Founders in Motion with Thea Ngo
Will Bodewes wrote a sticky note to himself on day one of building Phonely: "there are no shortcuts for you, Bodewes." That note sat on his desk every day for 2 years. We talk about building a category before it exists, keeping customers through a 30% failure rate, the SMB-to-enterprise pivot, the cycling LinkedIn post that landed a $16M Series A, and what building a company actually costs in your 20s. For: early-stage founders in B2B SaaS, athletes turned entrepreneurs, founders exploring voice AI, anyone weighing whether to start a company. If this episode helped you, leave a review on Apple Podcasts or follow on Spotify so you never miss an episode. It takes 30 seconds and it's how the next founder finds us. CHAPTERS 00:00 - Intro 01:18 - The D1 Athlete Grind 03:18 - Melbourne Bet 04:11 - Why We Win 10:14 - Spoke Sound Dies 13:37 - First Customers 15:46 - 30% Failure Rate 19:27 - Y Combinator 21:52 - No Shortcuts 23:04 - The Cycling Post 27:01 - Don't Do It FOLLOW US https://www.youtube.com/@FoundersInMotion [https://www.youtube.com/@FoundersInMotion] https://www.instagram.com/thea.yaps [https://www.instagram.com/foundersinmotion] https://www.tiktok.com/@foundersinmotion [https://www.tiktok.com/@foundersinmotion] https://www.linkedin.com/in/theango/ [https://www.linkedin.com/in/theango/] Hosted by Thea Ngo, a Wharton grad, venture capital investor, and (your new favorite?) interrogator behind Founders in Motion. Subscribe for the stories that don't make the headlines yet. Subscribe for the insider playbook on building companies, growth tactics, and founder stories.
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