The Harsh Truth of Going Viral ft. Viraj Ghelani | Ep 99 | Aleena Dissects | Podcast

Heartbreak, Hindi Poetry & Going Viral Overnight ft Ruchika Lohiya | Ep 102 | Aleena Dissects

Dissect Channels -  Instagram: https://www.instagram.com/aleenadissects/ [https://www.instagram.com/aleenadissects/]  LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ [https://www.linkedin.com/in/aleena-gandhi/]  Instagram: https://www.instagram.com/socialmediadissect/ [https://www.instagram.com/socialmediadissect/]  Website: https://www.socialmediadissect.com [https://www.socialmediadissect.com]  Guest: https://www.instagram.com/__chikka/ [https://www.instagram.com/__chikka/]  In this episode, we sit down with Ruchika Lohiya, poet, content creator, and one of India's most relatable voices, to talk about everything from heartbreak and hindi poetry to feminism, fear, and finding your place in the world. Ruchika opens up about her journey from Jodhpur to Mumbai, why she left acting and advertising to pursue poetry full time, and how a single poem changed the trajectory of her life. She gets candid about being bullied in school, dealing with insomnia, celebrating 1 million followers alone, and why financial independence is non-negotiable for her. They also get into relationships and marriage pressures, the reality of being a female creator in India, what the content creation industry gets wrong, and why the comedy scene has something every other industry needs to learn. What we discussed: 0:00 - Intro 1:24 - Ruchika’s career - acting, advertising agency, poetry 7:15 - Importance of being financially independent  11:43 - Views on relationships  17:16 - She was bullied in school 19:14 - Changing yourself for others  22:00 - Jodhpur to Mumbai 26:34 - Ruchika’s poetry career 34:11 - Thoughts on friendships 37:42 - Dealing with Fear and Insomnia  43:18 - Success in Poetry and Content Creation 47:20 - Best and Worst show 55:33 - Views on feminism  1:02:16 - Content Creation Industry 1:06:14 - How parents make us humble 1:11:26 - Goals after 1M followers  1:12:47 - Views on Samay Raina and Comedians 1:19:25 - Favourite poets 1:21:23 - Relationships and Marriages  1:33:17 - Poetry for Aleena 1:34:42 - Poetry on Life 1:35:59 - Outro Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn  ---------------------------------------------- About Aleena Dissects: In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.  Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.   Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more. So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!

Sports Management & Football Business ft Saad Wadia | Ep 101 | Aleena Dissects

Dissect Channels -  Instagram: https://www.instagram.com/aleenadissects/ [https://www.instagram.com/aleenadissects/]  LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ [https://www.linkedin.com/in/aleena-gandhi/]  Instagram: https://www.instagram.com/socialmediadissect/ [https://www.instagram.com/socialmediadissect/]  Website: https://www.socialmediadissect.com [https://www.socialmediadissect.com]  Guest: https://www.instagram.com/saad.wadia/ [https://www.instagram.com/saad.wadia/]  In this episode of Aleena Dissects, we sit down with football agent and Fibre Sports Management’s Managing Director, Saad Wadia. From managing Liverpool legend Ian Rush to working with top athletes and global sports personalities, Saad shares what really happens behind the scenes of the football and sports industry. We spoke about Liverpool’s success, Manchester United’s downfall, Messi’s visit to India, Indian football culture, networking, sports management careers, athlete brand deals, and the changing sports industry in India. Saad also shares stories about Hardik Pandya, Yuzvendra Chahal, Jurgen Klopp, Ian Rush, and the lessons he’s learned from working closely with athletes. If you’re someone interested in football, sports business, athlete management, or careers in sports, this episode is packed with insights and real stories from the industry. What we discussed: 0:00 - Intro 1:40 - What does Saad Wadia do? 2:54 - Viral video of lifting Liverpool trophy 7:19 - Saad’s love for football 16:34 - Sports industry is changing 22:16 - He made ring for Hardik Pandya 26:33 - Yuzi Chahal is Manchester United Fan 29:47 - How to become a Football Agent 44:35 - How he started managing Ian Rush 48:34 - Recognising talented players 56:22 - Manchester United’s downfall 1:00:08 - Liverpool’s success 1:05:45 - Learnings from Player interactions 1:07:14 - Players after retirement 1:10:59 - Why networking is important 1:12:35 - Managing brand deals for footballers 1:16:26 - Football in India and Messi’s visit 1:26:24 - Most memorable football match 1:30:43 - Hardest part of being a sports agent 1:36:32 - Indian Sport audience 1:38:21 - Learnings from Ian Rush and people he met 1:45:25 - Overcoming fear 1:50:14 - Outro Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn  ---------------------------------------------- About Aleena Dissects: In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.  Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.   Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more. So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!

Yash Birla Opens Up On The Birla Empire, Spirituality & Business | Ep 100 | Aleena Dissects

Dissect Channels - Instagram: https://www.instagram.com/aleenadissects/ LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ Instagram: https://www.instagram.com/socialmediadissect/ Website: https://www.socialmediadissect.com Guest: https://www.instagram.com/yashbirla/ In this episode, we sat down with Yash Birla to talk about what it actually means to grow up in one of India's most powerful families. From the weight of the Birla name to spirituality, grief, and identity, this one gets personal.Yash gets honest about the expectations that come with generational wealth, how faith helped him through his hardest years, and what people consistently get wrong about the ultra rich.A genuinely candid conversation about legacy, life, and everything in between. Like and subscribe for new episodes every week.What we discussed:0:00 - Intro2:32 - Sri Sri Ravi Shankar is Yash Birla’s Guru3:48 - Learning how to detach yourself4:53 - Yash Birla’s journey into Spirituality 9:56 - Yash Birla opens up about his Parents16:33 - Weight of being a Birla19:35 - He lost his family in a plane crash23:45 - Yash Birla as a parent28:48 - Yash Birla Then Vs NowAlso available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn ----------------------------------------------About Aleena Dissects:In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on. Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users. Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more.So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!

The Harsh Truth of Going Viral ft. Viraj Ghelani | Ep 99 | Aleena Dissects | Podcast

Dissect Channels -  Instagram: https://www.instagram.com/aleenadissects/ [https://www.instagram.com/aleenadissects/]  LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ [https://www.linkedin.com/in/aleena-gandhi/]  Instagram: https://www.instagram.com/socialmediadissect/ [https://www.instagram.com/socialmediadissect/]  Website: https://www.socialmediadissect.com [https://www.socialmediadissect.com]  Guest: https://www.instagram.com/viraj_ghelani/ [https://www.instagram.com/viraj_ghelani/]  In this episode, Viraj Ghelani joins Aleena Dissects for a candid and unfiltered conversation about content, social media, and life as a creator. He shares how he approaches content without overthinking, the pressure of always being funny, and what it really takes to stay relevant. The conversation goes beyond content as Viraj talks about his middle class upbringing, financial anxiety, providing for family, and a personal story about his nani. He also opens up about friendships, marriage, and how life changes with time. From light, funny moments to honest reflections, this episode captures Viraj as he is. If you want a real look into a creator’s life along with relatable life experiences, this episode is for you. What we discussed: 0:00 - Intro 1:41 - Impact of Social Media on a Creator’s Life 13:52 - Viraj Ghelani Has No Content Strategy 19:43 - Viraj Is a People Pleaser 21:33 - Strategy to Stay Relevant 24:43 - Viraj Ghelani and Hardik Pandya’s Friendship 26:38 - Changing Content and Audience 28:17 - Viraj Ghelani’s Middle-Class Parents 35:53 - Viraj’s Financial Anxiety 38:17 - Providing for Family and Friends 42:28 - Viraj Ghelani on His Nani 46:35 - Working with the Same Agency Since the Start 48:50 - Life After 30 50:04 - Exposing Award Culture 54:11 - Understanding People’s Intentions 56:19 - Best Part of Being Married 1:01:30 - Pressure of Being Funny 1:04:07 - Understanding the Gen-Z Mindset 1:05:28 - Why Do We Remember Old Movies and Songs? 1:10:13 - Viraj Ghelani on Kathiawadis 1:13:30 - Viraj Ghelani Loves Doing Stand-Up 1:16:05 - Outro Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn  ---------------------------------------------- About Aleena Dissects: In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.  Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.   Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more. So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!

Venture Capitalist who funded in 200 Start-Ups Reveals All ft Aditya Singh | Ep 98 | Aleena Dissects

Dissect Channels -  Instagram: https://www.instagram.com/aleenadissects/ [https://www.instagram.com/aleenadissects/]  LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ [https://www.linkedin.com/in/aleena-gandhi/]  Instagram: https://www.instagram.com/socialmediadissect/ [https://www.instagram.com/socialmediadissect/]  Website: https://www.socialmediadissect.com [https://www.socialmediadissect.com]  Guest: https://www.instagram.com/aditya_allin/ [https://www.instagram.com/aditya_allin/]  In this episode, we sit down with Aditya Singh, founder of All In Capital and one of India's most active venture capitalists with 200+ startup investments. He meets 500 founders a month and funds maybe 2, and in this conversation, he explains exactly why. We get into what VCs are really looking for when they meet a founder, the red flags that kill a deal instantly, what most founders get wrong about raising money, and his take on celebrity brands entering the startup space. Aditya also opens up about the craziest bets he's made, including a company that trains dogs to sniff out cancer, and what made him say yes. If you're a founder, an aspiring investor, or just someone trying to understand how money moves in India's startup ecosystem, this episode is required watching. What we discussed: 0:00 - Intro 1:46 - How Venture Capitalists invest in Startups? 7:71 - Outlier companies from Aditya’s portfolio 8:81 - Advice for new start-up founders 20:00 - Secrets Venture Capitalists are hiding 21:05 - Most unique startup idea 25:30 - Investing process in Startups 28:43 - Marketing strategy - Zomato, Swiggy and Quick commerce 31:18 - Dogs can sniff cancer 33:45 - Red flags of a founder 41:58 - Women led companies 43:42 - How many startups fail? 46:51 - Role of a Venture Capitalist 48:12 - Aditya’s best and worst investment 52:32 - Industries Aditya would never invest 55:08 - Brand Case Studies 1:01:12 - Benefits of content creation 1:07:06 - Experience of being on National Television 1:08:46 - Marketing advice for brands 1:17:40 - Founders and Work Life Balance 1:21:46 - Misconceptions about VCs 1:25:06 - Nikhil Kamath’s Foundery 1:31:07 - Investing in Aleena Dissects 1:40:37 - Outro Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn  ---------------------------------------------- About Aleena Dissects: In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.  Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.   Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more. So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!