Our Guest is Jeff Testa

The Masters was epic and tariffs are NSFW

On Episode 08, Jonah and Billy cover the excitement surrounding The Masters, diving into Rory's playoff win, the changing image of Bryson DeChambeau, and highlights from the Masters Tournament. The discussion also touches on the experience of a three-club scramble tournament and the impact of tariffs on golf equipment prices, emphasizing the need for consumers to act quickly before prices rise. The conversation delves into the impact of tariffs on the apparel and golf equipment industries, discussing the challenges faced by manufacturers and the dynamics of brand loyalty. The speakers analyze market trends, pricing strategies, and the future of golf apparel, highlighting the potential contraction in the market. They also explore consumer behavior regarding brand value and make predictions for upcoming golf majors. - - - Chapters 00:00 The Excitement of Postmasters 2025 00:48 Comparing Epic Moments: Tiger vs. Rory 02:58 Rory's Playoff Win: Pressure and Performance 05:53 Bryson's Changing Image and Fan Engagement 09:06 The Masters: Highlights and Key Performances 10:54 Tournament Formats: Three Club Scramble Experience 18:03 Impact of Tariffs on Golf Equipment Prices 21:50 Impact of Tariffs on Apparel and Golf Equipment 24:31 Challenges in Manufacturing and Brand Loyalty 27:49 Market Dynamics and Pricing Strategies 30:51 The Future of Golf Apparel and Market Contraction 35:53 Brand Value and Consumer Behavior 39:10 Predictions for Upcoming Golf Majors - - - Follow Friendly Golf on Apple Podcasts, Spotify, and YouTube! Stay connected with us: 📲 Instagram: @friendly_golf 🔗 LinkedIn: /company/friendly-golf

Our guest is Andrew Mcclelland

On Episode 07, Jonah and Billy were joined by Andrew Mcclelland, founder of Full Wedge Golf, who shared the journey of creating a unique golf apparel brand that caters to a younger demographic. From the initial idea in college to the challenges of starting a business from his parents' basement, he discussed the importance of brand identity, product development, and the strategies that led to retail success. The conversation also touched on future plans for the brand and insights into the evolving golf culture. - - - Chapters 00:00 Introduction to Full Wedge Golf 03:00 The Journey of Starting a Golf Apparel Brand 05:55 Challenges and Triumphs in Early Days 08:58 Product Development and Market Fit 11:55 Brand Identity and Market Positioning 15:01 Sales Strategies and Retail Success 17:59 Future Plans and Innovations 21:08 Rapid Fire Questions and Closing Thoughts - - - Follow Friendly Golf on Apple Podcasts, Spotify, and YouTube! Stay connected with us: 📲 Instagram: @friendly_golf 🔗 LinkedIn: /company/friendly-golf

Our Guest is Jeff Testa

On Episode 06, Jonah and Billy are joined by Jeff Testa, founder of Neighborhood National, discussing the innovative approach to making golf more accessible and affordable through a community-driven model. He shares insights on the challenges of building a network of clubs, the importance of member engagement, and the unique market dynamics that influence the growth of his business. The discussion also touches on personal experiences in golf and the aspirations for the future of Neighborhood National. - - - Chapters 00:00 Introduction to Neighborhood National 03:04 The Concept and Vision Behind Neighborhood National 06:06 Membership Structure and Community Engagement 08:46 Challenges and Successes in Building Clubs 12:01 Market Dynamics and Geographic Focus 14:54 Personal Stories and Experiences in Golf 18:02 Future Aspirations and Closing Thoughts - - - Follow Friendly Golf on Apple Podcasts, Spotify, and YouTube! Stay connected with us: 📲 Instagram: @friendly_golf 🔗 LinkedIn: /company/friendly-golf

Our Guest Is Jake Howes

On Episode 05, Jonah and Billy are joined by Jake Howes, the owner of Pioneer Golf, discusses his experiences in the indoor golf industry, including the challenges and successes he faced when starting his business. He also goes into detail about the process of building custom golf simulators for both residential and commercial clients, emphasizing the importance of selecting the right technology and the unexpected construction aspects involved in his work. Additionally, Jake shares his future goals for Pioneer Golf and provides insights into the evolving landscape of indoor golf technology.- - -Chapters00:00 Introduction to Pioneer Golf and Jake Howes03:08 Starting a Business: Challenges and Triumphs05:59 Custom Simulator Builds: Residential vs. Commercial08:59 Choosing the Right Technology for Golf Simulators12:07 Emerging Trends in Indoor Golf Technology15:03 The Construction Side of Golf Simulator Installations18:02 Future Goals and Closing Thoughts- - -Follow Friendly Golf on Apple Podcasts, Spotify, and YouTube!Stay connected with us:📲 Instagram: @friendly_golf🔗 LinkedIn: /company/friendly-golf

How many balls in the water on 17?

On Episode 04, Jonah and Billy dive into the golf industry, covering everything from the latest product updates and PGA Tour performances to the surge in golf participation and equipment pricing trends. They also explore the future of golf apparel, the impact of club fitting, and how golfers engage with content. To close it out, they share insights on upcoming tournaments and key strategies for success. - - - Chapters 00:00 Introduction 03:12 Recent Wins and Product Updates 05:58 PGA Tour Insights and Player Performances 08:55 The Rise of Golf Participation 11:56 Golf Equipment Pricing Trends 14:58 The Future of Golf Apparel 18:00 Golf Club Fitting Experiences 21:00 Golf Content Consumption Trends 23:54 Upcoming Golf Tournaments and Strategies - - - Follow Friendly Golf on Apple Podcasts, Spotify, and YouTube! Stay connected with us: 📲 Instagram: @friendly_golf 🔗 LinkedIn: /company/friendly-golf