Cali Sober Mom
What You’ll Hear in This Episode: * [00:00:00] — Welcome to Cali Sober Mom: Monica and Britney introduce the episode and today’s guest, Shelby, founder of Betty Bloom and marketing director for Happy Days Dispensary. * [00:01:00] — Regional Perspectives: How Shelby’s work in New York compares to Monica’s experience in the South and Britney’s in the Midwest. * [00:06:31] — Navigating the Cannabis Industry: Shelby breaks down the three segments of the cannabis market—illicit, cooperative, and traditional—and how she balances them. * [00:07:59] — Women Leading the Charge: The role of women in driving the growth of the cannabis industry and why it’s crucial to support women-led initiatives. * [00:10:49] — Patriarchal Norms in Business: Why some cannabis brands still cater to outdated male-dominated marketing and how women are challenging this. * [00:12:41] — The Challenges of the South: Britney and Monica discuss the cultural hurdles women face in more conservative regions. * [00:16:50] — Aligning with Your Values: Shelby shares her experience of breaking off professional relationships that don’t align with her values. * [00:18:02] — Building Community with Betty Bloom: How Shelby’s work with Betty Bloom creates educational and fun spaces for women to explore cannabis. * [00:22:32] — Consumer Confusion: The lack of communication between hemp and cannabis markets and its impact on consumers. * [00:23:23] — The Power of Relatability: Why Monica’s relatable approach to cannabis education is so effective in breaking down barriers. * [00:24:42] — Finding Yourself: Monica shares her personal journey of embracing authenticity and helping other women do the same. * [00:26:21] — Closing Thoughts: Shelby and Monica reflect on the importance of owning your voice, finding your people, and staying true to yourself. Call to Action: If you loved this episode, share it with someone who needs to hear it! Follow Cali Sober Mom on Apple, Spotify, YouTube, or wherever you listen to podcasts. Your support helps us keep the conversation going and break down stigmas—one episode at a time. Resources and Links: * Betty Bloom [https://www.instagram.com/bettybloomsocialclub/] – Learn more about Shelby’s work and upcoming events. * Shelby Poole [https://www.linkedin.com/in/shelby-poole/] * Have a question or story to share? Send us a message; we’re all open books! Where to find Monica - Cali Sober Mom Youtube [https://www.youtube.com/@CaliSoberMom] Cali Sober Mom Website [www.calisobermom.com] Cali Sober Mom - Instagram [https://www.instagram.com/calisobermom] Monica Olano - LinkedIn [https://www.linkedin.com/in/monica-olano/] Where to find Britney: Imperfect Inspiration Website [https://imperfectinspiration.com/] Imperfect Inspiration - Tiktok [https://www.tiktok.com/@imperfectinspiration] Imperfect Inspiration - Instagram [https://www.instagram.com/imperfect.inspiration/] Britney Brown - Instagram [https://www.instagram.com/britneyleighbrown/]
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