Weight Loss Forensics: FBI Tactics to Investigate Cravings, Overeating, and Why Diets Suck

220: The Neuroscience of Emotional Eating That Puts the Diet Industry Out of Business.

The weight loss industry has made hundreds of billions of dollars, knowing you are going to buy the diets, pills, shakes, and quick fixes. But what if the sustainable fix was actually in your brain?  Today, we’re getting into the neuroscience of emotional eating, specifically, what happens to your brain and body right before you crash out and binge eat. These are the patterns that connect your childhood emotions to why you can’t stop eating today. Together, we will investigate: * The diet industry has made hundreds of billions of dollars but never solved the actual problem. * The connection between your emotions and memories, and how that one distinction explains your emotional eating.  * What happens to your brain and body right before you crash out and binge eat.  * The brain science of emotional eating explained in real-life scenarios.  * The three ways women cope with unprocessed emotions, and why every single one of them leads back to food. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

219: The 7 Counterintuitive Factors for Sustainable Weight Loss

My role as former FBI Chief of Staff for Counterintelligence was to find patterns that no one else could see. I recently analyzed some interesting patterns when it comes to sustainable weight loss and I thought you might find this interesting. The answer came from the strangest place - Instagram, and the difference between staying stagnant and explosive growth.  While I was connecting the dots, I realized these 7 factors are the exact same reasons why you haven’t been able to maintain sustainable weight loss. These 7 patterns are so similar, I had to share them with you. Together, we will investigate: * The 7 counterintuitive factors that break your weight loss plateau and patterns. * Stop following the weight loss algorithm. Start doing this instead. * The uncomfortable truth nobody in the weight loss space will say out loud about being over 40 and overweight. * Be cringe. Lose weight. * Why seeing that first success is actually the worst moment in your entire weight loss journey. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

218: The Ozempic Effect

Ozempic is not the problem and it’s not the solution. You are.  I say this because we have been programmed for decades to reach for the quick fix every time the weight loss industry dangles the newest one in front of us. And you jump on the next big thing without stopping to ask one single question. Today, we are talking about The Ozempic Effect.  This isn’t about whether GLP-1s work or if you should take them. This is how you can become the biggest weapon against the industry that claims they want you thin, but has been doing an excellent job of keeping you overweight, undernourished, and completely miserable.  Together, we will investigate: * The question nobody in the weight loss industry wants you to ask, because the answer would put them out of business. * When was the last time you stopped to realize the diet industry has been dangling a new quick fix in front of you the last 40+ years? * Why the women screaming loudest about their power are actually the ones giving it away completely. * The five questions you should ask about every weight loss trend, including Ozempic. * Why taking radical responsibility is the most controversial opinion in the weight loss industry right now.  Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

217: Overweight Women Wait for Motivation. Healthy Women Do THIS.

Overweight women and healthy-weight women think differently. They talk to themselves differently. They fail differently. If you've been wondering why you can't crack the code on weight loss, despite being one of the most disciplined women in every other area of your life, this episode is for you. Today I'm going to show you exactly why motivation is your biggest enemy, and what discipline actually looks like when it's working. Together, we will investigate: * The difference between motivation and discipline is make-or-break when it comes to weight loss. * Overweight women and healthy-weight women say completely different things to themselves. Do you recognize which one you are? * Failure is guaranteed. The only question is whether it makes you quit or makes you pivot. * The discipline that makes you unstoppable at work is the same one sabotaging your weight loss. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

216: Weight Loss is the AI Economy

I’m Holly Bertone. I outsourced my entire life and things did NOT go according to plan, especially when I was doing everything right but I couldn’t lose weight. We’re seeing the same pattern happen today as weight loss has become the new AI economy.  Here’s how I got sucked into outsourcing everything in my life, what I did differently to start seeing results… and most importantly if you see yourself in the same pattern, 5 things you can do to take back control, especially if you are struggling to lose weight. Together, we will investigate: * The cringe-worthy mistake I made outsourcing my dating life to ChatGPT, and what it accidentally taught me about why I couldn't lose weight. * The one thing AI will never be able to replicate, and why it’s the key to sustainable weight loss. * Is the entire coaching industry running off a cliff together, or is this going to create results you haven’t seen before? * The 30-second question that replaces every diet plan, expert opinion, and AI answer you've ever looked up. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.