Flip Your Friday
From flipping gum at school to building a premium tequila brand, Jon shares how grit, faith, and survival shaped his path. He opens up about beating cancer at 25, breaking into the mortgage world, and launching a tequila company rooted in authenticity and quality. This is a deep dive into resilience, entrepreneurship, and why every detail, down to the smell test, matters. Chapters: [00:01:31] Early hustle [00:02:28] Flipping gum for profit [00:04:01] First consequence at school [00:03:41] Failing and figuring it out [00:06:14] Diagnosed with cancer at 25 [00:07:13] Creative roots from his dad [00:08:58] Inspired by success after church [00:09:50] Sales is reps not magic [00:13:37] Tequila club idea during pandemic [00:14:08] Wives sparked the tequila pivot [00:15:07] Real tequila starts in Jalisco [00:16:44] Why family distilleries matter [00:18:09] The smell test standard [00:20:08] What mass producers do wrong [00:26:32] Their unique tequila blend [00:27:17] Sell-through matters more than sales [00:28:03] How to really taste tequila [00:32:34] Sweet tequila is a red flag Follow us on social: Instagram.com/flipyourfriday tiktok.com/@FLIPYOURFRIDAY threads.net/@flipyourfriday x.com/@flipyourfriday FlipYourFriday.com Follow Jon: Instagram.com/jonmaddux_ Follow Wynn: Instagram.com/wynnsstagram justwynn.us Follow Casey: CaseyLeBlanc.com Instagram.com/caseyjleblanc x.com/casejleblanc threads.net/@casejleblanc tiktok.com/@caseyjleblanc linkedin.com/in/caseyleblanc/
46 episodios
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