Human x AI: Unscripted
What does it mean to serve people who run into burning buildings when everyone else runs out? In this episode, recorded live at GAC 2026 in Washington, DC, Ashish sits down with Jeffrey Staw, Chief Information and Innovation Officer at Firefighters First Credit Union, for a conversation that's equal parts mission-driven and forward-thinking. Firefighters First isn't your typical credit union. With 16 branches across 7+ states and a field of membership exclusively for active and retired firefighters, they operate less like a financial institution and more like a family. That tight, purposeful bond is everything, and Jeffrey's job is to make sure AI strengthens it, not dilutes it. They get into the big questions: How do you scale emotional connection? When is AI the better choice over a human interaction? And why is the fear around AI and jobs largely overblown? Jeffrey brings a refreshingly grounded, no-hype take - from his days at Open Technology Solutions supporting three of the largest credit unions in the country, to now applying big-institution lessons at a credit union with a crystal-clear north star: Is this best for the firefighter?
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