Always On CX:EX
Sometimes, the part of the business that ends up driving the most growth is the part you didn't plan for. Sam Hasson [https://uk.linkedin.com/in/sam-hasson-4415a91a5] and Tinkle [https://www.tinkle.co] started out selling cloud communications and Microsoft Teams telephony. Then customers kept asking the same question: Can it do contact center, too? Today, the contact center practice is the fastest-growing part of the business. ㅤ On this episode, Jon Zoltie [https://www.linkedin.com/in/jon-zoltie-73bb0523/], host of Always On CX:EX and contact center SME for EMEA at AudioCodes [https://www.audiocodes.com], sits down with Sam to break down when Microsoft Teams actually works as a contact center, where the mid-market sweet spot lives, and what to look at if you're starting to question whether your current setup still makes sense. ㅤ They get into the 250 to 3,000 user band where this story plays out most often, the hidden cost of bolting third-party CX platforms onto Teams, the single fabric problem of connecting back office, front of house, and contact center, and why being late to mention AI in a conversation might be the most refreshing thing about it. ㅤ 👤 Guest Bio Sam Hasson [https://uk.linkedin.com/in/sam-hasson-4415a91a5] is co-founder and Chief Revenue Officer of Tinkle [https://www.tinkle.co], a Leeds-based AI communications service provider that delivers cloud telephony, managed Microsoft Teams Direct Routing, and contact center AI to UK SMEs and mid-market customers through an exclusive channel of MSPs and resellers. Founded in 2017 alongside Joseph Flahive, Tinkle has built its Teams voice and contact center stack in partnership with AudioCodes [https://www.audiocodes.com]. Sam has more than 15 years of commercial experience across UK managed IT and communications, and is a regular voice on the UK channel stage at events such as Channel Live. ㅤ 📌 What We Coverㅤ * How Tinkle ended up in the contact center was because customers pulled them in, not because they planned to be there * The 250 to 3,000 user mid-market sweet spot for Microsoft Teams as a contact center platform * A recent UK legal sector win at around 1,400 employees, and why the 100 customer-facing users are the real story * Why bolting a third-party CX platform onto Teams comes with what Sam calls "an extra pop" * The difference between integrating with Teams and being native in Teams, and when each one matters * How Microsoft's closing of the workaround for free presence integration about a year ago changed the buying calculus * Connecting back office, front of house, and contact center on a single presence fabric * Why leading with AI features misses what mid-market customers actually want from a contact center platform ㅤ 🔗 Resources Mentioned * Tinkle [https://www.tinkle.co] * AudioCodes [https://www.audiocodes.com] ㅤ Get Started with Voca CIC 👉 Start a free trial of the Voca Conversational Interaction Center for 30-days: https://voca.audiocodes.io/signup [https://voca.audiocodes.io/signup] 👉 Learn more about AudioCodes Voca CIC: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUQxeERlZE5ZeGJBQkFualRYTmlaeGI4QjlHd3xBQ3Jtc0tuSjJjN2Q1b0hyTDRUTVJSN05jOWJHTHdMSFNqVkZJZTkxRnlxYi1fbXBTSXh0UndCZ3JyMjZ1UDRBRUVxV1BTVnBJaUx5bEE1TWM0TXJTRHM1Z2lTaVNRREJCVThsNlpQWmlJOXBWTS1lNWJzV3RiUQ&q=https%3A%2F%2Fwww.audiocodes.com%2Fsolutions-products%2Fvoiceai%2Fvoca-conversational-interaction-center&v=gA6acI4DeT0https://www.audiocodes.com/solutions-products/voiceai/voca-conversational-interaction-center [https://www.audiocodes.com/solutions-products/voiceai/voca-conversational-interaction-center]
28 episodios
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