Episode 11 - Has branding moved from transactions to relationships? Bruno & Yuliia Chornei

Episode 12 - Visual language is making a comeback. Bruno & Yuliia Chornei

In this episode, Yuliia and Bruno discuss the trends in branding today and focused on visual language and a bit on brand activism. In the next few episodes, we discuss what branding is and is not; visual language; brand activism and humanizing brands.

Episode 11 - Has branding moved from transactions to relationships? Bruno & Yuliia Chornei

This episode, Yuliia and Bruno discuss the trends in branding today. In the next few episodes, we discuss what branding is and is not; visual language; brand activism and humanizing brands.

Episode 9: Synergies in the agricultural sector between the African & European Markets

Agriculture constitutes a significant portion of the economies of all African countries, and as a sector, it contributes towards major priorities across the continent, such as eradicating poverty and hunger, boosting intra-Africa trade and investments, rapid industrialization and economic diversification, sustainable resource and management, creating jobs, and fosters shared prosperity. The sector provides the continent with a huge potential to feed itself and eliminate hunger and food security, but also a major player in global food markets. This is where Bourgeon Agricultural Company comes in. The Nigeria-based integrated agricultural company has operational networks in the Benelux, Germany and other parts of Eastern Europe. The goal of the company is to fill in the gap between food production in Africa and the growing population of the continent. The company connects producers and consumers of agricultural produce within through various services that include cultivation, trading, processing, storage and distribution. On this episode of Empact Mindset, my guest is Christelle van Amsterdam. She is Senior Business Development Consultant at Bourgeon Agricultural Company (Nigeria). Before then, she served as Information Technology Recruitment Consultant at the FSM Group and various other roles both in sales, recruitment and business development. On this episode, Christelle shares her insights on agricultural innovation as well as her experiences and journey as an entrepreneur.

Episode 8: Boost Your Business Model

A business model is a company's core strategy for profitably doing business. Business models generally provide key information on how the business intends to penetrate the market and the value it brings. What are some steps you can undertake to boost and enhance your current business model? In this episode of Tidbits, I share some key pointers.

Episode 7: Ensuring Diversity in the Workforce: A Conversation with Kobi Ampoma

How relevant is diversity and inclusion in the job market today? In this episode, Kobi Ampoma shares with me his perspectives on the role of diversity in the talent acquisition process.  Kobi is a Netherlands-based human resource professional with almost 20 years of experience. He is the owner & director of JNL Recruitment and a strong believer in diversity & inclusion. In this sense, a key element in Kobi's work is supporting companies with recruitment efforts with diversity-focused hiring. In addition to founding JNL Recruitment, Kobi is Talent Acquisition Lead at Otrium, an online fashion outlet marketplace featuring designer stores on one app. Mr Kobi has also served as Head of Talent Acquisition at Travix International and at similar roles with companies serving clients within Europe and around the world.