the willingness to embrace imperfection while consistently refining systems. The conversation also highlights how confidence, communication, and mission-driven leadership play a crucial role in helping both patients and practitioners grow.

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jakson UCM 301: Systems & Strategy for Practice Scaling with Dr. Ben Kuhn kansikuva

UCM 301: Systems & Strategy for Practice Scaling with Dr. Ben Kuhn

This episode of the UCM Podcast features Dr. Ben Kuhn sharing an in-depth conversation about what it truly takes to scale a successful chiropractic practice. Drawing from nearly two decades of experience in upper cervical care, Dr. Kuhn explains how growth is less about luck and more about building strong systems, tracking key metrics, developing leadership skills, and creating a business that can operate beyond the owner's direct involvement. He discusses the importance of mindset, identifying bottlenecks, improving patient retention and conversions, building effective teams, and leveraging marketing ethically to reach more people in need of care. Throughout the episode, he emphasizes that scaling requires continuous adaptation, problem-solving, and the willingness to embrace imperfection while consistently refining systems. The conversation also highlights how confidence, communication, and mission-driven leadership play a crucial role in helping both patients and practitioners grow.

8. kesä 202640 min
jakson 300 Episodes Later: Lessons, Impact & What's Next for The UCM Podcast kansikuva

300 Episodes Later: Lessons, Impact & What's Next for The UCM Podcast

In this special 300th episode of the UCM Podcast, Dr. Bill Davis and Tony Hook reflect on more than a decade of conversations, lessons, and impact within the upper cervical chiropractic profession. Together, they explore the common traits behind thriving practices — including mission-driven leadership, consistent implementation, clear communication, effective systems, growth mindset, and patient-centered care. Drawing from hundreds of interviews and real-world experiences with doctors at every stage of practice growth, they share practical insights for overcoming plateaus, building momentum, improving patient outcomes, and creating a lasting legacy practice. Whether you're a student, a new practitioner, or a seasoned doctor, this milestone episode delivers encouragement, actionable strategies, and an inspiring vision for the future of upper cervical chiropractic.

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In this episode of the UCM Podcast, Dr. Bill Davis sits down with UCM Client Success Manager, Melissa House, to discuss one of the biggest challenges facing chiropractic students today: choosing the right career path. Drawing from her years of experience working inside upper cervical practices, Melissa shares why so many students feel overwhelmed, uncertain, and unprepared as graduation approaches. Together, they explore the importance of specialization, mentorship, and clarity in building a successful chiropractic career. The conversation also highlights why upper cervical chiropractic continues to stand out as a high-impact specialty with strong patient demand, powerful outcomes, and long-term practice sustainability.

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jakson UCM 297: The Power of Big Picture Thinking and Following Your "Why" kansikuva

UCM 297: The Power of Big Picture Thinking and Following Your "Why"

Most chiropractors think they can handle their own marketing until their practice starts to grow and they realize they simply don't have the time, systems, or expertise to keep up. In this episode, Dr. Rick Means shares his unfiltered journey of working with a marketing team, leaving to try other options, and ultimately coming back after seeing firsthand what actually works. He breaks down the hidden cost of doing it all yourself, why most marketing efforts fail to scale, and what it really takes to create consistent, predictable new patient flow. If you're tired of guessing, feeling stretched thin, or not seeing the return you expected from your marketing, this conversation will give you the clarity—and direction—you've been missing.

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