Food Service Matters
Season 4, Episode 4 - Nico Prinsloo In this episode of Food Service Matters, Patrick sits down with Nico Prinsloo, an experienced food service commercial leader with a strong track record in business development, client retention and strategic growth. Nico shares his journey into the sector - from starting out as a barista after moving to the UK, to building a successful career in commercial leadership across some of the country’s most influential catering businesses. A major theme throughout the conversation is commercial value - and how the most successful partnerships are built not on price alone, but on trust, authenticity and delivering meaningful value over time. Nico highlights three key principles that have shaped his approach throughout his career: - People buy people - Deliver what you promise - Focus on value, not price Together, these ideas form the foundation of strong client relationships, more effective business development and better long-term retention. The conversation also explores how value is created in practical terms - through great environments, strong service, quality food and a consistent customer experience. As Nico explains, when those elements are right, people focus less on price and more on the value they’re receiving. Patrick and Nico also discuss the evolving workforce, particularly the growing influence of Gen Z, and what food service operators need to understand about communication, feedback, mentoring and customer expectations in the years ahead. Another strong thread in the episode is the tender process - and why so many tender responses fall short. Nico shares his perspective on the importance of asking the right questions, listening properly, and reading between the lines in order to truly understand what a client needs and where additional value can be created. The discussion also touches on retention, innovation, data, customer experience and the challenges facing the sector - from inflation and political uncertainty to attracting and developing future talent. This episode offers a practical and thoughtful perspective on growth in food service, and a strong reminder that commercial success is ultimately built on relationships, trust and consistently delivering what you promise.
34 episodios
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