Behind the Counter with a Yarn Shop Owner

The Human Search for Color

Before synthetic dyes existed, color was power. Entire empires were built on purple. Wars were fought over trade routes carrying indigo. Some colors could only be worn by royalty. And today… we casually throw a red t-shirt in the wash without thinking twice about it.

Small Projects Conversation With A Knitter

If you’ve ever thought about learning to knit—or found yourself stuck halfway through a big project—this conversation might change how you think about it. Knitter/crocheter Jen Strom and I (& my dog Lemmy) sit down to chat about small projects with big joy. Because sometimes the best way to keep going… is to start small.

Behind the Counter with a Yarn Shop Owner

What really goes into running a yarn shop?   In this episode of Inside the Dye Studio, I sit down with a yarn shop owner to talk about what makes a shop successful—from the yarns that fly off the shelves to what customers are really looking for when they walk through the door.   We also dive into what it’s like working with indie dyers, what stands out (and what doesn’t), and how the yarn world is evolving.   Whether you’re a knitter, crocheter, or a maker hoping to get your products into shops, this conversation gives you a rare behind-the-scenes look at the business of yarn.

What I’ve learned selling at markets

In this episode of Inside the Dye Studio, I’m sharing what I’ve learned from selling at markets—what draws people in, what actually sells, and what has me scratching my head.

Inside the Dye Pot: What Really Happens

In this episode of Inside the Dye Studio, I share what really happens in the dye pot—from raw yarn to naturally dyed color. This process is at the heart of my work, where each skein is shaped by plants, time, and a little unpredictability.