Business Talk
In this insightful conversation, Dr. Kean Birch, Ontario Research Chair in Science Policy at York University, explores the central ideas behind his book Assetization: Turning Things into Assets in Technoscientific Capitalism, explaining how modern capitalism is increasingly organized around ownership, control, and the generation of future revenue rather than the simple sale of goods and services. Drawing on examples from biotech, digital platforms, intellectual property, and data-driven business models, he shows how “assetization” is reshaping industries, institutions, and everyday life in ways that carry major economic and social consequences. This podcast is brought to you by Global Management Consultancy. Disclaimer: 1. The background music incorporated in this video is the intellectual property of its respective developer and is protected under applicable copyright laws. Notwithstanding that it is a free-to-use version, Business Talk, Global Management Consultancy, and Deepak Bhatt do not own, and expressly do not claim, any rights, title, or interest in or to this music. 2. Dr. Kean Birch shared key insights from his book, “Assetization: Turning Things into Assets in Technoscientific Capitalism”, in an engaging episode of the Business Talk podcast. The uploaded video contains copyrighted content, so changing any graphics, music, or on-screen appearance of the author or host is not allowed.
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