Ep #13 - Building Amber & Opal: The Story Behind Ja Rule’s Whiskey Brand

Ep#17 - The Invisible Architect Behind Modern Trap — Budda Beats

On this episode of Conversations Are Key, Key Will Voice sits down with multi-platinum producer Budda Beats for a powerful conversation about the hidden side of the music industry. Known for records with artists like Lil Baby, Quavo, NLE Choppa, and more, Budda Beats opens up about the real process behind hit records, navigating the business of music production, producer recognition, AI in creativity, scoring television, and why Atlanta continues to shape the sound of modern culture. The conversation also explores faith, rejection, longevity, entrepreneurship, and what it truly means to be an “Invisible Architect” in entertainment. This is a conversation for producers, artists, creatives, entrepreneurs, and anyone building something behind the scenes. Hosted by Emmy-nominated producer/editor and voice actor Keyon Williams. Follow: @ConversationsAreKey @KeyWillVoice @budda_beats_ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

Ep#16 - The IRS Scam That Hits After You File (And How to Protect Your Money)

Think you’re done with taxes because you already filed? Think again. In this episode of Conversations Are Key, Key Will Voice sits down with Dr. Gwennetta Wright, CEO of Xpert Tax Service and a tax professional with over 20 years of experience, to break down how scammers are targeting people before and after filing — and why so many are losing money without realizing it. From fake IRS emails and phone calls to AI-driven impersonation scams and fraudulent refund promises, this conversation exposes how these schemes actually work in real life — and what you need to do to protect yourself. Dr. Wright also dives into the bigger picture: how misinformation is costing people thousands, why tax mistakes can follow you into your everyday life, and how understanding the tax system can help you protect and build your income long-term. In this episode: * Why tax scams don’t stop after you file * How people are being promised fake $10K+ refunds * The red flags that instantly signal a scam * What the IRS will NEVER do * What to do immediately if you get a suspicious message * How an IP PIN can protect your identity * The truth about taxes, income, and building wealth If you’ve filed, filed late, or still need to — this episode could save you thousands. Keys to the Street included. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

EP #15 - AI vs The Human Pen: The Truth About Songwriting, Hit Records & Survival In The Music Industry

In this episode of Conversations Are Key, Key Will Voice sits down with Grammy-nominated songwriter and recording artist Alvin Garrett for a powerful conversation about the evolving music industry and what it means for creatives today. From writing for artists like Kelly Rowland, Fantasia, Joe, and Ruben Studdard, to building his own lane in “inspirational soul,” Alvin shares the real truth about songwriting, rejection, and longevity. The conversation takes a deep turn into artificial intelligence and its growing role in music, exploring whether AI is a threat or a tool, if it can truly replicate human emotion, and what happens when machines begin to compete with creators. Alvin also breaks down why the best songs don’t always become hits, the importance of infrastructure and visibility, and how artists can maintain authenticity in a rapidly changing landscape. In one of the most powerful moments of the episode, Alvin shares a life-changing story about his early partnership with Ruben Studdard and how a single act of obedience and belief helped set the stage for a journey that would ultimately change both of their lives. He also discusses his latest album Talk To Her Like This, available now, featuring the standout single “Roll Slide Roll”—a feel-good record with a deeper message about relationships, communication, and connection. Plus, Alvin opens up about his initiative The Write Life, using music as a tool for healing and transformation in underserved communities. This episode is a must-listen for artists, creatives, and anyone navigating the future of culture, technology, and ownership. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

EP #14 - Nino Breeze: From Prison to Purpose, Family, Mental Health & the Rick Ross Co-Sign

In this episode of Conversations Are Key, Key Will Voice sits down with Nino Breeze for a powerful and unfiltered conversation about transformation, responsibility, and the true cost of second chances. Nino opens up about his journey from the streets of Florida to federal prison and the mental and emotional challenges that came with it. While many focus on the personal struggle of incarceration, he shares a deeper reality: the impact it had on his family, including navigating serious mental health challenges while he was away. He also discusses: * The hardest part of being incarcerated * The emotional toll on his family * Lessons learned from adversity * His growth and mindset after prison * Connecting with Rick Ross and entering the Maybach Music Group ecosystem * Why success still requires relentless work — even with a record deal This is more than a music interview, it’s a conversation about accountability, resilience and what it truly means to rebuild your life. 🎙 Conversations Are Key is hosted by Keyon Williams, bringing you real stories from culture, business, and entertainment. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

Ep #13 - Building Amber & Opal: The Story Behind Ja Rule’s Whiskey Brand

In this episode of Conversations Are Key, host Key Will Voice sits down with entrepreneur Sandy Sandiford, co-owner of the premium whiskey brand Amber & Opal, created in partnership with hip-hop icon Ja Rule. Amber & Opal has quickly captured attention as one of the newest brands entering the spirits industry. In this conversation, Sandy shares the origin story behind the brand, how the partnership with Ja Rule came together, and the strategy behind building a premium whiskey company from the ground up. Key Will and Sandy discuss the realities of launching a spirits brand, the importance of culture and storytelling in modern business, and the lessons learned while building a product designed to stand out in a competitive market. The conversation also explores entrepreneurship, partnerships, and the mindset required to turn a bold idea into a growing lifestyle brand. IN THIS EPISODE • The origin story of Amber & Opal • How Ja Rule became involved in the brand • Developing a premium whiskey product • The business of launching a spirits company • Entrepreneurship, culture, and brand building • Lessons from building a modern lifestyle brand ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.