How To Make It Work
Print is supposed to be dead, so why is this magazine growing? In this episode, I sit down with Michael Andrew, the owner and editor of On the Land, an independent print magazine telling the stories of people living closely with the land across Aotearoa. After buying the magazine for just $1, Michael took a risk on something most people would walk away from: print media. From his base in Ruapuke, he has rebuilt the publication with a clear mission, and a deep connection to a growing movement of people returning to the land. We talk about what it really takes to make a print magazine work in 2026, and why slow, thoughtful storytelling still matters in a fast digital world.
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