Business Boon(e)
On this episode of Business Boon(e), hosts Shawna Lake and Lauren Byrum of Deep End Talent Strategies are joined by Mandy Saucerman of Boone Power, one of our valued sponsors, as Boone Power celebrates 90 years of service to its members and community. Together, they explore how the organization is honoring nearly a century of history while intentionally preparing for the future. Mandy shares insight into what elements of the organization’s legacy are most important to preserve as it continues to evolve, and how a recent rebrand was approached in a way that builds on trust while introducing a refreshed identity. We also discuss the significance of Boone Power’s new building—not just as a physical space, but as a symbol of progress that bridges past, present, and future. From a communications perspective, Mandy unpacks the challenge of telling a 90-year story in a way that still feels relevant today, and how Boone Power helps employees and members see themselves as part of both its legacy and its next chapter. She also reflects on community response to recent changes, and what lies ahead as Boone Power continues to grow and evolve. This conversation offers a thoughtful look at how organizations can navigate change while staying rooted in purpose, people, and history.
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