#018 Your Bounce Back Rate is Your Net Worth

#021 Cycle Syncing your Business as a Woman

Send us Fan Mail [https://www.buzzsprout.com/2560118/fan_mail/new] I'm back in my office, back at the mic, and I started my cycle this morning. My cramps are so bad my sciatic nerve is screaming, and I still have a 3-day seminar to be a part of tooth's week, a software platform to build, a team to coach and mentor, and a high ticket business to run. Yay! If you've ever felt like a machine one week and a puddle the next, closed 4 deals on Tuesday and couldn't open your inbox on Friday, thought something was wrong with you because you couldn't stay "consistent" .... you're not broken. You're a woman. Your body runs on a 28-day cycle and nobody taught you how to work with it. In this one I'm walking you through: * Why your state matters more than your strategy, your script, or your offer * The 3 levers that actually change your state (hint: feelings are the output, not the input) * What I learned in my NLP cert that changed how I think about emotions forever * The 4 phases of your cycle and what to do in each one to actually make money * Why ovulation week is your sales week (book everything here) * Real talk if you're irregular (I am, I've never been regular a day in my life) * The bookend rule ...what you do right before and right after your peak hours matters almost as much as the peak itself * Homework that'll change how you see your entire month Men, don't skip this one. If you have women on your team, a wife, daughter, sister understanding this makes you a better leader. I promise. Quick cycle reference Follicular (week after your period): energy's back, brain's back, ideas are flowing. Batch your content. Build your offers. Plan the launch. Ovulation (middle of your cycle): you are magnetic. Book every sales call you can. Go live. Pitch. Launch. Be seen. Luteal (week before your period): shorter fuse, sharper eye. Clean up your systems. Do your follow-ups. Have the hard convos (maybe sleep on the email first). Menstruation (your period): CEO week, not closer week. Review numbers. Journal. Plan. Do less on purpose. If you're irregular like me, stop tracking dates and start tracking signals. Your body tells you what phase you're in if you pay attention. Quotes from the episode * "You're not broken. You're cyclical." * "Your future is a well-rehearsed past." * "Most women act from feeling. Successful women feel from acting." * "Stop saying I am. Start saying I am experiencing." * "Your IPAs get your peak hours. Everything else gets what's left." * "Busy work gives you the biggest dopamine hit. It doesn't give you the biggest bank account." * "Happiness is conditional. You have to pay the price for it." * "The skill isn't avoiding bad states. It's how fast you come back." Your homework Pick 2 days a week. Every hour on the hour, answer 3 questions in your notes app: 1. How am I feeling? (1–10, plus one word) 2. What have I been focused on for the last hour? 3. What am I doing next? Note what day of your cycle you're on. Do this for 4 weeks. Then dump it all into Claude and ask it to find your pattern. Follow the podcast on Instagram for bonus clips, behind-the-scenes, and episode breakdowns: www.instagram.com/callhercoachpodcast [Http://www.instagram.com/callhercoachpodcast] Explore more about Stef, upcoming trainings, and resources at www.callhercoachpodcast.com [http://www.callhercoachpodcast.com/] If this episode hit home, share it on your stories and tag the show, I love seeing what resonates with you. Your next level starts with regulation… and we’re just getting started.

#020 Horizontal CEO

Send us Fan Mail [https://www.buzzsprout.com/2560118/fan_mail/new] Some days don't look like the highlight reel. Today I'm recording from my couch, laying sideways, dealing with severe hip pain that's been kicking my ass since December. But guess what? I still showed up. In this episode I'm talking about what it actually looks like to be a high achieving woman when life throws you a curveball. We're getting into reframing (something I'm currently studying in my NLP masters certification), why 60% done will always beat 100% planned, and how to stop letting perfectionism keep you stuck. If you're in a messy middle right now, this one's for you. Oh and... stay til the end. There's a little plot twist. In this episode: * Why "not perfect" doesn't mean "not productive" * How to use NLP reframing on your worst days * The 60% rule for when you can't show up at 100% * A challenge to do the thing you've been avoiding today Follow the podcast on Instagram for bonus clips, behind-the-scenes, and episode breakdowns: www.instagram.com/callhercoachpodcast [Http://www.instagram.com/callhercoachpodcast] Explore more about Stef, upcoming trainings, and resources at www.callhercoachpodcast.com [http://www.callhercoachpodcast.com/] If this episode hit home, share it on your stories and tag the show, I love seeing what resonates with you. Your next level starts with regulation… and we’re just getting started.

#019 The Unsexy Business Strategy That Actually Works

Send us Fan Mail [https://www.buzzsprout.com/2560118/fan_mail/new] Think your offer, your content, or your "energy" is what's holding your business back? Those things matter ... but in this quick-hit mini episode, we're getting real about the one habit that separates women building sustainable businesses from those stuck in the "I'm working so hard but nothing's changing" cycle. And it might not be what you expect. In this episode, we cover: * The fitness coach analogy that reframes how you think about investing in mentorship and why the "cheap option" is almost always the most expensive decision you'll make * Why "building in ease" and "trusting the flow" without a system behind it is like walking into a gym on day one and saying you'll just move intuitively * The exact data points you should know off the top of your head right now close rate, revenue per lead source, conversations needed to hit your income goal ... and what it means if you can't * How tracking is the flashlight, not the punishment, and why you can't fix what you can't see * The Rolex metaphor: why investing in yourself and the right coach isn't an expense, it's the one asset that appreciates and can never be taken from you Key takeaway: Your energy and mindset absolutely matter ... but they work best when they're backed by real numbers. If you've been running your business on vibes and hope alone, today is the day that changes. Know your numbers. Invest in someone with receipts. You are the asset ... act like it. Follow the podcast on Instagram for bonus clips, behind-the-scenes, and episode breakdowns: www.instagram.com/callhercoachpodcast [Http://www.instagram.com/callhercoachpodcast] Explore more about Stef, upcoming trainings, and resources at www.callhercoachpodcast.com [http://www.callhercoachpodcast.com/] If this episode hit home, share it on your stories and tag the show, I love seeing what resonates with you. Your next level starts with regulation… and we’re just getting started.

#018 Your Bounce Back Rate is Your Net Worth

Send us Fan Mail [https://www.buzzsprout.com/2560118/fan_mail/new] The one thing that separates the women who build generational wealth from the women who quit after 90 days ... and it's not strategy, product, or work ethic. It's how fast you recover from hearing no. In this episode, Stef breaks down why your refractory period from setbacks is the single greatest predictor of success in sales, business, and wealth building. She shares a real story from her team, the research behind why CEOs like Jensen Huang and founders like Nick Woodman credit failure as their engine, why the way women process rejection is biologically different, and how that's actually an advantage when you know how to use it. What you'll learn: * How to identify your current bounce back rate and why it matters more than your skill set.  * Why women's nervous systems experience rejection differently than men's — and why the "just push through it" approach is working against your biology. * The difference between a skill problem and an identity problem when a sale doesn't close.  * Five tools to shorten your refractory period starting today:  * The 90-Second Rule * The Physiological Sigh * Identity Anchoring (and how to create your verbal contract) * Movement as nervous system regulation * The Reframe Stack.  The math behind how cutting your recovery time in half can nearly double your output over a year. Mentioned in this episode: McKinsey research on CEO resilience, Andrew Huberman's physiological sigh research (Stanford), Jill Bolte Taylor's 90-second emotion research, Jensen Huang (Nvidia), Nick Woodman (GoPro), Richard Branson, Walt Disney, Michael Bloomberg, Anna Wintour, Andy Jassy (Amazon) Quote of the episode: "Your bounce back rate is your net worth. It's not metaphorical. It's mathematical." Follow the podcast on Instagram for bonus clips, behind-the-scenes, and episode breakdowns: www.instagram.com/callhercoachpodcast [Http://www.instagram.com/callhercoachpodcast] Explore more about Stef, upcoming trainings, and resources at www.callhercoachpodcast.com [http://www.callhercoachpodcast.com/] If this episode hit home, share it on your stories and tag the show, I love seeing what resonates with you. Your next level starts with regulation… and we’re just getting started.

#017 "Everybody wants to go to heaven.....but nobody wants to die"

Send us Fan Mail [https://www.buzzsprout.com/2560118/fan_mail/new] Everybody says they want the next level — more income, more freedom, more leadership, more impact. But very few people are willing to become the version of themselves that can actually hold it. In this episode, Stef breaks down the powerful Marine quote: > “Everybody wants to go to heaven, but nobody wants to die.” And how this applies to entrepreneurs, network marketers, high-achieving women, and leaders who feel stuck at the same level despite doing all the things. It’s identity. If you feel stuck, plateaued, inconsistent, or like you know you’re meant for more but can’t seem to break through, this episode will hit hard. Because the truth is: Every level of success requires a death of the version of you that got you here. And most people want the results…without letting go of the identity. What You’ll Learn in This Episode * Why high-achievers plateau after initial success * The real reason your next level feels harder than the first * What “identity death” means in entrepreneurship * Why honesty with yourself is the first step to growth * How ego keeps leaders stuck without them realizing it * Why strategy isn’t the problem most of the time * How tracking, feedback, and awareness unlock performance * The psychology behind breaking through to the next level * How nervous system safety keeps you at your current income level Follow the podcast on Instagram for bonus clips, behind-the-scenes, and episode breakdowns: www.instagram.com/callhercoachpodcast [Http://www.instagram.com/callhercoachpodcast] Explore more about Stef, upcoming trainings, and resources at www.callhercoachpodcast.com [http://www.callhercoachpodcast.com/] If this episode hit home, share it on your stories and tag the show, I love seeing what resonates with you. Your next level starts with regulation… and we’re just getting started.