What Is the Difference Between a Niche and Positioning?

How to Avoid Being Treated Like an Employee?

If you have a single big client, engaging your services for an unspecified amount of time, it can be easy to fall into an employee-employer style relationship. How can you avoid that? View this podcast as a video on YouTube. [https://youtu.be/23mpNa7itYg?si=M2_7Qd9ymF_uzxhv] Picks: -------------------------------------------------------------------------- * CSuite Content published a guide to brand strategy consulting firms [https://csuitecontent.com/brand-strategy-consulting-firms-everything-you-need-to-know/] and how to choose the right partner. * Enov8 shared a post explaining Duck Creek data masking [https://www.enov8.com/blog/duck-creek-data-masking/]and why it matters for insurance platforms. * InfluxData added a glossary entry breaking down database indexing [https://www.influxdata.com/glossary/database-indexing/] and how it improves query performance. * Unusual VC published a piece on AI in software development [https://www.unusual.vc/post/ai-software-development]and what it means for startups. * Careflow recently covered the patient intake process [https://gocareflow.com/blog/understanding-the-patient-intake-process-a-complete-guide] and how healthcare teams can improve efficiency. * Tricentis, who makes testing tools, published a guide to quality management [https://www.tricentis.com/learn/quality-management]. * Workato published an ultimate guide to optimizing NPS [https://www.workato.com/the-connector/ultimate-guide-optimizing-nps/] and improving customer feedback workflows. * Autify shared a primer on AI test case generation [https://autify.com/blog/ai-test-case-generation]and how AI can speed up software testing. * Spin.AI published a guide to Google Workspace backup and recovery [https://spin.ai/platform/google-workspace/backup-and-recovery/].

Is Improving Code Performance a Good Niche?

For a while, I was getting a lot of questions about whether something would be a good niche for indies. In this video, I answer the question of whether improving code performance is a good niche. Join us to learn more. View this podcast as a video on YouTube. [https://www.youtube.com/watch?v=JNG0M27uXmk] Links of the week: * CSuite Content published an introduction to personal PR and managing your personal brand [https://csuitecontent.com/personal-pr-an-introduction-to-managing-your-personal-brand/]. * Enov8 has a new guide to GCP data masking [https://www.enov8.com/blog/gcp-data-masking/]. * InfluxData added a glossary entry explaining overall equipment effectiveness (OEE) [https://www.influxdata.com/glossary/overall-equipment-effectiveness-oee/]. * Unusual VC published a piece on AI in software development [https://www.unusual.vc/post/ai-software-development] and what it means for startups. * Careflow recently covered patient intake management software [https://gocareflow.com/blog/patient-intake-management-software] on their blog. * Tricentis, who makes testing tools [https://www.tricentis.com/], put out an introduction to AI test automation [https://www.tricentis.com/learn/ai-test-automation-introduction]. * Workato shared a guide to logistics automation [https://www.workato.com/the-connector/logistics-automation-guide/]. * Autify published a primer on AI quality assurance [https://autify.com/blog/ai-quality-assurance]. * Spin.AI broke down the differences between CASB vs SSPM [https://spin.ai/blog/casb-vs-sspm/]

What Is the Difference Between a Niche and Positioning?

You may hear the terms "niche" and "positioning" tossed around a lot, often interchangeably. What do these really mean, and what's the difference? Join us to learn more. View this podcast as a video on YouTube. [https://www.youtube.com/watch?v=t9cGHv2WEMk] Links of the week: * CSuite Content just shared a guide to enterprise reputation management [https://csuitecontent.com/the-executives-guide-to-enterprise-reputation-management/]. * Enov8 has a new checklist for DLP [https://www.enov8.com/blog/a-data-loss-prevention-security-checklist-best-practices-for-it-professionals/]. * InfluxData recently updated a node red dashboard tutorial [https://www.influxdata.com/blog/node-red-dashboard-tutorial/] for 2026. * Unusual VC has an interesting explainer of how startups can pivot [https://www.unusual.vc/startup-pivot/]. * Careflow started publishing to their blow recently, including a post about longitudinal health records [https://gocareflow.com/blog/why-longitudinal-health-records-still-dont-work] (and why they don't work). * Tricentis, provider of software testing tools [https://www.tricentis.com/], updated their offering around data integrity testing [https://www.tricentis.com/products/data-integrity].

How Do You Start Consulting?

Maybe you're currently employed or between jobs. But it occurs to you that you want to go off on your own and start consulting (as opposed to freelancing with labor services). How do you do that? Join us to learn more. View this podcast as a video on YouTube. [https://www.youtube.com/watch?v=04K6igHuGOQ] Links of the week: * CSuite Content has a practical guide to executive bios [https://csuitecontent.com/writing-an-effective-executive-bio-a-guide/] for business leaders. * Enov8 shared a clear explainer on Oracle ERP data masking [https://www.enov8.com/blog/oracle-erp-data-masking/]. * InfluxData put together a getting-started guide to in-memory databases [https://www.influxdata.com/in-memory-database/]. * Unusual VC explored how AI is changing software development [https://www.unusual.vc/post/ai-software-development]. * Careflow [https://gocareflow.com/] is a referral management platform for healthcare organizations. * Tricentis explains AI Quality Assurance [https://www.tricentis.com/learn/ai-quality-assurance] for modern testing teams.

How Can You Go from Employed to Freelancing with Low Risk?

Plenty of employees entertain the idea of going freelance. But one of the biggest barriers to entry is the perceived risk of doing so. Is there a way to jump to freelancing with minimal risk? Join us to learn more. View this podcast as a video on YouTube. [https://www.youtube.com/watch?v=KHDfi1x8_cw] Links of the week: * CSuite Content published a practical guide to Gen-Z slang for business leaders [https://csuitecontent.com/from-sus-to-rizz-a-guide-to-gen-z-slang-for-business-leaders/]. * Enov8 shared a clear explainer on SAP data masking [https://www.enov8.com/blog/sap-data-masking/]. * InfluxData put together a getting-started guide to MQTT [https://www.influxdata.com/getting-started-with-mqtt/]. * Unusual Ventures is an early-stage venture capital firm focused on technical founders [https://www.unusual.vc/]. * Careflow is a referral management platform for healthcare organizations [https://gocareflow.com/]. * Tricentis offers Oracle App Testing [https://www.tricentis.com/solutions/oracle-testing/ebs] for teams running Oracle E-Business Suite.