Design Darlings
Over the millennia, our humble water bottle had a serious glow-up. The modern metal tumbler is an innovation in thermodynamics that you tote from the farmers market to your freeway commute. But somewhere between the Stanley craze and the Hydro Flask wars, this utilitarian object became a full-on totem: color-dropped like a sneaker, curated like a handbag, plastered with stickers that scream I have opinions about oat milk. This episode, designer Vidya Mantrala joins us to unpack how a heat-transfer workaround became the bumper sticker of the body — a walking mood board that also hydrates you. Show Note Links: The Surprisingly Long History of Bottled Water [https://www.history.com/articles/bottled-water] Why Did Stanley Water Bottles Suddenly Become a Cultural Phenomenon? [https://www.theringer.com/2024/01/26/pop-culture/stanley-cup-trend-social-media-how-did-they-get-so-popular] The Buy Guide - The Story of The Cup [https://thebuyguide.com/home/the-story-of-the-cup/] GSD&M Marketing Case Study [https://www.gsdm.com/stanley-car-fire/#:~:text=On%20November%2015%2C%202023%2C%20a,with%20ice%20still%20clinking%20inside]
7 episodios
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