AI & Beyond

AI & Beyond

AI Ad Revolution: Thousands of Ads, One Smart Brain

18 min · Ayer
Portada del episodio AI Ad Revolution: Thousands of Ads, One Smart Brain

Descripción

This episode examines “quantum marketing,” where AI automates advertising at scale - generating thousands of ad variants, running synthetic focus groups, and predicting consumer responses in real time. Leaders from Mastercard and WPP explain how automation frees humans for high-value strategy and creativity while proprietary data and brand guardrails remain essential. The takeaway: companies that don’t adopt AI-driven marketing across leadership and operations risk falling behind in an increasingly fragmented media ecosystem. Send us Fan Mail [https://www.buzzsprout.com/2412159/fan_mail/new] Support the show [https://www.buzzsprout.com/2412159/support]

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episode Mind Over Models: Bob McGrew on Scaling Reasoning Toward AGI artwork

Mind Over Models: Bob McGrew on Scaling Reasoning Toward AGI

This episode features former OpenAI researcher Bob McGrew tracing AI’s shift from data-heavy pretraining to a new era driven by reasoning and test-time compute. He explains how scaling reasoning capabilities (rather than just model size or datasets) could produce reliably autonomous agents that perform complex tasks for users. McGrew also addresses the remaining challenges in grounding AI in the physical world, cultural changes in research, and a future where humans act as “geniuses” and “managers” of automated systems. Tune in for a clear view of the technical and social road toward AGI. Send us Fan Mail [https://www.buzzsprout.com/2412159/fan_mail/new] Support the show [https://www.buzzsprout.com/2412159/support]

28 de may de 202625 min