AI Talk
This is the audio-only version of our weekly AI talk show. Join us weekly for free by visiting www.business-reporter.co.uk/ai-talk The panel discussion is titled: The ecommerce journey in the age of the conversational consumer [https://www.business-reporter.co.uk/ai-talk-on-demand/the-ecommerce-journey-in-the-age-the-conversational-consumer] * What current ecommerce trends reveal about brand discovery, customer loyalty and conversion strategies * How consumers are using GenAI to discover and evaluate brands * Optimising for LLMs - shifting content strategy from volume to value to stay visible This episode is hosted by Kevin Craine https://www.linkedin.com/in/kevincraine/ Natalia Jablonka, E-Commerce Director, former O’Neill/Karl Lagerfeld/Ralph Lauren John Hughes, VP of Marketing, AB Tasty Andrés de la O, DTC Personalization, Data & Analytics, Ex - AB InBev ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.
45 episodios
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