The News SEO Playbook with Clara Soteras

Learning from media for children, with Sonja Merljak Zdovc

In this episode, The Fix's journalist Veronica Snoj speaks with Sonja Merljak Zdovc, the editor-in-chief of Časoris, a Slovenian newspaper targeting primary school children, launched over a decade ago. They discuss the interests of Časoris' young audience, what adult media outlets can learn from their reporting and engagement with their audience, as well as how to cultivate a generation of news media readers from a young age. Dive deeper: * Read The Fix’s 2024 profile of Časoris [https://thefix.media/2024/12/09/children-as-news-consumers-a-slovenian-newspapers-blueprint-for-child-friendly-journalism/] * To stay on top of the most important news and trends in European media, subscribe to The Fix’s weekly newsletter [https://newsletter.thefix.media/subscribe?ref=thefix.media] and follow us on LinkedIn [https://www.linkedin.com/company/the-fix-media?ref=thefix.media] * To support what we do, become The Fix’s member today [https://thefix.media/membership/]

The News SEO Playbook with Clara Soteras

In this episode, Anton Protsiuk sits down with Clara Soteras, a leading expert in SEO for news publishers, to explore how search is evolving in the age of AI. From the rise of Google Discover and AI Overviews to E-E-A-T and generative engine optimization, Clara breaks down what publishers need to know — and do — to stay visible and competitive in 2026. Dive deeper: * Learn more about Clara Soteras [https://www.linkedin.com/in/clara-soteras-acosta/] and her work [https://clarasoteras.com/en/] * To stay on top of the most important news and trends in European media, subscribe to The Fix’s weekly newsletter [https://newsletter.thefix.media/subscribe] and follow us on LinkedIn [https://www.linkedin.com/company/the-fix-media] * To support what we do, become The Fix’s member today [https://thefix.media/membership/] Music and background sounds Pixabay music

Making local media work, with Mill Media's Joshi Herrmann

What does it take to rebuild local journalism from scratch? In this episode, Anton Protsiuk speaks with Joshi Herrmann, who shares how Mill Media scaled a reader-funded model by focusing on quality over volume—and why publishing less might be the key to sustainable growth. Dive deeper: * Learn more about Joshi Herrmann [https://uk.linkedin.com/in/joshi-herrmann-67a7697] and Mill Media [https://millmediaco.uk/about/] * To stay on top of the most important news and trends in European media, subscribe to The Fix’s weekly newsletter [https://newsletter.thefix.media/subscribe] and follow us on LinkedIn [https://www.linkedin.com/company/the-fix-media] * To support what we do, become The Fix’s member today [https://thefix.media/membership/] Editor's note: subtitles for this video were generated automatically and might contain mistakes. Music and background sounds Pixabay music

A look at The Fix’s media simulation game

In this episode, Orsolya Seregély talks with Alina Afonchanka (Senior Associate at the Fix Research and Advisory) and Alex Vorobev (Junior Project Lead) about The Fix’s immersive Media Simulation Game – a role-play–driven training where teams face realistic newsroom challenges. Dive deeper: * Learn more about Alina Afonchanka [https://www.linkedin.com/in/alina-afonchanka/] and Alex Vorobev [https://www.linkedin.com/in/al-vorobev/] visit their Linkedin. * Interested in the Media Simulation Game? Learn about it at: Crisis Leadership Simulation [https://simulation.thefix.media/] * To stay on top of the most important news and trends in European media, subscribe to The Fix’s weekly newsletter [https://newsletter.thefix.media/subscribe] and follow us on LinkedIn [https://www.linkedin.com/company/the-fix-media] * To support what we do, become The Fix’s member today [https://thefix.media/membership/] Editor's note: subtitles for this video were generated automatically and might contain mistakes. Music and background sounds Pixabay music

Building a Multi-Product Media Brand, with New Eastern Europe’s Adam Reichardt

New Eastern Europe is one of the very few English-language outlets dedicated to politics and society in Central and Eastern Europe. The Fix’s Anton Protsiuk spoke with editor-in-chief Adam Reichardt about how New Eastern Europe built a sustainable niche media model over 15 years, combining print, digital, and podcast products. Reichardt reflects on audience growth, the perks of an NGO structure, and whether he’d still launch a print magazine if he were beginning today. Note: this episode is part of the MOST project, a European Commission initiative connecting six non-profit media outlets. The Fix works as a mentor and consultant on product, audience, and business development for partner newsrooms. Dive deeper: * Learn more about New Eastern Europe [https://neweasterneurope.eu/] * To stay on top of the most important news and trends in European media, subscribe to The Fix’s weekly newsletter [https://newsletter.thefix.media/subscribe] and follow us on LinkedIn [https://www.linkedin.com/company/the-fix-media] * To support what we do, become The Fix’s member today [https://thefix.media/membership/] Music and background sounds: Pixabay music